What's the use of pop posters? What does pop mean?

What is the great use of pop posters in international trade? POP means: ProofofProduct, that is, proof of goods. POP(PointOfPurchase) originally refers to the storefront promotion tool in commercial sales. Its types are not limited, but it is mainly displayed in storefronts, such as hanging tags, posters, small stickers, big signs, physical models, flags and so on. These are all within the scope of POP. POP's Chinese name is also called "store top display". Hand-painted POP posters are drawn by hand with special POP tools, which have the advantages of less consumables, low cost, cost saving, quick production, time saving, strong operability and flexibility. Although manufacturers use major media to widely publicize their own enterprises or products, sometimes consumers step into stores and forget the advertising contents of other media. At this moment, if hand-painted POP advertisements are displayed on the spot, it can arouse consumers' potential consciousness, re-remember the goods and promote the purchase action. Therefore, hand-painted POP advertisements have the reputation of "silent salesman" and "most loyal salesman". In supermarkets and shopping malls, when consumers are at a loss for many commodities, exquisite hand-painted POP advertisements are placed around commodities faithfully and continuously, providing consumers with commodity information, thus stimulating consumers' desire to buy. The sharp contrast of colors, flexible modeling, humorous exaggeration of patterns and accurate and vivid language can create a strong sales atmosphere and attract consumers' attention, thus guiding consumption and promoting the impulse to buy. With the increasingly fierce business competition, enterprises not only pay attention to improving the visibility of products, but also pay more attention to the publicity of corporate image. Hand-painted POP advertisements, like other advertisements, can establish and enhance the corporate image in the sales environment, thus narrowing the distance with consumers and maintaining a good relationship with them. In short, the comprehensive functions of POP posters are as follows: conveying commodity information, attracting passers-by to enter the supermarket, telling customers what the supermarket sells, telling customers the location, price, product configuration and other details, telling customers the latest supply information of commodities, stimulating customers' desire to buy, activating the supermarket, promoting the sales of commodities, creating a good shopping atmosphere in the store, saving advertising expenses, making time, being friendly and caring, and being able to replace salespeople, and promoting enterprises. It has the characteristics of fast speed and rapid change, and has become one of the most effective propaganda means in commercial competition. What does pop mean? POP refers to a storefront promotion tool in the process of commercial sales. Its type is not limited, but it is basically based on display items placed in front of the store, such as labels, posters, flags and so on. , which belongs to the scope of POP. Nbsp_ _ _ what does this pop mean? What are the main features? What are the application areas? Let's get to know each other.

Detailed content

The main commercial use of 0 1POP is to stimulate and guide consumption and enliven the store atmosphere. POP is commonly used for short-term promotion. Its forms include outdoor signboards, exhibition boards, window posters, in-store tables, price lists, flags and even three-dimensional cartoon models, which are exaggerated and humorous and have strong colors, which can effectively attract customers' attention and arouse their desire to buy. As a low-cost and efficient advertising method, POP has been widely used. To draw a beautiful POP poster, you can use the following tools to mix and match, and you don't have to use a specific tool. The above is the basic tool to complete a POP hand-painted poster. To draw a beautiful POP poster, the following paper materials are commonly used. Most of these paper materials can be bought in art clubs in the market, and the price is not expensive. If you need to use special paper materials, you can also go to the art club to buy them. In addition to hand-painted POP posters, computer-generated posters output by color inkjet printers are also common. The characters printed by the computer are not only output by the computer as a whole, but also provide a tool for producers who are not good at handwriting POP fonts. Using CorelDraw, Pagemaker, Gaga and other computer software, we can make many different computer words. The production forms of 05POP include color printing, printing and hand drawing. With the development of computer software technology, it shows beautiful and efficient advantages in artistic design and application, and can even imitate the graffiti effect of hand-painted artistic glyphs to the fullest, and can receive and dial LOGO pictures from digital cameras and scanners. Especially suitable for fast, efficient and low-cost production of selling points with large demand for POP. What does a popular poster mean? Advertising that can promote sales in shopping places. All advertisements inside and outside retail stores that can help promote sales, or other signs that provide information, services, explanations and guidance about goods, can be called POP advertisements. It can be called "the most intimate communicator." POP(PointOfPurchase) originally refers to the storefront promotion tool in commercial sales. Its types are not limited, but it is mainly displayed in storefronts, such as hanging tags, posters, small stickers, big signs, physical models, flags and so on. These are all within the scope of POP. POP's Chinese name is also called "store top display". Find a corporate service and go to Pig Bajie. Com, delivery, acceptance and payment.