The healing copy hidden in the lens of Leica camera

The camera is a brief history of time

Just a few shots

Recording your journey from youth to aging

Recording The personnel changes here

Turning food into a visual feast

Turning you into a landscape

Leica 35mm fixed focus has captured your beauty countless times

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Let everyone in the world discover you more closely

The copywriting of Leica cameras contains poetic feelings

It is something that every photography enthusiast appreciates The longing for "White Moonlight"

The two promotional videos of Leica China perfectly interpret the word "literary"

Although the protagonist of the film is not a popular star, But Wen Qi and Huang Jue are both capable actors

Use their own understanding of nature, photography and beauty

to express the German temperament of Leica

As if They are not selling cameras, they just want to share this thing with everyone.

"Condensed and Drifting Clouds"

The first cloud was careless

Forgot the names of mountains and rivers

The second cloud, Crossing the horizon

Speaking the language of white

Every cloud is a souvenir in the sky

Every moment is changing

They cast shadows on the earth

Passing over the city and the sea, fire and ashes

It is forever and only one day

"The Invisible Wind"

A gust of wind disrupted the four seasons

I saw leaves falling and reeds undulating

The sound of wind at my fingertips swept over fields and passers-by

Remind me , press the shutter

The wind stood on tiptoes and passed by quietly

Only the flying bird stood on the shoulder of the wind,

vaguely seeing through the wind Shape