What hobbies are the most popular? After 90, players actually spent 2 million on Tmall to buy e-sports equipment.

Photography has been poor for three generations, and SLR is out of date? Spending 2 million on e-sports equipment has just reached the threshold of hardcore players.

On August 2nd, Tmall released the first "Post-95 Players List" at China Joy, the largest game exhibition in Asia.

The list shows that handcrafting, fashion shoes, e-sports, Cosplay and photography have become the five most popular and "burning money" hobbies of young people after 1995.

Which hobby burns the most money?

Judging from this list, Wan Chao's money burning index ranks first. This seemingly simple collection hobby has increased by nearly 190% year-on-year on Tmall in the past year, and the customer unit price and consumption frequency rank among the top spears, making it the most money-burning hobby of contemporary young people.

Wave shoes and e-sports, which are ranked behind in the burning index, are also highly respected in the post-95 s.

In this series of hobbies that are most sought after by the post-95 s, blind box collection has become the fastest growing field for hardcore players.

How expensive can hobbies be?

You may not imagine, as an Internet aborigine, you can not buy clothes for one year after 1995, but you can not buy handheld and e-sports equipment for one week. Paying for hobbies is crazy beyond people's imagination.

On Tmall, a Cosplay suit of Wei Wuxian, the founder of Magic Road, costs 9999 yuan;

The customized version of the computer host of the beautiful girl warrior, the price is nearly 50 thousand yuan;

A pair of limited edition sneakers jointly signed by Adidas Feidong also costs 47,900 yuan. ......

However, these products that are not so "practical" in the eyes of the post-70 s and post-80 s have become "footnotes of identity" in the post-90 s group.

Different from the public impression, not all the rich second generation are willing to pay for the benefits. There are many elite e-sports players, including high flyers, a famous school with first-class business mind.

Yetian is one of them. She has been exposed to animation and video games since primary school, and then collects peripheral equipment.

Ye Tian has been in the pit of e-sports for more than ten years, and even on the eve of the college entrance examination, she did not give up this hobby. She entered a well-known university in China with a good score of more than 50 points higher than the first grade, and was admitted to the graduate school for further study.

Accompanied by her hobbies for more than ten years, she used the money saved by scholarships and work-study programs to buy equipment made by herself and filled a whole basement.

Recently, Ye Tian has exposed her circle of friends. On Taobao Tmall, she has spent nearly 2 million to buy equipment and do it by hand. Buying the latest equipment in Tmall has also become the best window for her to release mental stress.

Interestingly, female players like Ye Tian have risen rapidly on Tmall.