Love theme activity planning book

As time goes by, the hard work has come to an end. What awaits us are new work goals and challenges. It's time to seriously think about how to write a planning book. I believe everyone is worried about writing a planning book again! The following are the love theme activity planning books (7 selected books) I collected for you, for reference only, and I hope they will help you.

Love theme activity plan book 1 1. Activity ideas:

May 20th is online Valentine's Day. As people in China cherish folk festivals and western culture more and more, merchants make a big publicity every year, and Valentine's Day has become one of the festivals that couples must celebrate.

Jewelry industry, as one of the main commodities of Valentine's Day, took advantage of the huge business opportunities of Valentine's Day to bring a good start to the Diamond Festival.

Second, the activity time:

May10-May 22nd

Third, the theme of the event:

Love you forever, and I really love to accompany you.

Four. Activities:

Each shopper will be given a rose, and the customer will be given a red envelope (a voucher worth X yuan).

1, "Love you all my life, destiny takes a hand this life" strives to create an elegant and romantic wedding for you without worrying about spending money.

Anyone who buys a couple's ring in our shop is half price.

Anyone who buys other diamond jewelry in our shop will get a set of customized wedding dresses worth xx yuan for 3700 yuan.

Anyone who buys other diamond ornaments in our shop will get a set of romantic wedding photos worth xxx yuan for 5700 yuan.

Anyone who buys other diamond ornaments in our store 17000 yuan will be given a honeymoon trip for two with a value of xxx yuan (this is a wedding gift, and if it is not suitable, the gift can be changed into traditional gold, silver, etc.).

2. "Love me, how long do you dare to promise?" Witness your love, protect it and sublimate it.

Anyone who goes to the store to buy diamond jewelry during the activity can participate in the "promise of love" activity and write down the oath of love. And sign the real names of both parties and press their handprints. Xx Jewelry Company promises that after four years, we can recover the purchased products at the original price with relevant certificates. If you don't want to recycle, you can send a piece of jewelry worth xx yuan. You can renew the letter of commitment, and you can get diamond jewelry at half the price of the original product after six years. Nowadays, the mechanism of diamond repurchase is more and more accepted by people with jewelry, and now many jewelry stores have diamond repurchase. After several years, diamond repurchase is definitely the development trend of jewelry. )

3. "Romantic festivals, golden jade and good marriage"

During the activity, the freezing point price of gold will benefit the whole city, and xx yuan will be bought and xx yuan will be given as jade and silver ornaments.

4. "Valentine's Day rush"

During the activity, there will be a special gold-inlaid jade snapping activity every day 13- 14. The high-grade gold inlaid jade with original price of xx yuan and xx yuan only sells xx yuan and xx yuan. Each time, 13 and 14 were sold, and they were snapped up within a limited time until they were sold out.

Love Theme Activity Plan Volume II I. Activity Details

Target audience: unmarried men and women with high quality and high income.

Activity orientation: 520, online Valentine's Day.

Theme: 520- Online Valentine's Day, romantic hand in hand.

Number of applicants: 50 men and 50 women, *** 100.

Activity time: 520 nights. 18:30 - 20:30

Venue: xx(xx Road, xx District)

Purpose of the activity: Render the atmosphere of 520, promote the sales of the company's products during Valentine's Day, and enhance brand affinity.

Second, the implementation plan

1. This activity is dominated by middle and high-level personnel, so in terms of activities, the site layout needs to be elegant and warm, reflecting elegance, taste and standards. The atmosphere created by the host (recommending professionals) is relaxed and pleasant, and at the same time, it can actively mobilize the enthusiasm of the guests, give them full opportunities, increase their attraction, and achieve the original purpose of participating in this activity.

2. The personnel require a college degree or above, and the salary is more than 3,000 yuan.

3. Advertising design needs novelty and refreshing visual sense (it is recommended to use the concept of professionals). In terms of publicity, it reflects the serious and responsible attitude of this activity, enhances the trust of enterprises, and also shows the difference from other similar activities.

4. After the activity, the customer service staff will call back to show the company's sense of responsibility and service, and absorb the related questions raised by the applicants to lay the foundation for the weekend dinner plan.

5. The office staff is responsible for the registration of applicants and the management of materials.

6. In order to ensure the authenticity of the information and reduce the audit of the company, the applicant must take the work unit as the main carrier.

7. Customer service personnel verify the reliability of the applicant's identity in a hidden way through the applicant's work unit without revealing the applicant's privacy.

8, through newspapers, posters and other media publicity, arouse people's awareness.

9. The qualifications of all personnel in this activity are reserved for later activities.

III. Contents of activities

1, 100 people threading competition

Seeking a partner requires that whoever wears the most needles will win the final victory within the specified time. A pair of diamond rings that can win the live prize. This link is based on the activities organized by people in the ancient Southern and Northern Dynasties to commemorate the wisdom and intelligence of the Weaver Girl. Formerly known as "Tie a colored thread and wear a seven-hole needle". You can see the tacit cooperation between lovers and the ingenuity of girls. Since it is a traditional Valentine's Day in China, there should be traditional cultural factors in China. This shows the intelligence of women in China.

2. Game interaction

Talent show (it can be drama performance, singing or other talents)

The requirement of plot performance is to interpret the modern version of the ancient love story (courtship). Based on the love story of Cowherd and Weaver Girl. People who participate in the performance can get souvenirs.

Site layout

Considering the fashionable environment on the Bund, we don't make too many tidbits, but only use them on the spot.

Light: A small light source is hung on the garland of the paper crane. Because the venue itself is dimly lit, the stage effect needs two spotlights.

Ribbons, paper cranes, flowers and candles are simply decorated to create an effect with lights.

Ribbon: Tie a flower ball to the ceiling with a ribbon and stretch out four frames. Hang colored strips, paper cranes and petals on the shelf.

Paper crane: Make two garlands under the flower ball and hang paper cranes.

Flowers: place lilies and orchids in a prominent position on the website.

Candle: put a candle on each table. Set off a romantic atmosphere.

Love Theme Activity Plan 3 Activity Purpose:

First, strengthen the corporate culture atmosphere.

Second, understand the voice of beauticians.

Third, expand new customers.

Activity theme:

520, say hello to the beautician

Activity time:

20xx May 20th

Activity content:

On May 20th, the beauty shop can hold "520 Hairdresser's Day" and choose your favorite hairdresser. Every customer who is invited into the store will get a certain prize and a beauty shop discount card.

Link 1: Excellent beautician speech contest (beauticians can tell their love for the beauty industry, their life and lessons, their prospects for the future and touching stories around them).

Link 2: Game link (this is a small game played by beauticians and clients, such as solitaire game, you can guess, etc. )

Link 3: beautician canvassing link (beauticians stop canvassing for their relatives and friends and choose the best beautician)

Link 4: Award-giving link (excellent beauticians announced their acceptance speech and won the title of "520 Most Beautiful Angels", and the beauty shop manager presented certificates and prizes. )

Love Theme Activity Plan Volume IV I. Activity Theme:

"Time is silent, true love lasts forever" and "Poem over 520"

Second, the activity time:

20xx Sunday, May 20th 19: 30-22: 00

Three. Location:

Xxx bar

IV. Form of activities:

Men and women cooperate. Activities that can only be played.

Verb (abbreviation of verb) activity scale:

About 33 people

Flow chart of intransitive verb 520 planning activities:

A song "Looking for the Goddess in Your Heart"

1. Through the introduction of the guests, the guests choose their favorite objects.

(Self-introduction is limited to 2 minutes/person. All the female guests stand in a row and let the male guests have a preliminary understanding through self-introduction. Male guests make a choice. If only 1 male guests choose and female guests agree, then the first speed dating is successful. If more than one male guest chooses, the male guest has 1 minute to express his love, and finally the female guest chooses 1 favorite, and the speed dating is successful. )

If both men and women agree, the first round of speed dating will be successful in the remaining second round.

The game needs the cooperation of a man and a woman to get a big gift. The four gifts can only be played by a man and a woman. Cooperation. Men and women can't leave each other after joining the group, and they can't play the next round of games without gifts.

Second, "Handsome Boys and Girls Team Battle"

Divided into two groups. Cowherd and Weaver Girl. There are 6 pairs of men and 6 pairs of women, and one man is added to each team. The game is that each group eliminated one pair in each tournament tour, and finally formed three teams and got a big gift to rank first. Second place. third place

1, Cowherd and Weaver Girl (two couples will be selected from each group to complete the game).

The rules of the game are divided into groups, one blindfolded and carrying his companion, and the other is in charge of the command. According to the distance of the game, the arranged items should be picked up. The rule is that men squat down and women pick up roses. The team that passes smoothly and takes the least time will get a small gift.

2, intellectual surfing, a game against time

Two pairs of men and women in each group sit on stools, and the man stands on the wall to get roses. The women in each group ask another man some questions, and if he answers correctly, he can go one step further and know that the man can give the rose to the woman and be the winner. The team that answers the most questions correctly will get a small gift. Those who fail are eliminated.

3. Love song duet

The host said a word. If you love, one pair for each group at the scene. During the competition, participants are free to give full play to their strengths and strive to express themselves. The group that sings the most love songs at the beginning will get a small gift. Get it right five times, and those who fail will be eliminated.

Love Theme Activity Planning Book 5 I. Background Analysis

May 20, abbreviated as 520, homophonic means I love you. As the first day after the May Day promotion, we intend to use the concept of "520" to deeply tap the untapped market potential of May Day activities and provide assistance for sales terminals fighting in this year's fierce competition. At the same time, it avoids the peak of competing products promotion and plays a connecting role between May Day promotion and summer promotion. Shuang Hu 520 is the promotion of the theme of "Love Home", and it is determined that 200 specialty stores in China will give priority to this activity. This activity, supplemented by sales promotion, promotes the brand image through media and terminal publicity, and makes up for the damage caused by the 5 1 price war to the brand.

Second, the theme of the event

Which bed will you sleep in at 520 this year?

Shuanghu Furniture Famous Products 20XX Love Theme Promotion

Third, the theme hype.

Which bed do you sleep in this year's 520? Theme hype promotion table stage time project

In the first stage, 5. 10 throws questions online and offline, causing public opinion hotspots. In the second stage, 5. 13-5. 16, the problem was hyped and the problem was directed in a positive direction. In the third stage, 5. 16-5.20 introduces the double lake, describing the function of the double lake bed, the benefits to sleep and so on. The fourth stage, 5.20, is for discussion.

Fourth, the activity time

20xx.5. 17-5.20

Verb (abbreviation of verb) activity content

After taking photos at the event site, scan the QR code to participate in the ipad mini lucky draw and get tickets. (This activity needs to be set in the area with the highest traffic volume in the city, and the downtown area is recommended) First prize: ipad mini 1, second prize: ipod nano 5, and third prize: Polaroid camera 10. After buying Shuang Hu products at will during the activity, you can participate in the Hummer wedding car lucky draw by filling in your personal information, wedding date and place.

Activity gimmick:

1. Say your love and win an ipad gift.

2. Go to Shuanghu and use the extended Hummer as a wedding car.

3. Buy furniture and send home appliances

One stop for the whole family

Active products of intransitive verbs

The products of this activity are all extended to May Day promotional products.

Love theme activity planning book 6 I. General idea

520 is a popular online Valentine's Day. Because modern people pay more and more attention to romantic feelings and feel that life needs a sense of ceremony, coupled with the annual publicity and hype of businesses, 520 Valentine's Day has become one of the festivals that couples must pass. This promotion plan mainly puts forward two large-scale promotion activities closely related to the theme of "520" to cooperate with the promotion activities of various businesses and venues in the store and create a strong Valentine's Day consumption atmosphere.

In addition, as xx is one of the main commodities of Valentine's Day, it is suggested that the annual "xx Festival" for the XX market should start at 520, so as to "publicize" the festival and make a good start for the Diamond Festival with the help of the huge business opportunities of Valentine's Day.

Second, the activity time

May 18 to May 2 1 day

Third, the layout of the store.

In line with the theme of "520", it is suggested to set up a magpie bridge in the shopping mall space. According to the legend that cowherd and weaver girl can be heard under the grapes, the main entrance pillar is decorated with green plastic vines to create a rich romantic atmosphere for Valentine's Day.

Fourth, activity planning.

(1) Section 20

1, subject

A century-old shop, a century-old friendship-XXX Festival

[Theme Interpretation] The theme of this activity is "A century-old shop; "Centennial Harmony", focusing on xx market, with clear positioning, highlighting the most competitive brand reputation advantage of xx store in xx shopping mall, and attracting target consumers with good faith blessing.

2. Activity planning

The xx Festival lasts from August to the "Eleventh" Golden Week for more than a month. For such a long time, the promotion activities should be hierarchical and phased. The promotion period of 520 is the warm-up period of Diamond Festival activities, which attracts consumers' attention to Diamond Festival activities and promotes the following consumption.

Romantic opening of xx Festival, seven dazzling gifts to choose from at will.

During the activity, you can choose one of the seven discounts when you buy xx products for over 3,000 yuan.

52 yuan deduction voucher for bedding; 52 yuan deduction coupon for suit; 52 yuan Deduction Voucher for Shoes; 52 yuan Deduction Voucher for Women's Wear; 10% discount card for clothing accessories; Hanfu 40% discount card; 20% discount card for wedding photography.

Step 3 show creativity

Each brand has introduced several special models for Valentine's Day, which can be expensive or specially designed for Valentine's Day. They are displayed with the creative collocation of dried flowers, and covered with transparent glass cover, highlighting the classic models from many styles that make consumers picky, forming a romantic and aesthetic effect under the collocation of flowers, and forming an irresistible temptation to consumers. Women are often compared to flowers. The collocation of flowers and xx symbolizes the harmonious relationship between women and xx. Unique display mode, with appropriate lighting and background, will certainly attract consumers' attention and produce excellent promotion effect.

(2) Full-court activities

1, full-court theme activities

(1) activity theme

Romantic 520, lucky 52-52 romantic gifts worth more than 100 yuan, first come, first served.

(2) Activity planning

In-store merchants provide 52 items as gifts, set up an activity area in the enjoyment space of * * * on Saturday and Sunday, and make a large kt version with the names and pictures of 52 gifts. Traditionally, all items are divided into department stores, clothing and gold appliances. During the activity, consumers can only participate in the activity if their accumulated consumption exceeds a certain amount. If they choose one of 52 gifts, the person who meets the requirements first will have priority.

(3) prizes

Each merchant in the store provides a gift in kind of not less than 100 yuan. If the commodity price is generally high, you can change it into a voucher of 100 yuan. Consumers draw prizes on the spot and receive prizes on the spot.

(4) Prepare publicity materials

① Design and production of KT version

(2) The activity rule is water marking.

2. Other promotional activities

(1) Buy a Valentine's Day gift and send a crosstalk couple package-during the event, buy a Valentine's Day gift coupon and send a crosstalk couple package as long as you arrive in 520 yuan.

(2) Romantic Magpie Bridge, Love Transmission-During the activity, you can enjoy free ems express in China when you buy a single ticket of the designated category of Valentine's Day gifts in 520 yuan, so as to transmit romantic affection to lovers who live apart in the two places.

Love theme activity plan book 7 activity purpose:

1, welcome online Valentine's Day peak season, brand promotion.

2. Increase sales to give customers confidence and create conditions for pressing goods in May.

3, do a good job in customer relations (I transferred to the market in April)

Activity theme:

Welcome to the 520, xx discount.

Activity time:

xxxx

Preparatory work:

1. Communicate with store leaders about specific operation details, mainly including price, venue, personnel and material support.

2. Make publicity in xx market on X day: put up posters to pack tricycles, and put up posters in front of shopping malls on xx day.

3. Check the inventory and site materials on xx.

4. Refinement of unified rhetoric of activities: xx manufacturer "520" makes promotional activities in advance, sells at special prices and presents exquisite gifts.

Field operation:

1, an arch, two tents, two product gas models, an easy-to-pull bag and two poster boards.

2, 8 samples output.

Activity cost:

Packaging tricycles (5 vehicles) in 200 yuan, transportation expenses in 50 yuan, temporary promotion in 30 yuan/day ×2=60 yuan, * * * 3 10 yuan (the venue has a shopping mall application).