Women's brand list zara(zara global store distribution? )

ARA is a subsidiary of Inditex Group, which was founded in Spain, 1975. It is not only a clothing brand, but also a chain retail brand specializing in ZARA brand clothing.

ZARA is a global ranking.

Third, Spain's number one clothing manufacturer has set up more than 2,000 clothing chain stores in 87 countries.

ZARA is deeply loved by global fashion youth, but the excellent design price of designer brand is cheaper. Simply put, it is to let civilians embrace HighFashion.

ZARA makes consumers catch up with the most popular pace with the fastest speed, and quickly enters the China market and develops rapidly, covering most first-tier cities in China.

_ ZARA, in 438+07, there were 12 stores in the mainland, and the Spanish fast fashion brand ZARA opened 12 stores in the mainland, which was 5 fewer than 17 stores in 2065,438+06, with a reduction rate of about 29%.

Meanwhile, ZARA's first flagship store in Chengdu was closed on 20 17.

At present, China has become the second largest market of ZARA in the world, second only to the Spanish domestic market, and local brands are paying more and more attention to the China market.

_ Compared with other fast fashion brands that add dozens or even hundreds of stores in the mainland every year, ZARA's layout in China has always maintained a "turtle speed", but for itself, it is a stable rhythm.

In the past three years, the number of new stores opened by ZARA in China was 16, 13 and 17 respectively. With the continuous upgrading of the global fashion industry and the change of consumers' concept, the days of high double-digit growth of fast fashion may be gone forever.

In such a big environment, ZARA's parent company Inditex Group gradually moved online and closed redundant stores.

ZARA naturally contracted the expansion of stores in China, but it quickly recovered in 20 16 and slowed down again in 20 17. The new store is basically the same as 20 15, and the iconic first flagship store in China is closed.

_20 17, ZARA has a total of 10 new stores except Jin Guanghua plaza and Hengshui department store.

Mainly distributed in East China and South China, there are three in each, and they are stationed in Lianyungang Liqun Square, Shanghai Zhongshan Park Dragon Dream, Jiashan Wanlian City, Shenzhen Jin Guanghua Square, Shenzhen Vientiane Tiandi and Nanning Jiangnan wanda plaza; Followed by two in Northeast China and North China, Central China and Southwest China 1, and settled in Xidi Port in Zhengzhou City and Guo Jin Center in Chongqing.

_ Chengdu, China is the second largest market in the world. As an evergreen brand of INDITEX Group, it has opened 593 stores in China, among which ZARA, a subsidiary of Inditex Group, is the most familiar to consumers in China, with 183 stores in China, ranking second only to Spanish stores.

ZARA is stepping up its expansion in China, and there is even a clear trend to enter the third-and fourth-tier markets. Its existing 65,438+083 stores are located in 62 different cities.

Their strategy is that when they enter a new market, they usually open a shop first, which is the cornerstone of their continued expansion. After they have a good understanding of the local market, they will continue to open a second store or gradually introduce other brands under the group.

At present, ZARA has become the main brand to promote the performance growth of Inditex Group. 20 17 financial report shows that ZARA brand occupies more than 65% market share of the whole group.

ZARA's parent company Inditex Group is developing rapidly in Asia. The data shows that in the first half of 20 18, the Asian region achieved a market share of 25%.

_ZARAHome continues to occupy the China market. At present, in addition to steadily promoting the expansion of Zara brand in China, ZARAhome, a home brand owned by ZARA, has increasingly shown its emphasis on the China market.

On may 5th, 20 17, ZARAHOME, the largest flagship store in Asia, opened its 35th store in China market.

It is reported that ZARAHOME, founded in 2003, has become the fastest growing brand of the Group, with global sales reaching 774 million euros in 20 16, up 16% year-on-year.

In Shenzhen, ZARAHOME Yicheng Store has opened, and the first single-family flagship store has also settled in Vientiane Tiandi.

ZARA is a subsidiary of Inditex Group in Spain. It is not only a clothing brand, but also a chain retail brand specializing in ZARA brand clothing.

ZARA, 1975 was founded in Spain and belongs to Inditex Group, ranking in the world.

Third, Spain's number one clothing manufacturer has set up more than 2,000 clothing chain stores in 56 countries around the world.

ZARA is deeply loved by fashionable young people all over the world. Excellent designs of designer brands are cheaper. Simply put, it is to let civilians embrace HighFashion.