Traditional Culture Encyclopedia - Photography major - Business scope of media studio

Business scope of media studio

E-commerce, graphic design, computer animation design, corporate image planning, marketing planning, etc.

1, e-commerce

E-commerce is a commercial activity centered on information exchange technology and based on commodity exchange. It can also be understood as electronic transactions on the internet, intranet and van. In all aspects of traditional business activities, trading activities and related services are electronic, networked and informationized.

2. The art of binding and design

Graphic design is also called layout design. In the art world, this is a very important theme. It is widely used and practical. It is used in newspapers, magazines, books, pictures and texts and is easy to read. Usually understood as graphic design, including poster design, typesetting and printing.

3. Computer animation design

Computer animation refers to the use of graphics and image processing technology. A series of scene images are generated by programming or animation software, in which the current frame is a local modification of the previous frame. Animation design is divided into role design and scene design. Computer animation produces the effect of moving objects by continuously playing still images.

Extended materials: creative advertising:

Creative advertising service of advertising companies, which is a form of public relations advertising, initiates and organizes various social activities in the name of enterprises, and uses this public relations activity to create new concepts conducive to social progress, enterprise development and product sales, and carries out advertising on this theme, which is the basic feature of public relations.

Network promotion:

The business scope of advertising companies also includes network promotion, that is, the use of the Internet for publicity and promotion activities. The promotion targets can be enterprises, products, governments, individuals and so on.

According to relevant data, in 2009, 93% of enterprises in China did not try online promotion, while only 16% of enterprises in developed countries abroad. This survey shows that the Internet in China is still in its infancy. 20 12 data shows that the promotion rate of enterprise network has been greatly improved.

Brand design planning:

Brand design is that advertising companies help some enterprises to carry out brand design! Brand design is based on the correct positioning of the enterprise itself and the visual communication under the correct brand definition. Brand design comes from what the original corporate brand strategy consultants and planning consultants showed through the image of corporate strategy integration, and then gradually formed a professional brand design team to effectively plan corporate brand image design.

Brand planning refers to the process of people conceiving, designing, making decisions and planning schemes to achieve a specific goal with the help of certain scientific methods and arts.

In-depth expression: Hangzhou brand planning is to make Hangzhou enterprise brands or product brands form a personalized division in the minds of consumers, form a unified value between consumers and enterprise brands or product brands, and thus establish their own brand voice. Hangzhou brand planning is one of the service projects of Hangzhou advertising company.

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