Why is Wu Kang Tower ugly, but there are more and more people taking photos and punching in?

Because looking at the appearance of Wu Kang Building now, the breath of "living" has been erased a little bit, but the value of business is gradually enlarged.

In the past two years, the format of the ground floor of Wu Kang Building has been constantly changing. In the colonnade of the arcade, many new shops with the attributes of "network celebrities" have been born-ice cream shops, music bookstores and art spaces. ...

These online celebrity stores are closely related to the media, especially social media. They not only won more traffic for the commercial space on the ground floor of the building, but also attracted people to take photos, punch cards and take photos nearby.

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The online celebrity shops on the first floor of Wu Kang Building have undergone careful visual design.

Stimulated and diffused by social media, people who punch cards are willing to follow the crowd and become "tap water"; People who don't "punch in" are eager to squeeze into the public and get a photo with the same angle, the same light and shadow, and even the same dessert.

In this fast-paced communication, although the historical charm and spatial experience of the old building itself are being ignored, it does not affect its step towards becoming a network celebrity. Under the "bombardment" of friends, comments, notes, etc. Wu Kang Tower has finally turned into the top building in the Magic Capital Punching List.