What does the design major include?

Design majors 12 are art design, visual communication design, environmental design, product design, clothing and costume design, public art, arts and crafts, digital media art, art and technology, ceramic art design, new media art and packaging design. Design major is a creative and challenging field, involving a wide range of fields, including graphic design, industrial design, interior design, fashion design and so on. Design major needs not only artistic and technical ability, but also communication and cooperation ability and innovative thinking ability.

I. Introduction of Art Design Specialty

1. Students majoring in art design mainly study the basic principles and knowledge of art design, so that through the basic training of theoretical thinking ability of art design, plastic arts foundation, design principles and methods, students can have the basic quality of understanding the history and present situation of art design and conducting theoretical research, and engage in professional talents such as art design teaching, design planning, design creativity and research.

2. After graduation, students can engage in the design and management of urban planning, architecture and gardens. Engaged in construction, design and project management in related design companies, engineering companies and other industries; Engaged in the material management of related enterprises; Engaged in the construction and supervision of related projects, and engaged in environmental management in property companies, enterprises and institutions.

Second, the visual communication design professional introduction

1. Visual communication design majors cultivate advanced applied art design talents with strong sense of responsibility, scientific rational spirit, leading aesthetic judgment and systematic professional knowledge, mastering corresponding design thinking, expression, communication and management skills, being able to engage in design research and development, promoting professional development, undertaking design education and related research work, having independent entrepreneurial ability and meeting the needs of China's socialist modernization and national social, economic and cultural development.

2. After graduation, students can be employed in the fields of news publishing, color printing, print advertising, outdoor advertising, CIS planning and design of enterprises, publication design, product packaging design, commercial hand-drawing, website image design, Flash, film and television advertising design, advertising photography, column packaging, corporate image propaganda film and so on. Generally, they work in education departments, advertising companies, design companies, photo studios, TV stations, newspapers, magazines, publishing houses, Internet companies, propaganda departments of enterprises and institutions, real estate propaganda departments and other units, or engage in visual communication design work or related management, research and teaching work in scientific research units and educational institutions.

Finally, the design major also pays attention to cultivating students' practical ability. Designers need to have practical operation ability and be able to translate design concepts into practical works. Students can accumulate practical experience and improve their practical ability by participating in practical courses, internships and other activities.

In a word, design major is a field full of challenges and opportunities. Through study and practice, students can master the basic knowledge and skills of art design, learn specific design skills and methods, cultivate comprehensive quality and practical ability, become an excellent designer, and create attractive and practical design works.