Why did Sprite give up the green bottle?

Sprite gave up the green bottle mainly because of the environmental protection concept. Abandoning the green bottle and replacing it with a white bottle can be more environmentally friendly and a contribution to environmental protection.

If you choose a drink that you remember as a child, then Sprite and Coca-Cola are definitely memories of many people's childhood and will impress many people. I know the name of the drink at the first sight when I see the green bottle. Sprite is also thirsty in summer, especially when it is eaten with ice. It's absolutely chilling, and burping is absolutely memorable!

However, such childhood memories have to be packaged now, and the iconic green bottle body has to be replaced with a white bottle body. It was puzzling at first, because the green sprite has been impressive and has penetrated into the hearts of consumers. However, Sprite still chooses to change the color of the bottle, mainly because the green bottle contains pet material, which can only be recycled once, which wastes resources and pollutes the environment. Therefore, Sprite gave up the green bottle body and chose a more environmentally friendly white bottle body as a substitute, and the environmental protection process was more beautiful.

Sprite can make such a change, in fact, it is very courageous, but also a very important change and progress. As we all know, the packaging of products is the soul of products and the first impression of consumers on products, and its importance is self-evident. It takes courage for Sprite to make changes on the basis of 60 years, but I think this courage is worth a try.

Environmental protection is actually a mainstream direction in the future, because now everyone knows that the resources on the earth are used a little less, so resources are very important. Although the prices of some resources are not so expensive at present, who knows in the future? When one day resources become scarcer and the cost becomes higher and higher, then you have to change, and there may not be so much time for you to change.

However, the current changes not only catch up with the trend of environmental protection earlier, but also give themselves more time to prepare, so they will not appear so hasty, which will not only enhance the brand image, but also make the products more environmentally friendly. I think it is a very wise choice. It is believed that Sprite with changed packaging will re-enter consumers' sight in the near future. This progress reflects the progress of society and the times. I believe that under the trend of environmental protection concept, more and more enterprises will join the army of environmental protection, and the topic of environmental protection in the future will be discussed.