Mark jacoby's Brand History

So far, marc jacobs has developed into a very complete brand. In addition to marc jacobs, the main brand, Marc by marc jacobs, the deputy brand, also launched a series of men's and women's wear, and the accessories and perfume series also reflected the taste of Jacob.

People thought that marc jacobs's talent would disappear with his weight, but after reading every detail carefully, they found that it had another charm. Especially the new bowler hat, the bowler hat worn by men, was designed by Willian Bowler in 1950s. In the 1960s, it became the most decent hat for office workers, and in the 1960s, it even became the standard style for office workers in London. Marc jacobs made good use of the diversity of colors to break through Bowles' rigidity. The hat top and brim all present different colors, and the coordination of cool colors and warm colors is used, especially the colors that will be hot in autumn and winter, such as crimson, bordeaux, brown red, yellow, khaki, apricot yellow, Song Hualv, dark green, indigo blue and purple pond, are a little old-fashioned and have the feeling of the 1960s.

Jacobs was born in new york on April 9, 1963. 198 1 Art Design After graduating from high school, I joined Parsons Design School. During his stay in Parsons, Jacobs designed his first series-hand-woven jacket series, which was sold by Barbara weiser in the famous store Charivari under the trademark of marc jacobs for Mark and Barbara.

As a student of Parsons School of Design, Jacobs has won the highest honors from some universities: perry ellis Golden Thimble Award, Chester Weinberg Golden Thimble Award and Best Design Student of the Year Award. 1984 On a spring night, Jacobs showed his advanced series and above awards. In the audience was Robert Duffy, the manager of Reuben Thomas Limited. After watching Jacobs' series, I called him the next day and asked him if he would like to design Sketchbook ready-made clothes for Ruben Thomas. This conversation marks the beginning of a cooperative relationship. They set up Jacobs Duffy Design Co., Ltd. ... Their cooperation is based on two very simple concepts: love of fashion and commitment to quality. Their cooperative relationship and concept are also the cornerstone of today's company.

1986, with the financial support of Kashiyama USA, Jacobs designed the first series named after himself. The following year, when Jacobs was awarded the perry ellis Prize by the American Fashion Design Council (CFDA), he was the youngest designer ever to win this award. This won Jacobs an extraordinary honor.

1989, Jacobs and Duffy joined perry ellis and were appointed as vice president and president of women's wear design respectively. There, Jacobs founded his own brand and supervised and guided other licensed women's clothing manufacturers. 1992, CFDA once again awarded Jacobs an extraordinary honor: Best Women's Designer of the Year.

1in the autumn of 993, Jacobs Duffy Design Co., Ltd. obtained its own license and started its own design company, marc jacobs International Company. In 1994, it signed the first rights transfer agreement with Renown look Co., Ltd. and Mitsubishi Group, which is responsible for selling marc jacobs design series in Japan. The company has maintained a stable and beneficial relationship with Renown Look and Mitsubishi Group, especially after using these two companies as exclusive distributors of marc jacobs, marc jacobs Mark and a series of other registered products in Japan. Soon after, Iris S.R.L signed a contract as an authorized manufacturer of men's shoes and women's shoes, and the factory in Venice, Italy continued to produce all Marc Jacobs shoes.

1995 marks the formation of a complete men's ready-to-wear series. This series comes from what kind of clothes Jacobs and Duffy want in their closets.

1997 later proved to be an important year for the company. 1 month, Jacobs and Duffy joined Louis Vuitton, with Jacobs as artistic director and Duffy as photography director. As artistic director, Jacobs is committed to the French luxury family line, including handbags, ready-made clothes for men and women, shoes and small leather goods. Later that year, marc jacobs opened his first shop at Mercer Road 163, Su He, NY. He also won the appreciation of CFDA for the third time and won the title of best women's designer of the year.

1998 In the spring, the first advertisement photo of marc jacobs, which was shot by Juergen Teller, was published in the magazine together with kim gordon from Sonic Youth. This marks the beginning of Jacobs' cooperation with various artists, directors, models, musicians and actors. Since then, Jacobs has worked with Taylor twice a year to design an advertising plan for Mark Jacobs and Mark marc jacobs. In the VHI Fashion Awards in the autumn of 1998, Jacobs won the best women's designer of the year, and in the autumn of 1999, he won the best accessory designer of the year awarded by CFDA.

In autumn of 2000, Jacobs' company launched its first handbag series, and in August of 2000, it opened a second shop in Maiden Road, a historic street in San Francisco. In September, 2000, the first men's clothing store opened in Blick Street, new york, which marked that Blick Street began to become Jacob Store Street. In February, 65438, it signed a franchise production agreement with an Italian company I.S.A.S.P.A outside Milan to produce various neckties and scarves for men and women.

On the show in the spring of 200 1, Jacobs and Duffy introduced his second-line brand, Marc by marc jacobs, whose men's wear series was first presented to everyone in the fashion season of 200 1. Jacobs' two collections continue to grow rapidly, including shoes, handbags and other special accessories. In 200 1 year, Calza turificio Rossimoda S.P.A signed a franchise production agreement with Jacobs Company to produce all Marc by marc jacobs shoes for men and women. 0 1 September, Jacobs' company launched the first perfume, named Kyle Jacobs perfume. This perfume is inspired by gardenias in water. Perfume was launched at Pier 54 of Hudson River and sold for 12 charity in downtown new york.

In the spring 2002 women's perfume advertising program, Taylor's photos of Jacobs and Sofia Coppola won the best women's perfume advertisement awarded by the perfume foundation. The big event in the spring of 2002 also included the opening of a new jewelry store in Bleecker385. In June, 2002, Jacobs won the CFDA Award again ―― for the first time in his life, he won the menswear designer of the year award. At the same time, his company opened a men's clothing store in Milan and signed a franchise agreement with GiboS, an Italian sportswear company. In the autumn of 2002, Jacobs Company launched a men's perfume based on fig flavor. This perfume was shown to the public at the same time as the fashion show in 2003. Later, Jacobs and his model friend Christy Turlington designed a yoga bag together, which was also launched as a charity sale for cancer treatment. After opening a store in Osaka in the spring of 2002, Jacobs opened the first multi-brand store in Castle Peak, Japan.

From June 5th to February, 2003, marc jacobs launched his home series. This series starts with the design of some small furniture accessories, maintaining the tradition of luxury goods and the high quality of ready-made clothing series. This series includes crystals, silverware, cashmere pillows and other luxury household items, which are only sold in marc jacobs fashion shops. Jacobs' boutiques and shops continue to operate in China and the Far East. Today, Mark Jacobs and Mark marc jacobs have opened seven stores in Hong Kong, four later, 25 in Japan (including flagship stores in Osaka and Castle Peak) and 9 in South Korea.

In March, 2004, Jacobs Company signed a distribution agreement with Imaginex Co., Ltd. (which owns Lane Crawford and Joyce fashion) in Hongkong and Chinese mainland. This is the real beginning of cooperation ―― marc jacobs opened its flagship store in Shanghai in August 2004, and has its own specialty stores in Beijing and Chengdu. Jacobs' eyewear series was made by Safilo S.P.A, an Italian eye luxury brand, and was previewed in the autumn and winter show in 2004. The full range of glasses was officially completed in the spring of 2005. In July 2004, the first American multi-brand store opened in Newbury Street, Boston. After that, Jacobs launched his third ladies' perfume at the spring and summer fashion show in 2005. This perfume, called Blush, is inspired by the blooming jasmine. At present, all perfumes are further improved and produced by Lancaster Group, a perfume partner of the company. In March 2005, two stores were opened in Los Angeles. The store is located at 8400 Melro, and makemake Jacobs is located at 8 10 melrose Avenue. In late March, it opened a store in Bal Harbour Mall, Florida. In 2005, Jacobs and Fossil will also launch a watch series and open a watch series store in Paris.

Jacobs still adheres to the creed of the founding company and supports charities while expanding. The company is honored to cooperate with and provide support to the following charities: Positive Elements Foundation, American Family, Art Link, campokizu, Cancer Treatment, Life Foundation, Urban Harvest, Urban Food Distribution, Clothing Agency of Metropolitan Museum of Art, Democratic City, Elizabeth Glazer Children's AIDS Foundation, Film Foundation, Fresh Art, Hillary's Friends, Hope Gift-AIDS Shelter, We Deliver God's Love, Greenwich Village Gay, Bisexual and Transgender Group, Greenwich Village, Heifer International, Hetrick-Martin Association, Hudson River Park Care, Hudson Village AIDS Auction, New Vision of Public Schools, North Beach Citizen Group, Parsons Design School, Peace Day, Phoenix House, new york Parent-child Relationship, Public Health, Hand in Hand Project, River Guardian, Third Wave Foundation.