Traditional Culture Encyclopedia - Photography major - What is the purpose of shooting a corporate promotional film?

What is the purpose of shooting a corporate promotional film?

The significance of corporate propaganda film lies in what you see is what you get. Through the enterprise propaganda film, you can truly understand the start, development and all the current situation of the enterprise, and its significance to the enterprise cannot be underestimated. With promotional films, corporate image films, product promotional films and advertising films, enterprises can easily and intuitively display their business ideas and new products. At the same time, the rich and detailed corporate image, product information and value service displayed in the corporate propaganda film can avoid interference from general consultation. As long as the remote control is pressed, the development and success story of the enterprise will be truly reproduced on the projection screen, which is irreplaceable in any way in the past.

With the development of China's radio and television technology, especially the development of market economy, historical development enterprise propaganda films have appeared and become increasingly prosperous. When and where did the first corporate promotional film in China appear? There is still a lack of textual research data. However, based on the fact that it must have appeared after the first corporate propaganda film in China in 1979, the longest development time of corporate propaganda film in China is only 30 years. As an industry or industry, the time is not too long, but because of its powerful communication function, it has become an indispensable and important communication tool for governments, enterprises and institutions.

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