Is the Atour Hotel in Zhu Hua?

This hotel does not belong to Zhu Hua.

Although Atour Hotel and Zhu Hua Hotel Group are both important participants in the hotel industry in China, there are some differences in their brand concepts and positioning.

Atour Hotel pays attention to reading culture and the humanistic characteristics of local photography to create a unique accommodation experience; On the other hand, Zhu Hua Hotel Group pays more attention to providing diversified hotel brand choices to meet the needs of different consumers. These two hotel groups have high popularity and market share in their respective fields, but they are not directly related.