Brand introduction of Helena Rubinstein

HR Ms. Helena Rubinstein 1872 was born in Poland, and 18 years old went to Australia to work in pharmaceutical preparations. Therefore, she is good at applying drug formula technology to the formula of her own skin care products. Since 1902, when she opened the first beauty salon in Melbourne, Australia, the brand of HR Helena Rubinstein has spread all over 5 1 countries and become a real beauty kingdom. HR helena rubinstein brand is dedicated to serving women who expect to benefit from advanced scientific and technological achievements and experience amazing achievements in the beauty field tomorrow. With the support of the world's most powerful beauty science and technology research laboratory, we always take "medical high technology at the forefront of skin care, a new concept of make-up ahead of the times" as the brand concept, whether it is a breakthrough skin care product that integrates the most advanced medical and plastic surgery technologies or a "personalized skin care plan" that embodies the unique skin care concept-a balanced conditioning plan and a deep repair plan. It is also a fashionable cosmetic with outstanding scientific and technological achievements, noble packaging, rich texture and novel creativity. With its forward-looking vision, HR helena rubinstein entered China in 2000, bringing high-tech skin care and fashion makeup to China to meet the needs of women who love beauty. Charlotte Tilbury Charlotte Tilbury is a leading figure in the ranks of contemporary makeup artists and the darling of the world's top fashion masters and photographers. Today, Charlotte Tilbury joined the creative team of helena rubinstein as the creative director of brand makeup, which is an exciting new position for her. Charlotte Tilbury's task is to create a unique, bold and charming makeup, giving the brand more feminine connotation. Charlotte herself is such a person full of dazzling feminine charm. Her desire for beauty, especially her passion for makeup, has become her red dancing shoes, allowing her to move forward without a moment's pause in the pursuit of beauty. HR The charming charm of Helena Rubinstein is the inspiration for our London makeup idol. For Charlotte Tilbury, the top concept of the brand coincides with her taste in contemporary art and artists. "helena rubinstein's avant-garde brand spirit suits me very well. She is purposeful, powerful and always ahead of the trend. As a woman, I am almost such a person myself. I want to make the women in HR Helena Rubinstein more vivid, sexy and charming while keeping the spirit of leading the times. This makes her a real fashion leader and exudes irresistible attraction. " Charlotte Tilbury, 29, is one of the most popular makeup artists in fashion. She was born in London and spent the first thirteen years of her life on Ibiza Island in the western Mediterranean. Charlotte has been fascinated by makeup art since she was 1 1. Seventeen-year-old, she has decided to devote herself to the beautiful career in this life. In her childhood, she was not only influenced by the painter's father and artist's mother, but also inspired by the wild colors that only belong to Ibiza. "I think that if you have a mind full of image thinking, then any element can be your source of inspiration." Charlotte said so. Picasso, Milo, Dali and other painters ... they have also become the source of inspiration for Charlotte's creation. Traveling around constantly, Charlotte, who is cheerful and outgoing, fully enjoys the pleasure of adapting to different environmental changes and meeting different people in the process. Her life is full of enthusiasm, enjoying happiness and bringing joy to people. "My overall vision for HR Helena Rubinstein's makeup is to make it very easy to use and show her luxury charm and fashion sense while using it. Only in this way can a woman feel confident because she can easily master her. Even if you have a thousand urgent things to deal with and they don't know a special makeup artist, you can still finish makeup easily, even in the back seat of a taxi. I hope to share my makeup experience with you, because I deeply feel its charm, even magic. I like the way it enhances women's charm and self-confidence, just like waving a magic wand to change you and your life, and completely change the attitude of people around you. She looks a bit like plastic surgery, but in fact you just need to draw them. And each series I launched shows not only the combination of color and texture, but also the elements that inspire my creative inspiration. "