What are the better colleges for graphic design?

As a main branch of art design, graphic design has set up professional courses in many British and American art colleges.

1 1 style analysis of top art colleges in Britain and America, so that you can find an art college that suits you! Britain, England

Central Saint Martin College of Art and Design | Pure artistic atmosphere, concept pioneer

Exploring the new possibilities of graphic design in the future, Central Saint Martin has always stood at the forefront of the industry, and its teaching scope is not limited to all kinds of machinery, photography, digital creation, and even covers ancient cave murals. The creative atmosphere of pure art is more intense.

As a medium of information recording, transmission and publicity, Central Saint Martin College of Art and Design defines graphic design as the carrier of information transmission in the 2/kloc-0 century, hoping to redefine people's habits of looking at things and doing things through graphic design.

Through innovative forms, deepen the understanding of graphic design and inspire thinking. Skills learning and conceptual theory are interspersed in the teaching process to prepare students for social practice and career development.

London Institute of Communication | The business atmosphere is better.

There are two majors related to graphic design, namely graphic and media design and brand image design. Both majors offer undergraduate and postgraduate courses.

Graphic and media design major:

It pays more attention to the study of visual communication technology itself, combining the knowledge of graphic media and digital media application to learn.

Graphic and media design major:

Students in this major can be exposed to a series of mature and emerging professional courses, including illustration, interactive design, service design, brand and logo, advertising, journalism, photography, publishing, public relations, sound art, script creation and so on.

Brand image design major:

It pays more attention to the visual design of brand packaging from the perspective of commercialization, and then more vividly transforms and conveys the brand story.

The purpose of this major is to train students to become brand visual designers who meet the needs of commercialization. Therefore, the specialty of brand image design is also more targeted, mainly focusing on brand design to carry out a series of market research, customer experience, audience research, enterprise core value research and so on.

University of Edinburgh | emphasizes creativity and breakthrough.

The scope of graphic design has been infinitely expanded, and the creative process is full of many innovative possibilities and has a strong purpose. The University of Edinburgh believes that graphic design should challenge the status quo, transcend the constraints of the framework, constantly reflect and find new creative solutions. Until the postgraduate stage, Edinburgh University still encourages students to strive for the first place, constantly exceed the limit and break through the established model of self. How to achieve the balance between established project parameters and personality expression is a problem that Edinburgh University needs to lead students to think about.

Kingston University encourages the creation of multiculturalism.

Kingston University's interpretation of graphic design is very bold, innovative and changeable, and strives to break through the constraints of the existing framework. The school is very supportive of students' self-expression, and encourages students to dabble in knowledge that has nothing to do with their major, or to focus on a particular direction.

In the latest university ranking published by the Guardian on 20 18, the design and technology major of Kingston University ranked 8th in the UK (74 universities participated in the ranking). In the postgraduate stage, Kingston University turned to focus on the spread of contemporary visual arts, cultivating students' personal style and expression of graphic design.

In addition to establishing a clear way of thinking, Kingston University advocates students' in-depth understanding of multiculturalism, and believes that creation based on a deep understanding of culture can stimulate people's thinking.

Nottingham Trent University keeps pace with the industry and offers a wide range of courses.

The major of graphic design in Nottingham Trent University is closely related to the industry, and the content of professional study is also very extensive, such as brand, advertisement, illustration, editorial design, interactive design, animation, dynamic images and so on.

The graphic design major of Nottingham Trent University has also been recognized by Creative Skillset Tick. It is a very authoritative industry quality symbol in Britain.

By the postgraduate stage, Nottingham Trent focused on the research and development and production of original graphic design schemes, and tried to adopt a series of print and digital media forms.

United States of America

School of visual arts | attaches importance to the transformation of three-dimensional and plane, and prefers commercial design.

Commercialization is the label that SVA actively labels itself. SVA begins to cultivate undergraduates' solid and distinctive design skills from the basis of plane composition, font, color, graphic texture, pattern, dynamic image, 3D design and visual communication principle.

And provide a wealth of courses for students to contact with a variety of graphic creation types (brand design, advertising, packaging, UI/UX, etc. ), which we can see clearly through the curriculum of SVA.

At the same time, SVA adheres to the traditional advantages of its own institutions and pays attention to cultivating students' hand &; Numbers), and try to maximize the design principles of plane and the artistic expression of three-dimensional devices.

California institute of the arts | Japanese follower, graphic design.

California institute of the arts is one of many art colleges, deeply influenced by Japanese graphic design style. The students' works are generally flat in design, paying relatively attention to the visual expression of plane works and pursuing the visual tension and impact of later display works.

Among them, CalArts focuses on contradiction space relatively, and guides the audience's curiosity and attention to the content displayed in plane space through visual errors. Of course, these are only a small part of CalArts, and the center of CalArts teaching is critical thinking.

From the study of design, the study of plane space, to the attempt to realize the media, CalArts' tutor always reminds students to answer the most terrible question: "Why did you do this?"

Maryland institute college of art has been balancing the relationship between market and art.

The Art College of Maryland College, the most artistic college in America, is not wronged at all.

But MICA's business is to guide artistic creation according to market demand, not to do "useless design", nor to moan and put on airs, but to seek the visual balance between "business-designer-consumer" through graphic design.

Pratt Institute of Art has a brain hole and pays attention to the internal connection of design elements.

Pratt's major in graphic design is not business, but making business interesting, creative and intelligent.

However, Pratt's graphic design is not only eye-catching through exaggerated brain holes, but also based on strong market research and consumer psychology research, constantly exploring the possibility of the internal relationship between themes and design elements and things, and extracting the most relevant key points from them, so as to complete high-quality graphic works through artistic expression.

Rhode Island School of Design | Pay attention to social topics with depth and breadth.

As a world-class college of art and design, RISD provides students with the most open creative platform. It teaches students how to discover, capture and analyze the ever-changing social delay from their own perspective through research.

And can refine their own themes, concise their own concepts, and choose the most suitable media from a variety of media for creation.

Therefore, to apply for Rhode Island, all students should not only show their excellent artistic design ability, but also work hard on the establishment of the project theme, the breadth and depth of the project research, the fit between the final product and the theme and the visual tension.

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