Employment direction and prospect of new media specialty

The employment direction of new media major includes media organizations, marketing and advertising companies, etc., with broad prospects.

1. Media organizations: Graduates can be employed in traditional media organizations (such as TV stations, radio stations and newspapers) or emerging media organizations (such as online media and mobile media). They can engage in news editing, editing, photography, video production and other work, responsible for news reporting, program production, content editing and so on.

2. Marketing: New media graduates also have good employment opportunities in the field of marketing. They can be responsible for brand promotion, market research, social media operation, etc. And use the new media platform for product promotion and promotion to improve brand awareness and sales.

3. Advertising companies: Graduates can engage in advertising planning, creative design and media purchase in advertising companies. They can use the new media platform to spread advertisements, make creative advertising content, and improve the advertising effect and user participation.