Traditional Culture Encyclopedia - Photography major - What does the logo of China Industrial and Commercial Bank stand for?
What does the logo of China Industrial and Commercial Bank stand for?
In the center of the logo is the word "I", and there is a blank in the middle, which makes the word "I" more prominent. At the same time, the word "I" is symmetrical on both sides to express the equal and friendly relationship between banks and customers. Strengthening "continuation" with "breaking" and forming "combination" with "dividing" are the basis for the coexistence of banks and customers.
The clever use of design techniques enhances the expressive force of the logo, and the use of China Chinese characters and ancient coin shapes fully embodies the modern atmosphere. At the same time, the overall logo of China Industrial and Commercial Bank adopts red as the keynote, which symbolizes enthusiasm, reflecting the bank's positive attitude towards customers. In addition, red is also an auspicious color in the traditional sense of China, which can better represent China.
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