Traditional Culture Encyclopedia - Photography major - Poster of Illustration Graduation Exhibition-Personal Illustration Collection

Poster of Illustration Graduation Exhibition-Personal Illustration Collection

What is the appreciation and analysis of excellent poster works? Appreciation of excellent poster works is as follows:

1. Comic-style restaurant opening poster, in the form of comic style+palace grid, not only has attractive food pictures, but also the corresponding opening activities information content.

2. In the second half of July, the summer mobile phone poster of green plants at the beginning of the month is about to pass in June, and we will also usher in a brand-new second half. This excellent poster design works, with fresh green leaves as the background, plus "Hello in the second half of the year, may the world be beautiful because of you".

3. Mobile phone poster of youth illustration in campus classroom in graduation season. Graduation season is coming. Are you ready? This excellent poster design adopts hand-drawn illustration style, plus tables and chairs, books and basketball court elements outside the window.

The 20th Pawn Exhibition of Nagoya University of Plastics has a prominent theme, which is easy to catch people's attention. The word pawn exhibition is a grid form similar to tablecloth, which has a sense of design.

Color matching

Very nice, the word "pawn" is rose red with blue (classic red and blue collocation); The word "exhibition" is green, blue,

dark blue

, purple (with gradient).

A lot of white space is reserved, and the upper part and the lower part of the picture form a sharp contrast. This can make readers focus on the text and make the information easier to read.

Illustration design of personal illustration set

Commercial Illustration Design —— Kunlun Mountain Mineral Water

Commercial illustration design-Kunlun Mountain mineral water &; The Summer Palace

Commercial Illustration Design —— Jiaduobao

Commercial illustration design-Pien Tze Huang Festival poster

Commercial illustration design-Yashili milk powder

Commercial Illustration Packaging Design —— Pearl Krabs Fiber Bottle Label Packaging Design Unfolded Drawing

Commercial Illustration Packaging Design —— Pearl Krabs Fiber Bottle Label Packaging Design renderings

Commercial Illustration Packaging Design —— Pearl Krabs Gift Card

Packaging design of commercial illustration-packaging design effect of snail powder in human hometown &; perspective drawing

Packaging design of commercial illustration--packaging design of Regan Noodles, the hometown of mankind.

Graphic Design-Country Garden

enter

How to use Huawei's mobile phone as a poster In addition to the minimalist and indifferent Apple, there is also a Huawei that is known as a boutique of domestic products. The performance of Huawei's mobile phone brand glory should not be underestimated. Today, we take Huawei Glory 8 as a case to share with you four ways to design mobile phone posters.

Color contrast

Color is very important for poster design, which can convey different psychological cognition to people. In the process of designing mobile phone posters, designers should first determine the basic color and main color of the posters, and on this basis, use the corresponding color matching for comparison or contrast. The use of color matching in posters can make it easier for viewers to notice that it has superior communication characteristics. Through the contrast of hue, purity and lightness of different colors of the poster, the contrast of space distance, time past and future is produced, thus highlighting the theme of the poster.

For example, Huawei's mobile phone poster below shows consumers' psychological feelings in different time and space by comparing the brightness of two different photographic pictures on a unified screen, thus showing the good performance of the mobile phone and the convenience brought to life.

Huawei teaches you to design mobile phone posters.

Add hand drawing

Nowadays, most plane posters are made of software and digital technology. However, hand-drawing still occupies an important position in the field of graphic poster design because of its flexible expression, free creative theme and strong visual art. Using abstract graphics or photographic pictures in posters will certainly improve the design speed, convenience and rapidity. If this design form is used too much, consumers will become aesthetic fatigue, and posters will appear dull and lack individuality in the eyes of readers, giving people the same impression.

Huawei teaches you to design mobile phone posters.

At this time, the use of hand-drawn illustrations combined with digital technology can enrich the design style of posters and bring unique artistic charm to consumers. The above is the theme poster of HONOR's "My Beautiful Woman". The designer put the mobile phone on the beach, showing the rounded radian, just right size and double-sided glass of the product, showing the irresistible feel of the mobile phone, and illustrating with illustrations that even the waves are reluctant to leave.

Cultural marketing

Excellent brands are good at cultural marketing, showing elements that can be recognized by consumers and have excellent traditional cultural characteristics in posters. China culture has a long history, and there are countless cultural elements that can be used for reference. The ingenious use of excellent traditional cultural elements by brands in product posters can express the cultural connotation of products and the aesthetic pursuit of brands.

Huawei teaches you to design mobile phone posters.

In the mobile phone poster of Glory 8, historical allusions such as "borrowing the arrow of the grass boat" and "everything is ready except the east wind" by Zhuge Liang, a celebrity in the Three Kingdoms period, are used to vividly show the high accuracy of mobile phone software in weather forecast.

Popular marketing

Nowadays, social media is full of breaking news, major events and major news, and the broad masses of the people are also happy to chase hot spots and eat melons. Brands can't miss this spontaneous flow.

Huawei teaches you to design mobile phone posters.

For example, the college entrance examination is a hot spot that almost all the people can participate in every year, and brands will release hot posters at the first time. The mobile phone poster of Glory 8 is a hot spot in the graduation season of the college entrance examination, which highlights the camera function of the mobile phone and records youth and meetings by taking photos.