Traditional Culture Encyclopedia - Photography and portraiture - There are several types of commercial illustrations-what are the styles of illustrations?
There are several types of commercial illustrations-what are the styles of illustrations?
1, according to market positioning: vector fashion, young comics, realistic aesthetics, Han Man illustration, concept setting and so on.
2, according to the production methods: hand-painted, vector, commercial, cutting-edge (2D plane, UI design, 3D), pixel.
3. According to the illustration style, it can be divided into Japanese cartoon illustration, European and American illustration, Hong Kong illustration, Korean game illustration, and Taiwan Province romance novel cover illustration (due to various styles, only simple classification is made).
In addition, there are many styles abroad, such as hand-origami, cloth pattern, etc.
Extended data:
The expression of illustrations:
Illustrations show the image of the product itself, a certain part of the product, the product to be used, the product in use, the product under test and control, the distinctive features of the product, the benefits that can be obtained by using the product, the possible consequences of not using the product, testimony legends and so on. There are three main methods of expression: photography illustration, painting illustration (including realism, pure abstraction, new figuration, comics, graphics, etc. ) and three-dimensional illustrations.
Photographic illustration is the most commonly used illustration, because ordinary consumers think that photos are true and reliable and can objectively represent products. As a poster advertisement, the biggest difference between photographic illustration and general artistic photography is that it tries to express the characteristics of goods and expand the realism of products, while artistic photography tends to weaken some real characteristics of the subject in pursuit of a certain artistic conception.
As a photographic illustration of poster advertisement, it is best to shoot with 120 single lens reflex camera. According to the requirements of different subjects, some commonly used lenses are needed, such as wide-angle lens, telephoto lens, macro lens and close-up lens. Photographic illustrations of posters generally use color reversal films to ensure the quality of printing and plate making.
References:
-Illustration
What are the illustration styles? There are fashion style, humorous style, aesthetic style, realism, Q version style, mechanical technology style and so on.
First of all, commercial illustration is to draw illustrations that are in line with goods and attract the public for commercial purposes. Nowadays, commercial illustration has been applied to all aspects of life. Master different painting skills and software. Know how to discover life and feel something. Grasp the trend and understand the market. Sensitive to color. Have a certain understanding of design.
At present, the development prospect of illustration industry is very good, especially in the era of "Internet of Everything". With the help of graphic tablet, photoshop, illustrator, sai, indesign and other software, illustrations can be expanded and commercialized through electronic manuscripts.
Introduction to illustrations
Illustration is commonly known as illustration in China. Nowadays, the popular commercial illustrations in foreign markets include publications with pictures, cartoon mascots, movie posters, game characters and artistic scene design built into games, advertisements, cartoons, picture books, greeting cards, calendars, decorative paintings, packaging and other forms. Virtual objects and related visual applications that extend to the current network and mobile phone platforms.
With the advent of the information age and the development of modern society, the meaning of modern illustration has changed from a narrow concept (limited to paintings and pictures) to a broad concept. "Illustration" refers to the pictures inserted between words in newspapers, magazines, various publications or children's picture books that we usually read, collectively referred to as "illustration".
Illustration, in Latin, means "light up". It was originally used to increase the interest given by words in publications and make words more vivid in readers' minds. In today's various publications, the importance of illustrations has far exceeded the foil position of "luminous words". It can not only highlight the theme, but also enhance artistic appeal.
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