Traditional Culture Encyclopedia - Photography major - What are the forms of album cover design?
What are the forms of album cover design?
An excellent album cover can not only provide people with an aesthetic visual enjoyment, but also provide certain ornamental value and intrinsic value for the album itself. There are four common expression forms of album cover design: direct expression, indirect expression, decoration and text composition.
The cover is an important element in displaying the image and quality of an album. An excellent picture album cover can not only provide people with an aesthetic visual enjoyment, but also provide certain ornamental value and intrinsic value for the picture album itself. It needs to be completed through creativity such as theme, text, form and so on. There are four common expression forms of album cover design: direct expression, indirect expression, decoration and text composition.
1. Direct expression of album cover design
The cover only shows the book title, author name, publisher name and other words. Use ordinary white paper and print in one or two colors. This type of design is mostly used for orthophenotyping of academic books and specialist works. Its direct expression, that is, in the cover design, the graphics and patterns of the cover express the book theme in a direct way. This method requires graphics and patterns to accurately reveal the theme and have a strong decorative effect and beauty. In addition to using graphics and patterns to summarize and reveal the content of the album, the design plan also needs to be artistically processed through design means to transcend simple and original theme symbols and become an overall design work from content to form.
2. Indirect expression of album cover design
Design with clear expressions, concise explanations and images (paintings or photographs) that basically reflect the main points of the content. It is mostly used as an add-on type for practical and entertainment albums. The indirect expression of the theme through means of comparison, symbol, metaphor, etc. is called indirect expression. This form of expression is widely used in album cover design. Since people's visual aesthetic activities are thoughts and feelings triggered by vision, in design we often use indirect expressions of the theme, so that readers can feel and understand the theme through association, perception, and empathy during the reading process. .
3. Decoration and beautification of album cover design
From the text to the cover, it is a creative comprehensive expression of the four elements of text, image, color and material. This design form is more suitable for culture, art, and ideological cultivation readings. The expressive power of its content, meaning and feeling often give people a taste of infinite artistic conception from the visual and even the inner world.
Decoration and beautification is a common form of expression in cover design. It is a design based on pure decoration and beautification. It uses graphics and patterns with a strong sense of form to decorate and beautify the album. This form was mostly used in ancient album cover designs. There are many picture albums with broad themes and wide content coverage. It is difficult to summarize the whole picture with just one point, or the themes are abstract and difficult to shape. In this case, most of them adopt a design that is mainly decorative. Of course, if you choose this type of decoration design for the album, although the theme of the album will not be revealed and expressed, you should also pay attention to making the graphics and the theme of the album consistent and unified as much as possible.
4. The text composition of picture album cover design
As a cultural commodity, picture albums make words, especially Chinese hieroglyphs, have their own special features in the album cover design. status. Using text for design has two meanings in revealing the theme, namely visual graphics and text content. Therefore, the use of text in cover design is even more unique.
In the album, text constitutes a creative design, and its purpose is to use the visual communication of the text to enhance the appeal of the text shape, so as to better achieve the purpose of expressing the theme content. The shape design of text is different from the design of general artistic calligraphy. As the pattern of the main body of decoration, the font uses the meaning of the text and the pictographic structure of the character itself to redesign the font and sublimate the formal concept of the font.
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