How to write Taobao shop copy

1, product highlights introduction (picture text) or design interpretation

Benefits: A. Know the product better. B. It is easy to cause * * * sound. C. You can show off your words in Sao years. Increase the readability of the picture.

Writeable content: A. Designer's language B. Product analysis C. Details of adjectives in literary models D. Focus on the core point (for example, if a woman is a woman with national style, then she will bite the point of "national style").

Attention points: a. The key points should be written in order (from top to bottom or from inside to outside, first left and then right, etc. ) B. Details should be displayed in combination with detailed drawings, which is more readable and referential, and at the same time, good order should be considered.

2. Text description of attribute details

Benefits: A. Some attributes can be given specific meanings, thus improving the viscosity of customers. B. Supplement the detailed attributes that are not in the product baby, so as to capture C. Increase the brand image.

Writable content: A. Supplement of detailed attributes B. Images of certain attributes (such as colors, each color represents a personality or season) C. Literary rendering.

Note: A. Look at pictures and talk, not only with pictures but also with one-to-one correspondence. B try to write some keywords related to the attribute time, such as size, color and so on.

3. Efficacy introduction and Q&; A

Benefits: A. Demonstrate efficacy and promote transformation B. Solve some customer service problems and reduce workload.

Writable contents: A. Main and auxiliary functions B. Usage C. Manufacturing process D. Additional contents such as cleaning or maintenance E. Service issues such as express delivery.

Note: a. seek truth from facts, don't fake it. B. it's best to match words.

4. Description of raw materials or country of origin

Benefits: A. Let customers know more about the products. B. You can add some related keywords (such as shampoo-raw materials: roses or flowers in a certain place, etc. ). C. Improve customer recognition.

What can be written: a. Introduction of the characteristics of raw materials and their relevance and efficacy with products (for example, shampoo mixed with floral fragrance has refreshing effect) B. Introduction of the place of origin (proving its uniqueness from the perspective of geographical environment)

Hope to adopt, thank you!