How does Little Red Book promote wedding photography? Does the operating company need to find Xiaohongshu? ...

Xiaohongshu is a self-media platform with the largest number of women, and wedding photography is an industry directly linked to women's needs. So Little Red Book is very suitable for the promotion of wedding photography, so how to promote wedding photography in Little Red Book? First, the certification enterprise number enterprise number is an essential account subject for physical stores; Advantages: 1 The store address and telephone number are added to the label, giving customers the impression that they can visit on the spot, so the enterprise number is very suitable for regional promotion; 2. Because the promotion is carried out on the little red book, it is inevitable that some marketing promotion contents will be released, and opening the enterprise number will avoid the risk of illegal titles; 3. You can add some small red book commercial marketing plug-ins, such as buying French fries and advertising. 2. Keyword ranking Little Red Book, as a vertical application of female users, has basically been commercialized in the vertical related fields of women such as beauty and beauty. However, the ranking mechanism of Xiaohongshu itself has a great influence on the notes, so we should make good use of the search mechanism to make our product notes top, so that users can see the products of the merchants first when searching, so that the increase of traffic will bring consultation. How do you usually do keywords? Under normal circumstances, we first use the word digging tool to find the hot words in the little red book, so as to accurately locate the traffic. Don't determine keywords by feeling when you come up, so the positioning error will miss the target user. After determining the key words of the product, we'd better add regional words. Generally speaking, adding regional words will make a preliminary screening, so for wedding photography with strong geographical dependence, regional words must be added, such as Suzhou wedding photography and Suzhou wedding dress shop. So when you rank high, it will naturally attract high-quality users to come to the store to ask or spend. Third, people can contact high-quality locals through mcn institutions or by themselves. They came to the store to experience the project. First, they have feedback. Second, they promote it. Generally, it depends on your cost and the quotation of the other fans. If you meet people with many fans, you should take wedding photos and add advertising fees. The advantage of this form of cooperation is that online celebrities have fans, so the notes have basic data. If the distribution is good, you may get more exposure, which will not only help your store attract traffic, but also promote the ranking of keywords. Do you need two purposes to run a company? It depends on the budget. If the budget is large, you can buy French fries, find talents, advertise and other services in Kaiping. If the budget is within 1~ 10k, you can find kol or koc to promote it. Of course, you can also find an operating company. The operating company will help you from the account number of notes to keywords to content optimization to data maintenance. Of course, if the budget is insufficient 1k, you can find an amateur to distribute it, or run by yourself and learn some courses about the operation and promotion of Little Red Books.