Xiaohongshu operation summary sharing, zero-based operation skills, how to quickly maintain a new Xiaohongshu account

Xiaohongshu is a platform for sharing its products and strategies. Many users on Xiaohongshu have shared some of their favorite helpful articles. This is also the main reason for the Xiaohongshu fire. So, how does Xiaohongshu increase its fans? Next, Pengpeng will share with you how to operate Xiaohongshu well. Xiaohongshu operation summary! How to operate Xiaohongshu well? 1. Positioning No matter which platform you are on, first determine your location. Many beginners may want to simply share their daily life at first, but daily life involves too many aspects. How can they do everything? For example, you could do makeup, take photos, or write dry stuff. These areas are "same" and can complement each other. 2. Comply with platform rules. Currently, most platforms are competing for traffic, so most platforms do not allow users to attract traffic for promotion, ranging from traffic restrictions to account bans. If you want to operate your account well, you must abide by the rules of the platform. The same goes for Little Red Book. Except for the email information in the personal profile, other information is not allowed to appear, and even homophones will be detected! And when you log in to your mailbox, you cannot write the word "mailbox" and you need to use emoticons instead. Official WeChat accounts are absolutely not allowed to appear on WeChat. 3. There is an observation period for new registered accounts, which is a mechanism for the platform to prevent a large number of spam marketing accounts. After registering a new account, don’t rush to post content, interact with comments first, upgrade tasks, and watch more content. After the observation period is over, content can be sent. 4. The user group of Xiaohongshu, which shares useful information, is mainly young people, with students accounting for the majority. Most users are highly educated, so users have high requirements for the knowledge shared by bloggers. Your content must be professional enough to continue to attract more fans. Some bloggers' content is cobbled together online but isn't actually helpful. This may suddenly unleash a popular note, but it never always comes and readership slowly declines. 5. Create a personal IP. Simply put, IP is a field where people know what you are doing when they see your name. In our media age, if you want to grow on multiple platforms, you should use the same nickname, the same avatar, and the same introduction no matter which platform you are on. If you have students who are doing side jobs, you are welcome to communicate with us.