Traditional Culture Encyclopedia - Photography major - What's the difference between UI design, graphic design and website design?
What's the difference between UI design, graphic design and website design?
①-①-Definition of UI design:
UI is short for UserInterface. UI design refers to the overall design of human-computer interaction, operation logic and beautiful interface of software. Good UI design not only makes the software personalized and tasteful, but also makes the operation of the software comfortable, simple and free, which fully embodies the positioning and characteristics of the software.
Software design can be divided into two parts: coding design and UI design. The original intention of UI is user interface, which is the abbreviation of English user and interface. Literally, it consists of two parts: user and interface, but in fact it also includes the interaction between user and interface.
In the rapid development of electronic products, more and more attention has been paid to interface design. The "artist" who does interface design is also called "UI designer" or "UI engineer". In fact, software interface design, like industrial modeling design in industrial products, is an important selling point of products. An electronic product with a beautiful interface will bring people comfortable visual enjoyment and close the distance between people and goods. It is an artistic design based on science. The standard for testing an interface is neither the opinion of a project development team leader nor the result of project members' voting, but the feeling of the end users.
②-Definition of graphic design:
Graphicdesign, also known as visual communication design, takes "vision" as a way of communication and expression, and creates and combines symbols, pictures and words in various ways, thus making a visual expression to convey ideas or information. Graphic designers may use professional skills, such as typesetting, visual arts, page layout and computer software, to achieve the purpose of creative planning. [ 1]? Graphic design can usually refer to the process of making (designing) and the final finished work.
Common uses of graphic design include logos (trademarks and brands), publications (magazines, newspapers and books), print advertisements, posters, billboards, graphic elements of websites, logos and product packaging. For example, product packaging may include trademarks or other works of art, arranged texts and pure design elements, such as images, shapes, sizes and colors with uniform styles. Combination is one of the most important features of graphic design, especially when the product uses pre-existing materials or multiple elements.
③-Definition of website design:
Simply put, the purpose of website design is to make websites. Simple information, such as text, pictures (gif, JPEGs, png) and tables, can be placed on website pages by using markup languages (such as Hyper-File Markup Language and Extensible Hypertext Markup Language). More complex information, such as vector graphics, animation, video, audio and other multimedia files, requires plug-ins to run and markup language to be transplanted into the website. Web design is the front end (client) of the design process. Design is usually used to describe a website, including text marks, but this is a gray area, because it also covers the development of the network. Web designers should be aware of usability, and if their roles need to create tags, they should also be the latest guide to the readability of web pages. WebDesign is the process of transforming software requirements into software websites. It refers to the collection of related web pages made by Dreamweaver, photoshop and other tools on the Internet according to certain rules, which is used to show specific content. Simply put, a website is a communication tool, just like a bulletin board. People can publish information they want to make public through websites, or use websites to provide related network services. People can visit websites through web browsers to get the information they need or enjoy network services. The website consists of domain name (commonly known as website), website source program and website space. Among them, the domain name is similar to the house number on the Internet, and it is a hierarchical character identifier used to identify and locate computers on the Internet, corresponding to the Internet Protocol (IP) address of computers. Website design is edited by designers through tools such as Frontpage or Dreamweaver!
2. Tools for UI design, graphic design and website design:
1.Software tools required for ui design:
From left: Photoshop, Illustrator, CorelDraw, Indesign, Fireworks, DreamWeaver, Flash, HTML5, CSS (Cascade? Style? Sheets)、AxureRPPro7.0、IOS、Android .
2. Software tools needed for graphic design:
Photoshop,Illustrator,CorelDraw,Indesign,Fireworks,PageMaker .
3. Software tools needed for website design:
①Photoshop:
Learn the comprehensive application of image processing, editing, channel, layer and path; Correction of image color; The use of various special effect filters; The generation of special words; Image output and optimization, etc. Flexible use of layer styles, fluid deformation, fading and masking to create ever-changing image special effects.
② unarmed:
Whether it is personal work design, company logo, poster production, it can be easily completed and applied to advertising, printing and other industries.
③CorelDraw:
By integrating CorelDRAW9' s all-round design and web page functions into the existing design scheme, vector illustrations, designs and images are made, and the company logo, introduction, color pages, manuals, product packaging, logo and web pages are all well designed.
(4)④ Illustrator: Learn how to draw graphics, package and make publicity pages, so as to design LOGO and CI more conveniently. In less than a month, you will become a real master of fine arts. Learning on the basis of Photoshop will double your efficiency.
⑤MicrosoftFrontPage?
If you are already familiar with Word, I believe you will be very handy in designing web pages with FrontPage. Only when you make a web page with FrontPage can you truly appreciate the meaning of "powerful and easy to use". Page making is completed by the editor in FrontPage, and its working window consists of three tabs, namely "what you see is what you get" editing page, HTML code editing page and preview page. FrontPage has graphics and GIF animation editors, and supports CGI and CSS. Both wizards and templates can make it easier for beginners to edit web pages.
The most powerful function of FrontPage is its site management function. When you update the site on the server, you don't need to create a directory of change files. FrontPage will track files and copy these new versions for you. FrontPage is the only existing software for making web pages. It can not only work on local computers, but also directly work on files on remote servers through the Internet.
6 Netscape editor
Both NetscapeCommunicator and NetscapeNavigatorGold3.0 have fckeditor. If you like using Netscape browser to surf the Internet, using Netscape editor is really simple and convenient! When you display a webpage with Netscape browser, click the edit button, and Netscape will store the webpage on the hard disk, and then you can start editing. You can also edit text, fonts and column words, change the home page author, title, background color or image, define drawing points, insert links, define document codes, insert images, create tables and so on. Just like FrontPage2000, isn't it? However, Netscape Editor has limited functions for complex web page design, and even does not support form creation and multi-frame creation.
Netscape Editor is a good entry tool for beginners to make web pages. If your web page is mainly composed of text and pictures, Netscape Editor will be an easy choice. If you know something about the HTML language, you can use a text editor such as Notepad or UltraEdit to write several HTML statements, which can also make up for some shortcomings of Netscape editor.
⑦AdobePagemill?
Pagemill is not powerful, but it is easy to use, suitable for novices to make beautiful, not very complicated homepages. If your homepage needs many frames, tables and ImageMap pictures, then AdobePagemill is really your first choice. ? Another feature of Pagemill is that it has a clipboard. You can drag and drop as many texts, graphics and tables as you want, and then open them when needed, which is very convenient.
⑧ClarisHomePage?
If you use ClarisHomePage software, you can create a dynamic web page in a few minutes. This is because it has a good tool for creating and editing frames, and you can add new frames without spending too much effort. In addition, ClarisHomePage3.0 integrates the FileMaker database, and the enhanced site management function also allows you to detect the legitimate connection of the page. However, the interface design is too rough and the processing of ImageMap image is incomplete.
⑨DreamWeaver?
Self-made dynamic HTML animation web page
DreamWeaver is a cool web design software, which includes visual editing and HTML code editing packages, and supports ActiveX, JavaScript, Java, Flash, ShockWave and other functions. Moreover, you can also support the design of dynamic HTML by dragging and dropping, and make dynamic HTML animation from beginning to end, so that the page can be displayed correctly in Netscape and IE4.0 browsers without plug-ins. At the same time, it also provides the function of automatically updating page information.
DreamWeaver also adopts the RoundtripHTML technology. This technology enables web pages to be freely converted between DreamWeaver and HTML code editor, and the syntax and structure of HTML remain unchanged. In this way, professional designers can fully enjoy the benefits of visual editing without changing their original editing habits. DreamWeaver's most challenging and important thing is its open design, which makes it easy for anyone to expand its functions.
Attending fireworks?
The first software designed entirely for web makers.
Fireworks has a long history, and its appearance has completely changed Web drawing. Fireworks is specially designed and developed for the network image, and it has built-in rich functions to support network publishing, for example, Fireworks can automatically crop pictures and generate javascript with dynamic mouse response. And Fireworks has a very powerful animation function and a nearly perfect network image generator (export function). It strengthens the connection with dreamweaver, and can directly generate dreamweaver's Libaray or even export to CSS-style web pages and pictures!
Flash?
Get your web page moving.
Flash is a dynamic interactive shock wave used on the Internet. Its advantage is that it is small in size and can be downloaded and played at the same time, avoiding users waiting for a long time. FLASH can be used to generate animations and add sounds to web pages. In this way, you can generate multimedia graphics and interfaces, but the file size is very small. FLASH can't be programmed like a language, but you can also make a highly interactive home page by combining its built-in statements with JavaScripe. Someone once said: Network designers in the next century will not use FLASH and will be eliminated! I believe this sentence is true!
HotDogProfessional?
Make a web page with all kinds of complicated techniques.
HotDog is an early code-based web design tool. Its most notable feature is that it provides many wizard tools to help designers make complex parts of the page. HotDog's advanced HTML supports the insertion of marquee, which can be viewed at normal speed in preview mode. This is very rare, because even Microsoft, which created this label, did not provide such a function in FrontPage. HotDog supports plug-ins far more than other products, and the dialog box it provides allows you to manually select different options for files with different formats. But it is not very convenient to deal with China people.
HotDog is a powerful software, which is a good choice for senior designers who want to add complex technologies such as CSS, Java, RealVideo, etc.
Homestead?
Make a web page that can completely control the progress of the page.
Allaire's HomeSite is a compact and multifunctional HTML code editor, which has rich help functions, supports CGI and CSS, and can directly edit perl programs. HomeSite's work interface is complex and simple. According to the habit, it can be set as a simple editing window such as notepad, or it can work in a complex interface.
HomeSite is more suitable for complex and wonderful page design. If you want to completely control the progress of your page, HomeSite is your best choice. But it is too complicated for beginners.
MicrosoftVisualStudio
It is a series of development kit products of Microsoft Corporation in the United States. ?
The versions of this series are: 2003, 2005, 2008, 20 10, 20 12, 20 13, 20 15, 20 15RTM and later versions;
It is suitable for developing dynamic aspx web pages, and can also make non-refreshed websites and webservice functions.
Jbuilder
A visual JAVA development tool. It is an excellent tool for developing commercial applications, databases and publishers on the Java2 platform. It supports J2EE, so programmers can quickly convert enterprise Java applications. ?
No matter what version, it is suitable for developing JSP pages.
Third, the design direction/method/step/flow of UI design, graphic design and website design:
1, UI design direction
UI is a user interface, which is the abbreviation of English user and interface. Literally, it is two components of user and interface, but actually it also includes the interaction between user and interface, so it can be divided into three directions, namely: user research, interaction design and interface design.
① User research
User research includes two aspects: first, usability engineering, which studies how to improve the usability of products and make the design of the system easier for people to use, learn and remember; The second is to explore the potential needs of users through the research of usability engineering, and provide another idea and method for technological innovation.
User research is an interdisciplinary specialty, involving usability engineering, ergonomics, psychology, market research, education, design and other disciplines. User research technology is to study products from the perspective of humanity and intervene in product development and design from the perspective of users.
User research can integrate users' expectations of product function, design and appearance requirements into the product development process at the initial stage of product development by studying users' working environment and product usage habits, thus helping enterprises to improve product design or explore a new product concept.
It is a way to obtain users' needs and feedback, and it is also an important standard to test whether the interface and interaction design are reasonable.
② Interactive design
This part refers to human-computer interaction engineering. In the past, interaction design was also done by programmers. In fact, programmers are good at coding, but not at interacting with end users. Therefore, although many softwares are fully functional, the interactive design is rough, cumbersome, difficult to use and difficult to learn. After using such software, people are not smart and enterprising, but feel cheated and humiliated. Many people are laid off because they can't operate computer software. This interaction makes the computer a terrible technological monster. So we separate interaction design from the programmer's work and become a discipline alone, that is, human-computer interaction design. His aim is to make the software easy to use, easy to learn and easy to understand, and to make the computer a tool to serve human beings conveniently.
③ Interface design
In the long software development, interface design has not been paid attention to. People who do interface design are also called "artists" in a derogatory sense. In fact, software interface design, like industrial modeling design in industrial products, is an important buying point of products. Friendly and beautiful interface will bring people comfortable visual enjoyment, close the distance between people and computers, and create selling points for businesses. Interface design is not a simple artistic painting, it needs to locate users, use environment and use methods, and design for end users. It is a purely scientific artistic design. The standard for testing an interface is not the opinion of a project development team leader or the result of voting by project members, but the feeling of end users. Therefore, interface design should be closely combined with user research, which is a process of constantly designing satisfactory visual effects for end users.
2, graphic design design methods/steps:
1. Survey?
Investigation is a process of understanding things, and design needs a purposeful and complete investigation. Background, market survey, industry survey (about brands, audiences and products), positioning, expression and survey are the beginning and basis of design (background knowledge).
2. content?
The content is divided into two parts: theme and specific content, which is the basic information for designers before design.
3. concept?
Conception is the first step in design, and thinking is more important than anything else in design. Creativity has always been independent of design. Perhaps this is the most difficult idea to convey in your visual works.
4. mobilize visual elements?
In design, the basic elements are equivalent to the components of your work, and each element should have the purpose of transmitting and strengthening information transmission. Really good designers are often very stingy, and every time they use an element, they will consider the overall needs. In a page, the constituent elements can be divided according to categories, such as:?
Title, text, background, tone, main picture, blank space, visual center, etc. Graphic design layout is a process of organically combining different elements. For example, in layout, frames (also called bones) are often used, and there are many forms, such as regular frames and irregular frames, visible frames and hidden frames; Among the font elements, the choice and collocation of fonts and fonts are very particular. The process of choosing font style is a process of aesthetic judgment, and the use of color can reflect a designer's understanding and cultivation of color. Color is a kind of language (information), which has feelings, can make people think, can make people feel cold and warm, before and after, weight, size and so on. Being good at mobilizing visual elements is one of the necessary abilities of designers.
(5), choose the expression?
We have learned a variety of graphic processing and expression techniques in the three major components, such as contrast, analogy, exaggeration, symmetry, primary and secondary, light and shade, change, repetition, contradiction, radiation, rhythm, thickness, cold and warm, area and other forms. In addition, there are hand-drawn effects from graphic processing, such as oil painting, pencil, watercolor, printmaking, crayons, graffiti and others such as photography and old photos. So which one do you want to choose? It depends on your purpose and target group, as well as your design level.
6. Balance?
Balance can bring visual and psychological satisfaction. Designers should solve the balance of force field in the picture, balance before and after, and sense of balance is also the ability that designers need for composition. Balance and imbalance are relative, and whether it meets the requirements of the theme is the standard. Balance is divided into symmetric balance and asymmetric balance, including the balance of point, line, surface, color and space.
All landowners, brilliant?
Remember, you should create visual stimuli to sublimate your work.
Today, about style?
As a designer, he sometimes objects to style. The formation of fixed style means self-ossification, but at the same time, style is the embodiment of a designer's personality, preferences, experience and accomplishment, and it is also a sign of a designer's maturity. He believes that "only by understanding Datong can you walk alone."
Pet-name ruby, production?
Check items include: graphics, fonts, characters, colors, arrangement, proportion, bleeding, etc.
Requirements: the visual imagination and effect should be pleasing to the eye, and more importantly, let the audience understand!
3. The design process of website design:
① Website design process 1: determine the style.
The style of a website can be summarized by its color, technology, text, layout and interaction: whether it is rough and bold or fresh and beautiful; Is it gentle and elegant, or persistent enthusiasm; Is it lively and changeable, or is it a rut? After making clear what kind of impression you want to give people, you should find out the most distinctive things in the website, that is, the things that can best reflect the style of the website. And take it as the characteristics of the website to focus on strengthening and promoting. The formation of style is not fixed at once. You can constantly strengthen, adjust and improve in practice.
② Website design process 2: collecting materials.
Look for and collect relevant words, pictures, sounds, images and other materials, and sort out and process the collected materials.
③ Website design process III: Website layout
Homepage: The theme of the homepage is also reflected in the logo and website title. An accurate summary of the theme of the home page can help users choose the website they need accurately.
Home page navigation: website navigation can be regarded as the classification of website content _ subdividing website content, which is convenient for users to select and browse the corresponding column pages according to their personal needs.
Home page content: The content layout of the page needs to analyze the needs of the website users first, and put the content that users are most concerned about in the most important position on the home page. In general, the layout of page content is arranged from top left to bottom right according to the user's browsing style and the importance of the content.
④ Website design process IV: LOGO design
How to design logo is a headache for many website designers. Before the design, it is necessary to carry out basic investigation and analysis, that is, to conduct a comprehensive investigation of the enterprise, then to mine the required information, and finally to carry out design and development. This is also the most important step. Only after repeated deliberation and revision can we design a satisfactory logo.
⑤ Website design process 5: Navigation design
Before designing navigation, fully analyze what users need. Design navigation from its effectiveness, realization and utilization.
6. Website Design Process 6: Banner Design
Before designing banners, we should communicate with customers what they want to highlight on the banners, and then show the contents of the banners in a targeted manner. When we determine the key points, banner's color matching should be bright and clean to coordinate with the whole page.
⑦. Website design process 7: Friendly link design.
When designing friendly links of websites, we should consider the optimization of websites. Links cannot be scrolled because no one exchanges them. It's best to list them at the bottom.
Fourth, matters needing attention
Vision will bring a series of physiological, psychological, emotional and action reactions to people. Design is the science of visual experience, which includes two aspects: one is that people feel the basic physiological reaction without artificial change, and the other is the composition of immediate or uncertain factors. Such as personal preferences, personality and so on.
1, relative stability:
Mainly physiological visual perception, people's visual habits, visual processes, visual logic, such as from top to bottom, from left to right, like coherence, repetition, like contrast, and in terms of color, people like contrasting complementary colors best, and so on. This is all related to people's physiological habits and is an instinctive reaction of people's physiological functions. As designers, we should fully understand and use this knowledge flexibly. Design is concerned about people. First of all, we should study these relatively stable aspects of culture and human perception, which need to be summarized in practice.
2. Instability:
Instability mainly refers to the differences in emotion, quality, taste and experience. In the design process, you need to have certain judgment and grasp ability, and you need objectivity and restraint to complete excellent design.
3. Scientific design thinking:
Design should have scientific thinking methods, seek differences in similarities, seek common ground in differences, master and use various thinking methods, such as vertical and horizontal correlation thinking, divergent thinking, etc., and be good at using scientific thinking methods to find strange new visual images, so as to continuously discover new possibilities.
In fact, plane vision science is a profound knowledge. Only when this knowledge is perfected and popularized in depth can we ensure the general improvement of design level. This view is only put forward here, and needs to be systematically sorted out and discussed in the future with the research results of other disciplines.
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