Traditional Culture Encyclopedia - Photography and portraiture - What is this? Jiangnan Buyi
What is this? Jiangnan Buyi
Jiangnan Buyi (JNBY) brand advocates a "natural, healthy and perfect" lifestyle, and the words "pleasant natural and beautiful self" well explain JNBY's brand concept. The brand design of Jiangnan Buyi (JNBY) is aimed at this lifestyle or the urban intellectual women who advocate this lifestyle. The age group is between 20 and 35 years old. Based on the lifestyle of this group, the design and development of clothing, clothing products and home art supplies are romantic and rich, and the natural colors and colors are calm and elegant, but they are never blindly popular but always fashionable. Materials are mostly pure natural fabrics with different textures and styles, such as romantic and rich design style, natural colors and colors are calm and elegant, but they are always fashionable without blindly following the trend, and materials are mostly pure natural fabrics with different textures and styles such as cotton, hemp, wool and silk. The concept of wholeheartedly deducing and integrating with nature emphasizes the rich and random collocation between single items, which provides a professional clothing collocation concept for the wearing group, and also leaves them with a rich design language to create more space for clothing collocation. This is a major feature of Jiangnan fabric, and the details include hand embroidery, machine embroidery fabric modeling, hand painting, offset printing and so on. Branches, leaves, flowers and plants become symbolic decorative patterns. Jiangnan Buyi (JNBY) fully interprets the concept and style design of blending with nature, and emphasizes the rich and casual collocation between single items, which provides a professional concept of clothing collocation for the wearing group, and at the same time leaves them with room for re-creation of clothing collocation. Rich design language is a major feature of JNBY, including hand embroidery, machine embroidery fabric modeling, hand painting, offset printing and other details. Branches, leaves, flowers and plants become symbolic decorative patterns.
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