Traditional Culture Encyclopedia - Photography major - What is the mode of Taobao operation?
What is the mode of Taobao operation?
What is the mode of Taobao operation?
The first model is brand stores, such as Handu Yishe, Uniqlo and Jack Jones, which are very popular on Taobao.
The second mode is called "Shendian", which usually only opens two or three times a month.
The third mode is the local specialty store, which sells some things with typical local characteristics, such as jujube in Xinjiang, cashmere sweater in Tongxiang and mushrooms in Northeast China.
The fourth mode is a small and beautiful shop. This type of store will subdivide the market and expand the market from all aspects.
To run such a store well, you need a pair of eyes that are good at discovering, observing and finding out market segments.
The fifth model is called poly-cost-effective store, which is the brand that gathers cost-effective every day. These stores survive by gathering cost-effective, and 80% of the transaction volume comes from gathering cost-effective.
The sixth mode is the style shop. There are many styles of shops on Taobao, such as Rip, Flower Festival, White Wuxi, Pink Doll and so on.
Style shops are also small and beautiful, which can fully satisfy consumers' preferences for a certain style.
The seventh mode is the super distribution store. When consumers search these stores online, they often find many stores at once.
For example, if you search for the keyword "Antarctic people" on Taobao _, you will find tens of thousands of related online stores.
If every family sells one product every day, it is 1 10,000 pieces, and the profit is high.
What are the business models?
1, physical store plus online store type:
This model has been adopted by many individual shops and enterprises. Through the dual operation of physical stores and online stores, it has formed a scale and received good results.
2. You can also open a supermarket-type online shop like our ground. Just like a shopping mall on the ground, it has everything, but it should be higher than the consumption and grade of a grocery store.
3. Type of store: Just like our ground store, only one brand of product series is made, which is not only professional, but also the quality of all products is guaranteed.
4. Integrate all kinds of network resources, realize interconnection and form strong strength:
Now the network resources are too powerful. As long as we can make good use of and integrate all kinds of network resources for our own use, its function and efficacy are very powerful.
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