How to make a "Jobs" style template?

Speaking of Jobs, there is a legend of "Jobs" template among the people. In fact, it is really not difficult technically, and it is enough to do these three points. Today, we will get to know each other again. Gradual background-the first secret of creating "Jobs" style. Using the gradient template, its simple gradient background can effectively highlight the copy and pictures.

Jobs's slide background is mostly the default "gradient" template background, and most of the text is conspicuous white. This is a typical minimalist slide, so why can the gradient background effectively highlight the copy and pictures? About gradient background

One of the important reasons for Jobs' gradual background change is his use of scenes, whose main purpose is "big scene conference". Choosing gradual background is also a very wise choice:

1. It is convenient for the secondary transmission of the photography and recording of the press conference (the gradient background with dark tone can make the electronic device capture the content theme better when shooting, and if it is a bright background, it is very easy to focus and lead to brightness level explosion or darkness);

2. It is convenient for the audience to see the speaker better (if it is a white slide, only the black silhouette of the speaker will be seen, and if it is a pure black background, it is not easy to reflect the three-dimensional sense of the speaker through gradual reflection);

3. It is convenient for the audience not to be too tired during the whole press conference (if it is a lighting background, it is very easy for the audience to close their eyes after 3 hours, and their eyes will be extremely tired).

4. It is convenient to cooperate with the stage lighting to create a sense of stage. Most of the lights on the stage are from above, and some of them are from below, so the place near the stage is very bright. The color of the lower part of the slide gradient becomes lighter, which well matches the lighting of the stage (creating a feeling that "the slide is also illuminated by the light").

5. It is easy to create a three-dimensional sense. Slides with gradient effects are more likely to create an auxiliary sense of space for the presentation theme (the pure black background has no relationship between front and back and distance, so it is impossible to create a sense of space).

↑ The left picture shows a gradient background and the right picture shows a solid color background.

It is convenient to make sure that the projector is still on. Blank pages are needed for content cohesion before and after the press conference. At this time, a faint gradient background can help you confirm that the projector is not broken (this is a popular saying and makes sense). If you really want to make an Apple-style gradient background in PowerPoint ... gradient from top to bottom, the color parameters are as follows:

Royal Font —— The Second Secret of Creating "Jobs" Style

Different fonts of the same size will have different display effects because of different fonts. The font used in Jobs' press conference is very standard, and the text generally uses a unified font, and Myriad Pro is the most commonly used one. When you reference other elements such as logo, you will also directly refer to the other party's standard font. Most of the text color is conspicuous white, but there are also a few cases of gradient text. English font: Myriad Pro** Since the release of eMac in 2002, the sans-serif font Myriad Apple has replaced the serif font Apple Garamond as the new corporate designated font of Apple Computer Company.

Jobs's slides are precious. Many times he spoke a long paragraph, but only one phrase was shown on the slide. Only the most important content is reflected on the slide, and nothing else can be reflected.

The center design is widely used in Jobs' lecture slides, and we can see the chapter number indicating chapter transition, the inner page of pure text or the inner page of pure picture. Center layout can be divided into the following three main formats: pure center, left-right center and up-and-down center. It should be noted that the left and right center is for the upper and lower layout, and the upper and lower center is for the left and right layout.

1. Pure Center Layout "Pure Center Layout" is generally used for slides with only one element, with everything displayed in the middle and a "gradient" background. Slide elements include: a word, a sentence, a picture and so on. Note: Try to use PNG format for pictures. If the background is opaque, you can use the Instant Alpha setting to complete the matting.

2. Left-right center layout

"Left-right-centered" layout is generally used for upper and lower slides, with only two elements, the most common being: A phrase at the top, B phrase at the bottom or explaining the content structure of sentences.

3. Center layout up and down

The "top-bottom-center" layout is generally used for multi-element slides, but for slides with left and right layouts. Slide elements include: text, pictures, icons, etc.

Tang Shuai: A design player who lives on PPT technology. WeChat WeChat official account Tang Shuai ID: txmppt