Traditional Culture Encyclopedia - Photography major - How can Taobao take pictures without professional knowledge?
How can Taobao take pictures without professional knowledge?
1. camera: A good photo, if taken well, will get twice the result with half the effort. It is also very important to have a good camera to take good photos. Many people left messages asking me what camera I used. During the training in Yi Bei, many lecturers will also say that this has nothing to do with the camera. I personally don't think so. The following cameras are recommended:
If you shoot exquisite products such as jewelry, Nikon camera is recommended. My shop accessories use Nikon 4300 camera. The biggest feature of this series of cameras is fine and sharp macro, with a macro of 4 cm. Nikon is known as the king of lenses, especially in macro, which is incomparable to other cameras. Its disadvantage is that the color is pink, of course, this can be adjusted later.
If you shoot clothes, pants and other color-conscious goods, then I recommend Sony. Sony's bright shooting effect also eclipses other cameras. However, Sony's white balance is not easy to master, especially under the white woven lamp, which is obviously blue.
Of course, many other cameras are also very good, but I only recommend Nikon for jewelry shooting!
2. Shooting: Anyone can shoot, most of them are stupid digital cameras. Even though many of them have advanced cameras, some of my friends only use stupid functions. Ha ha. First of all, it is best to have a studio!
A. Light: I used to like shooting against the light, because the background of the photos taken in this way is easy to handle. But I soon found that the background would be too bright, which would make the periphery of the goods shine and have no outline. The solution is to polish the front of the goods again. Of course, the positive and negative lights are best in the diagonal direction of the goods, not on both sides.
B. Exposure: When the light is not good, or when taking pictures at night, many people will use the "exposure" function. My suggestion is never to adjust the exposure to 0.7, 1.0, which looks brighter and has a good effect, but the color of the product will be distorted, which is a bit difficult to handle in ps.
C. shooting environment: the shooting environment is also very important. My suggestion: if you shoot in natural light, don't shoot in the sun, so the jewelry will turn red and yellow badly; If you want to use things to set off accessories, you should pay attention to the coordination of colors and the priority of items; Whether there is a studio or not, it is best not to shoot in a room with many colors. The balcony with snow-white walls is the best choice. When shooting silver ornaments, it is best to put something black on the side, which has a metallic feeling and a slippery feeling.
D. Reflective treatment: This should not be a secret, but I still see that many pictures of ornaments will be black, and the owner's reflection is on it, hehe. The secret is to use A4 white material and dig a hole in it so that the camera lens can stick out and shoot. Silver is sparkling, metal is clean, and diamond zircon will be beautiful.
Image post-processing
Good photos are not taken, but taken. Post-processing must be based on the principle of restoring physical objects! So there is no secret book "haha", but after reading many pictures of sellers' goods, I also summed up several suggestions:
1. Sharpen processing: Don't sharpen it too much, so the particles in the picture are too thick, which will make people feel creepy!
2. Contrast: The contrast must be adjusted so that your jewelry will show dazzling brightness under the light.
3. Color adjustment: In order to make your jewelry look cleaner and newer, you can make more blue in color adjustment, but what's wrong with seeing many blue pictures? Because such a picture is adjusted under the selection of highlights, the adjusted picture will turn purple and the color will be distorted. In fact, the default middle color plus a little blue is not bad!
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