Traditional Culture Encyclopedia - Photography and portraiture - Famous products are investigated by cameras. Do merchants have the right to collect facial information of customers?
Famous products are investigated by cameras. Do merchants have the right to collect facial information of customers?
Why do merchants collect customer's face information? Previously, I saw reports that similar mobile apps collected user information and cameras recognized customer facial information. Personally, I don't understand why businesses do this, and as an ordinary person, the numbers stored in bank cards are not as long as passwords, so I don't worry about the safety of personal funds at all. As for the rest, I won't say anything. This is my previous thinking.
It wasn't until an accidental opportunity that I was invited to attend an investment promotion meeting for smart products that I understood why businesses should collect and collect customer information. At that time, the organizer of the China Merchants Association said: "We all know that now is an era of big data, and data is money. Every business with data and traffic is connected to a trillion-dollar market where consumers eat, wear and live." At that time, I smelled something unusual from the organizer's words, which turned out to be a collection.
Technology will make people transparent, and businesses will wait to collect money. Our age, gender, preferences, needs, family structure, web pages and so on will all be converted into consumption data. For example, today I spent a blood glucose meter on an APP that collects information, and tomorrow I spent a pencil sharpener. Big data can be analyzed according to the two items you consume and your basic information, as well as how many children you have and your age geometry. Pencil sharpeners are usually children aged 4- 10. Analysis shows that there are special patients in your family. According to this family structure and your spending power, we can analyze thousands of future accurate consumption needs and preferences for you, and the advertisements and products put by related businesses can also be accurately connected to your mobile phone, and you don't need to take out the money in your pocket and hold it tightly.
Of course, my knowledge above is still slightly superficial. After all, I went to a business investment promotion meeting, and I couldn't fully get a glimpse of all the true knowledge, and my personal understanding was limited. But I still feel that it is always a terrible thing to collect our personal information no matter how. Not to mention what big data kills people and steals personal information to do illegal things. Just using data to show everything about a person in front of all the capital is enough to make people feel cold.
Isn't the camera of famous products a data monitor? Finally, in the event of returning to the famous and excellent products, the camera function of the famous and excellent products is accurate data analysis. It automatically classifies users by identifying the gender, age and other information of customers entering the store and publishes them in different categories. New customers? 、? Regular customers? 、? Member? Label.
After all, I think the essence of things is the same. This is about collecting our personal information and digitizing each of us. It can be said that we have no privacy and initiative under data monitoring. Invisible display? Who can live without fear?
Therefore, finally, we should appeal that the development of science and high technology should not be based on the violation of human security. Although high technology is beautiful, once it is abused in the commercial field, it will only aggravate social contradictions.
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