Where is the product shot? Choose the shooting location.

The so-called shooting location here is also the shooting environment of goods, usually as long as there is natural light, but don't shoot under incandescent lamps and fluorescent lamps, and you can't shoot under direct sunlight. Because the direct light is too strong, the contrast of the photos taken under strong light is too strong, the shadow part is too stiff, and the dark part can't be seen clearly. Moreover, the photos taken under incandescent lamp or fluorescent lamp are not the truest color of the baby. In addition, it is best not to shoot in a room with very mixed colors. If you want to shoot silver ornaments, you'd better put a black object on the side and make some point light sources, so that the photos you take have a metallic feeling and luster. What product photographers need is not ordinary lighting skills, but absolute control of light, so that the light falls in every suitable place according to their own intentions and purposes, that is, strict use of light. The reason why using light is the core ability is because for a product photographer, using light will have the most direct impact on the finished product effect, and it also involves the most ability.

The creation of a strong atmosphere requires not only the layout and contrast of the scene, but also reasonable lighting. The reasonable combination of light and scene can maximize the atmosphere of the picture and convey the positioning and style of the product. For example, when shooting jewelry, feathers are used with pure bright and high-profile to render the sacred atmosphere. When shooting watch lighters, books and study are often used with low-key dark corners to render a mature and steady feeling. The subjects in these pictures have a strong sense of texture, but using light to render the atmosphere can achieve higher attraction and completion. This is not only important when shooting creative drawings, but also important when shooting exhibition drawings.