Album typesetting reference

The main function of photo album is to promote brands and products, which will change the content of photo album with the update of brands and products. The binding method is basically paperback. After all, the printing cost is low and Party A has a high acceptance.

0 1# front cover and back cover

The first is the front cover and back cover. The cover mainly includes album name, brand logo and company name, and the back cover is generally contact information, which is also the information that most enterprises need to display.

02# ring lining page

Then there is the ring lining page, which generally places logo, or advertising language, or even the copy content of enterprise introduction and catalogue.

03# title page

Then there is the title page, which will put some messages from leaders or enterprises, just like the preface. Of course, there are also albums that don't need a preface, just go directly to the directory page or the content page.

04# Directory Page

Directory pages can play the function of retrieving picture books, and are generally based on concise layout. But not all picture books need a catalog. If there is a lot of content, you need a catalog to help you browse the picture books.

General arrangement: the catalog design should not be too fancy. Attention should be paid to the logic and primary-secondary relationship of information and the use of blank space to arrange the directory information in turn according to the columns. This traditional layout is also the most common directory practice.

Enlarge numbers: If you want to make the layout more flexible, you can design from the page number, distinguish information by enlarging numbers or thickening contrast, and improve the bounce rate and layering of the picture.

Use color blocks: or combine color blocks to form a surface. Color blocks not only have the problem of filling holes in the layout, but also have a prominent distinction.

Application of lines: The functions of lines in layout mainly include: expressing key points, clear separation, visual guidance and enriching pictures. In a sense, layout design is a game of points, lines and surfaces. Adding lines properly will not only make the layout not monotonous, but also have a sense of vitality and fashion, making your design more divided. Using lines in the picture is both practical and beautiful, but don't gild the lily just to add lines.

05# Chapter Page

If an album contains many columns and contents, it is necessary to distinguish the contents of different columns through chapter pages, which is more convenient to read and improve the communication degree of information.

Therefore, the chapter page can use color to distinguish the content, such as monochrome or gradient, combined with serial number, chapter name or representative picture, and even try to create an attractive font or graphics, which can also bring brand-new visual effects to the chapter page, at least give customers a well-thought-out and designed feeling.

06# content page

Then the layout of content pages should also consider the amount of information. In the case of more information, you can use the grid to divide the information area and leave it blank appropriately; If you need little information, use image graphics or color blocks to improve the layout rate and block rate, and try to make the monotonous picture more flexible.

Everything depends on the actual situation, because the communication with customers in the early stage, the planning of album content, and the content of each page will affect the information transmission of the whole album.

A good album design can always attract audiences through layout information planning, material quality, paper texture and binding technology.