Traditional Culture Encyclopedia - Photography major - Wushifeng photography
Wushifeng photography
(Image from the Internet)
After entering the era of private cars, because people's consumption level has improved, they have higher requirements for life, and all kinds of bright colors have become personalized. But black and white and other "plain colors" are still the mainstream. According to AXALT, a global car painter, the analysis of the global car color ratio in 20 17 years shows that white and black are still among the best.
The professor thinks that the truth that "the only constant is always changing" is also very consistent with the evolution of the "black" system, because so far, there are countless black subcategories of cars. Now, black is no longer a symbol of seriousness and dullness. In the eyes of many young people, it is another kind of coolness, that is, "Dark Knight".
Darth Vader, formerly known as Darth Vader, is one of the protagonists in Star Wars. Although he is a villain, his black dress style is very noticeable. In recent years, Darth Vader jumped into reality from behind the scenes of movies and became a trend style, just like many luxury brands used it for reference in their designs. What the professor appreciates is that cars have also played this style, and the all-black body is simply cold and "lethal".
Even Mazda, the "technical house", could not resist. In addition to its specialty "Soul Moving Red", Mazda is also based on CX-5 model. First, it launched the all-black CX 5 in France. Li Shuhang. "Li Shuhang" is the pronunciation of black in Japanese. This car is all black, with special paint, and more sporty 19 inch black alloy wheels.
The front fender, C-pillar and other details have also added exclusive LOGO to express special identity.
The interior was originally black, but the air outlet of the passenger air conditioner was also affixed with the logo of Li Shuxing, which once again proved his identity.
This hacked CX 5? Li Shuhang added electric tailgate and interior ambience lights, and the price in France was higher than that of ordinary models 1500 euros (≈ 12000 RMB). If Li Shuhang's version is sold at the same price difference in China, are China consumers willing to spend 65,438+2,000 yuan to choose the official specific version, or to modify the ordinary version themselves?
Not only can Mazda play, but many brands have also launched similar models, such as the latest Honda new car-Hao Ying. Hao Ying is a compact SUV newly listed by Guangben, and it is a "sister model" with Dongben CR-V, but the later Hao Ying is much more amazing than CR-V in design, including an all-black appearance.
Hao Ying's version of Darth Vader is also straightforward. In addition to the black body, black wheels have been added. In addition, Hao Ying also introduced a two-wheel/four-wheel-drive version of Phantom Night, with the hub size upgraded to 19 inch and the multi-frame rim replaced.
Two-wheel drive/four-wheel drive Phantom Night Edition is less expensive than one configuration 1000 yuan and 3000 yuan, in which the two-wheel drive configuration is different, and the four-wheel drive is only different in appearance. The professor thinks the price difference is acceptable. After all, it costs more than 3,000 yuan to get a film outside.
Audi Q2L is a small SUV that fills the market segment, and its positioning is also young people. Therefore, the style of darth vader is more appropriate in it. However, Q2L did not introduce an all-black model, but among the two models with black wheels, there is still a choice of black body.
Including the exclusive version (265,438+0.88 million yuan) and the fashionable and dynamic version (238,400 yuan), both of which can choose black in appearance, with 65.438+0.8 inch black wheels and sports appearance kit as standard, and the fashionable and dynamic version is equipped with sports style seats.
The exclusive edition and fashion dynamic edition on the market are more expensive than the low edition1.1/10,000 yuan and 1.8 million yuan respectively. Both of them are richer in configuration than the low-profile models. The key point is that Q2L has a good market preferential margin, so with the blessing of "Darth Vader" style, the professor still thinks it is a good choice for young people.
Who is the blackest, it must be this BMW X6? BMW 20 19 Guangzhou Auto Show, the first BMW X6 made in China? Vantablack version, the shape is the same as that of ordinary BMW X6, but the body color adopts Vantablack used in aviation field. VBx2 non-reflective coating.
The highlight of Vantablack is not only black, but also quite scientific, because this material can absorb more than 99% of visible light, and the light reflectivity is only 1%. 3D has a strong stereoscopic effect, which can be understood as basically no reflection. The only existence is the chrome-plated "big pig nose" and the front and rear light groups, which makes it difficult for professors to imagine what it looks like at night.
Of course, the model with the appearance of Vantablack has not been officially sold. If BMW offers it as an optional color for its models in the future, the professor thinks BMW is the most successful one in playing Darth Vader.
However, this style is not unique to the government. Even though many models sold are not all black in appearance, car owners who are keen on this style like to build it themselves. Regardless of brand level or vehicle positioning, "Darth Vader" style has become a mainstream.
In fact, we can see the development of the industry from the change of car color. From the black, white and gray era when the number of cars was small and the color was single at first to the colorful personalization after the popularity of cars, it can be reflected that more and more car consumers and manufacturers are creating more appearance colors for them to choose from.
Black has also gradually expanded from a single category to a more detailed classification, and then consumers use black to create a "black warrior" style, which is also the embodiment of industry progress. Young-oriented luxury brands such as Audi Q2L, Honda Hao Ying and BMW have also played the "Darth Vader" style, all of which are proving that this is the "dish" of young people.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.
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