Summary of enterprise propaganda work

Time goes by, never stops, and a piece of work is over. I believe that everyone has gained a lot since this time. At this time, how can the most critical work summary fall! So how do you write it? The following is a summary of my corporate propaganda work for you, which is for reference only and I hope it will help you.

1 20xx is a crucial year for the company to achieve the development goal of the 12th Five-Year Plan, and it is also a year for the company to return to the central enterprises and fully promote the leap-forward development. The task is arduous and arduous. The company's propaganda work closely revolves around the working policy of "accelerating integration, expanding investment, highlighting main business, giving full play to production capacity and operating effectively" and the business goal of achieving annual sales income of X billion yuan and total profit of X billion yuan. It is carefully planned and organized to give full play to the role of propaganda work centering on the center, serving the overall situation and creating a good development atmosphere. In 20xx, * * * published the internal newspaper xx 25 issues (including September special issue 2 1), published more than 730 news propaganda articles, published 20 articles on the website of the group company, and published more than 20 articles in newspapers at or above the prefecture level. Among them, the news work "Three Breakthroughs in Seven Years" (reportage), which reflected xx's exclusive response to the Korean anti-dumping case, won the news of China Metropolis Daily. In 20xx, xx planned 9 special issues, special editions and special topics of newspapers; The correspondent was trained twice, and the correspondent went out to study and collect the wind twice; 20xx New Year's Day, Spring Festival, May 1 ST Labor Day, July 1 ST Founding Day, and Mid-Autumn Festival of National Day all published the company wall newspaper. In 20xx, the company's website "xx News" * * published more than 50 news articles, and the management and construction of "xx Forum" made great progress. Tan You's enthusiasm for participating in the company's corporate culture construction continues to rise. Under the correct leadership of the company's Party Committee, the company's propaganda work has made great progress in 20xx. The work of one year is summarized as follows:

I. Overview of work

(a), around the center, serve the overall situation, establish a correct atmosphere of public opinion.

When the company returned to the central enterprises on 20 1 1, it had already put forward the idea of "three integrations", requiring all employees and cadres of the company to quickly integrate into the group company "ideologically, administratively and culturally". In the annual work policy of 20xx, the company put "accelerating integration" in the most prominent position, and "accelerating integration" became the top priority of the company's work this year. In order to do a good job in propaganda and public opinion, the company's newspapers, websites and wall newspapers are linked together, and the company's internal magazine xx actively publishes news reports on the company's "accelerated integration", instilling the company's policies, principles and measures on "accelerated integration" into the hearts of front-line workers in time, starting from grassroots workers, expanding the influence of central management and culture, and truly infiltrating the advanced management and cultural concepts of central enterprises into the grassroots. In 20xx, the company's production and operation were hit by the crisis of real economy, the product price dropped rapidly, and the profit margin was compressed rapidly. In response to SASAC's request for central enterprises, the company actively prepared for 3-5 years to tide over the difficulties and survive the cold winter, and timely put forward the coping strategy of "reducing costs and increasing efficiency, increasing income and reducing expenses", requiring all units and departments to base themselves on reality, accelerate the pace of integration and comprehensively improve the management level of enterprises.

(2), closely related to the theme of production and operation, do a good job in situation education.

First of all, do a good job in propaganda of production and operation. Insist on reporting the production and operation of monthly production meeting in time, so that employees can know the production and operation of the company in time; Adhere to the preparation and distribution of publicity materials every quarter, organize employees to carry out publicity and education on the economic situation, so that employees can clearly understand the situation and define their tasks, and better promote the development of production and operation. Especially since this year, the company is facing an extremely unfavorable situation in the tin ingot market and cement market. Smelters and cement companies publicize the factory situation through various channels, adjust the distribution of labor resources, ensure the income level of employees through various channels, and stabilize the confidence of employees. The second is to publicize major events. Taking the "May 4th" commendation of the group company and the company as an opportunity, three issues of "Youth Model" people reports were planned to encourage and guide young employees to take root in xx and join in the construction and development of xx. Planned the special issue of 1 "Deeply Moisturizing xx for a Hundred Years, Soaking Spring Breeze", which showed the meticulous care of the leaders of the group company since the company joined China Nonferrous Metals Group for one year, showed the grand blueprint for the future development of xx, and strengthened the development belief of employees; Closely around the company's major achievements in production and operation, strengthen external publicity and expand the visibility and influence of xx. In 20xx, the company published 20 news articles on the website of the group company and more than 20 articles in foreign journals. In addition to the local xx Daily, many articles have been published on the websites of Guangxi Daily, China Nonferrous Metals Daily and even People's Daily and Xinhua News Agency. The popularity and influence of xx have gradually expanded, enhancing the sense of pride and honor of xx employees.

(3) Pay close attention to website construction and broaden the channels of news propaganda.

The website is an important position for the company to carry out propaganda work and an important window for the company to publicize externally. First, improve the website update. Update website information in time and establish a new corporate image. According to the actual changes of the company, the company profile has been updated, the contact information of the company has been improved, the pictures of factories and mines under the company have been updated, and the column of "Highlights of State-owned Assets" has been added to show employees and customers with a better image. Strengthen the management of xx forum, improve the assessment rules and reward mechanism of the theme posts of xx forum, and make the employees participate in the forum construction with high enthusiasm. Published more than x0 major news in "xx News" column and more than X theme posts in xx forum. The website and the newspaper jointly held two photo contests and two outing activities, which greatly mobilized the enthusiasm of employees to participate in the website construction. /kloc-at the end of 0/0, the "Longsheng Sanjiang" outing was strongly supported by the majority of netizens, and the number of posts soared unprecedentedly, reaching more than 500 a day.

Second, the work experience

(A) leadership attention is the key.

Li xx, Chairman of the Board of Directors, Qin xx, Deputy Secretary of the Party Committee and other company leaders attach great importance to the publicity work. In addition to carefully reading each issue of xx newspaper, they also personally urged the construction of xx and the company's website and put forward many constructive guidance. At many meetings, they mobilized the leaders and employees of all units to contribute to xx and browse xx forums, and repeatedly stressed that leading cadres should register xx forum users, actively participate in the forum construction, and respond to the production and operation problems reflected by employees in a timely and proper manner. Party Committee secretaries of all units also attach great importance to propaganda work and vigorously train propaganda journalists to write more and practice more. For example, the Party Committee of xx Factory pays great attention to the enthusiasm of grass-roots correspondents to write articles. This year, the publicity work of titanium dioxide has blossomed, and new and old correspondents have blossomed together. 165438+ 10 to complete the annual task of "xx" manuscript; The environmental protection workshop of xx factory pays attention to promoting publicity work in the form of activities, and the whole workshop has maintained a high level in both "xx" and xx forum posts; The Party Committee of the company pays attention to promoting the propaganda work in the form of meetings, and holds a summary meeting of the propaganda work in time every quarter, pointing out the highlights of the propaganda work in that quarter, analyzing the existing problems and discussing the countermeasures to solve the problems. The Party Committee of the company also completed the task of "xx" one month ahead of schedule in June165438+1October.

(B) the form of work is the focus

The propaganda work of enterprises is not simple words and pictures. It is really difficult, but not impossible, to make the propaganda work smooth and silent, and to make employees feel proud and honored naturally, so as to be loyal to the status of the enterprise. The focus is on the form of work. The traditional way is to promote the meeting, hold a monthly or quarterly summary meeting of publicity work, analyze problems, put forward tasks, and promote the publicity work in the next quarter. Meeting to promote the work, the key is to put the task in place, responsible leaders should always check the progress of the work. This has been emphasized in the party Committee of the company; The second is the training method. Through quarterly training for correspondents, we can gradually improve their news sensitivity and writing level, cultivate their vision of finding news and exercise their writing pen, so that correspondents can not only find news, but also write news. This is more prominent in coral mines. In the second quarter, xx's editors went to Coral Mine Correspondents for news writing training. In the second quarter, coral mine news articles jumped from 7 in the first quarter to 30, becoming the runner-up in the number of articles published by xx in the second quarter. The third is the way of activities. Organizing the communication teams of workshops, factories and companies to study abroad is not only a kind of welfare for ordinary employees, but also a powerful means to stimulate the news enthusiasm of company propagandists and a way to show the charm of corporate culture. /kloc-in October, the company organized a publicity team to travel. After coming back, the company's newspapers and websites are basically the shadows of Longsheng and Sanjiang, and they have lasted for a long time. The environmental protection workshop of xx factory of the company basically organizes workshop employees to go out for activities every month. After each activity, the forum will be lively for many days, which also stimulates the passion of employees to participate in the activities, and the forum has basically become the propaganda position of environmental protection workshops. Liveliness highlights the vitality of an enterprise and also plays a role in rallying people. The fourth is the silent form. Company publicity is not only a matter for leaders, but also for propagandists and correspondents. Doing a good job in publicity is everyone's business in xx. Every policy of caring for employees, every initiative that embodies corporate culture, and every little thing that employees do are silent propaganda methods of enterprises, a feather on the peacock screen, and * * * shapes the charm of xx.

(3) Training talents is the foundation.

The top management of the company attaches great importance to propaganda work, but the training of propaganda talents is relatively weak. The company's existing publicity team is basically part-time, and many people are even reluctant. Training professionals is the basis for carrying out good publicity work, "the foundation is not firm and the building is unstable". Group companies attach great importance to the promotion of corporate culture. In order to accelerate the pace of integration into central enterprises, the company should first make great efforts to cultivate a group of professional, professional and high-quality propaganda talents. Judging from the completion of the propaganda task of each unit in recent years, few units can complete the annual propaganda task, and many units are even far from the target task. There are many reasons, but the most critical one is the lack of talents. As far as the current situation of the company is concerned, it is necessary to introduce relevant professionals and pay more attention to the cultivation of existing talent teams. First, strengthen the training of the existing communication team, refuse the cursory training method and establish a long-term training mechanism; The second is to improve the incentive mechanism of backbone correspondents and improve the welfare of backbone correspondents; The third is to carry out diversified solicitation activities, which can combine the activities funded by the company with the activities raised by the correspondent.

Third, there are shortcomings.

First, all units are not well publicized. Second, the quantity and quality of domestic newspapers need to be improved. Third, some units should pay more attention to propaganda work. Fourth, the long-term training mechanism needs to be improved. Fifth, the communication team's collection mechanism needs to be further improved. Sixth, the professional skills of full-time news reporters need to be further improved. Seventh, we should further deepen the relationship with external media and further explore cooperation channels with foreign media.

Four, 20xx publicity work focus

First, strengthen the promotion of personnel training and broaden the mode of personnel training. In 20xx, it is planned to arrange four training sessions for journalists, and invite senior journalists, editors and university writing professors to give lectures in the company to improve the writing level of journalists. Invite photography experts at or above the municipal level to the company to explain photography skills and improve the photography level of journalists; Strengthen foreign exchanges, organize the company's propaganda backbone, and strive for opportunities for brothers to visit and study.

The second is to strengthen external publicity and expand the company's influence. Strengthen cooperation and contact with mainstream media, central and provincial resident newspapers. When the company conducts large-scale activities and key work, they are invited to report on the spot.

The third is to improve the incentive mechanism and enhance the writing enthusiasm. Improve the reward mechanism for backbone correspondents, implement quarterly assessment, and reward those who complete tasks. Increase the reward for outstanding journalists of the year and mobilize the enthusiasm of participating in propaganda work. Improve the advance and retreat system of key correspondents and stimulate the vitality of talents.

Summary of enterprise propaganda work 2 20 19 is a crucial year for the company to achieve the development goal of "xx", and it is also a solid year for the company to establish its brand and fully promote its career development. The task is arduous and arduous. The company's publicity work closely revolves around the "xx" work policy put forward at the beginning of the year and the business goal of achieving annual sales income of X billion yuan and total profit of X billion yuan. Carefully plan and organize, give full play to the role of propaganda work around the center, serve the overall situation, and create a good development atmosphere. The following is the corporate publicity work of our company this year.

First, propaganda and ideological work.

1. Continue to implement the "green channel" project of ideological and political work, organize a quarterly survey of employees' ideological status, and keep abreast of employees' ideological trends and hot issues of concern. And closely around the enterprise development strategy, vision and central work of our bureau, based on the overall situation of reform, accurately convey and explain the principles, policies and arrangements related to reform, help the broad masses of cadres and workers understand the situation clearly, unify their understanding, and enhance their consciousness of supporting and participating in reform.

2, around the "xx service into ten thousand" project, power construction, market development, safety production, management, enterprises to increase revenue and reduce expenditure, reduce costs and increase efficiency and other central work, actively do a good job in internal and external publicity work, enhance the pertinence and effectiveness of publicity work, seek new ways to meet the multi-level, diversified and multifaceted cultural needs of employees, and strive to cultivate new highlights of publicity work. It is necessary to combine the development of modern media such as the Internet, explore new means of using high technology to expand propaganda work, and strive to form new characteristics of propaganda work. In view of the fact that the overall quality of the propaganda correspondent team can't adapt to the new tasks in the new period, we should take various ways such as inviting in and going out to increase the training of correspondents. It is necessary to further strengthen the assessment of grassroots publicity and reporting work and implement monthly assessment.

3, to further expand the influence and role of the "service star" selection activities, organize the "service star" tour deeds report. Give full play to the demonstration, radiation and leading role of advanced models, and form a good fashion of advocating advanced, learning advanced and striving to be advanced in the overall situation.

Second, the construction of spiritual civilization.

1. On the basis of maintaining a series of honorary titles such as "National Civilized Unit", "National Civilized Industry Advanced Unit", "Double Civilized Unit" and "xx Unit Model" of the State Power Corporation, we will further enhance our consciousness, sense of responsibility and sense of urgency in spiritual civilization construction, and actively explore and innovate new ways and methods for spiritual civilization construction around the central work of our bureau and the strategic deployment of enterprise development. It is necessary to establish and improve a long-term mechanism for spiritual civilization construction, strive to realize the scientific, institutionalized and standardized work of spiritual civilization construction, continuously consolidate, develop and expand the achievements of spiritual civilization construction in our bureau, and continuously expand the influence and coverage of spiritual civilization construction work.

2. According to the work arrangement and deployment of the responsibility book for spiritual civilization construction of xx (Group) Company, earnestly implement and fully complete all work contents.

3. With the goal of building a harmonious enterprise, establish the enterprise concept of enjoying work, ensuring the completion of tasks and pursuing Excellence, and create a good atmosphere for production, operation and reform and development. It is necessary to gradually promote and fully introduce cis (enterprise identification) system engineering, write xx system manual, strengthen the spiritual pillar of enterprises through mind identification, and carry forward the enterprise spirit; Through behavior identification, standardize the words and deeds of cadres and workers, and revitalize the development of enterprises; Through visual recognition, we will constantly create a good image of the enterprise and promote its all-round development; Earnestly strengthen the construction of the internal appearance of the enterprise, make our bureau appear in front of the public with a brand-new image in terms of signs, the overall mental outlook of employees, service terms and service processes, and gradually establish a corporate culture system that meets the requirements of enterprise reform and development, has distinctive characteristics of the times and Bayannaoer Electric Power.

4. Excellent service is the lifeline for the survival and development of power supply enterprises. We should focus on further improving the quality service level of electric power and strive to improve the reputation of enterprises. It is necessary to carry out the "xx service into every household project" in depth, send high-quality services to every household, and push our high-quality services to a new level. At the same time, efforts should be made to cultivate a service culture and brand with xx characteristics, comprehensively enhance the core competitiveness of enterprises, and constantly improve the visibility and reputation of xx, so as to make this service brand a comprehensive symbol reflecting the overall strength and image of xx, and strive to make this brand into xx District and even the whole country in 3-5 years.

Over the past year, under the leadership of the Party Committee of the County Bureau, a group of people from the General Party Branch of our company have rallied their thoughts around the production and operation center, rallied their strength, forged ahead with heavy burdens, inspired the broad masses of employees to unite and struggle with the knowledge-based armed project as the carrier, set up a new image of employees in the new century, and highlighted the "lifeline" role of ideological work. Provide intellectual support and ideological guarantee for better completing various tasks. According to the relevant requirements of the county bureau, the publicity work of our company is briefly described as follows:

First, focus on the center and concentrate.

To provide intellectual support for administrative work, enterprises need it, shareholders understand it, and employees support it. party member welcomes it. In a word, the organization and propaganda work should obey and serve all the business activities of the enterprise.

20 19 nearly 100 million yuan is under construction. Because most of them are bt projects, the capital turnover of enterprises is very difficult. Trade union work can closely focus on the central work, take the theme activity of striving for "satisfaction project" as the carrier, unite people with goals, glow with enthusiasm with goals, and then shape the image of traffic bridge builders. In the way of publicity, as an engineering construction enterprise, it is different from administrative law enforcement units and is not similar to industry management. We can only wave the flag and shout for the completion of the set goals and tasks. As an enterprise's propaganda work, people-oriented is the first, and efforts are made to maintain stability and promote development. And from the perspective of corporate culture and corporate safety culture, pay attention to propaganda and agitation, popularize innovative methods, commend good people and deeds, carry forward righteousness, and make employees of the unit upright, smooth, smooth and full of vitality. Rd-3 Bid Section of s225 Line, the cost is1.1.500 million yuan, and the contract period is 540 days. The project department has created first-class personnel, equipment and office facilities. The project department is set up as office area, experimental area and living area. There are 16 buildings and 3 rented houses with an area of 1000m2. The setting of the project department not only conforms to the first-class environment of creating civilized projects in hardware, but also provides basketball courts and badminton courts in spare time and increases the table tennis activity room. Since the start of the 225th rd-3 bid section project at the beginning of 20xx, all the combatants have been full of lofty sentiments, with the theme of "establishing quality awareness and creating high-quality projects", striving for progress in the project construction, striving for credibility with quality excellence, taking striving for high-quality project contribution as their own responsibility, grasping the main line of quality excellence and working hard. Compare the progress and quality of the game; The quality and progress of the project are among the best in many inspections and evaluations, such as reducing consumption and contributing to the competition. In the case of heavy tasks and lack of funds, the personnel under construction of the project constantly optimize the construction scheme, and mobilize the enthusiasm of employees in the form of employees' desire to realize self-worth and hope that leaders will respect personality psychology in the new period, among which publicity plays a subtle role.

In terms of publicity and education, 60 people participated in various trainings throughout the year. 68% of them were educated, including 3 technical papers published by municipal journals, 1 political paper/kloc-0, 1 oriental news/kloc-0 and 2 oriental communications. Rudong TV interview was broadcasted in four phases, and three articles were broadcast.

Two, cultural construction as the carrier, highlighting the role of protection.

Quality is the life of an enterprise, and the satisfaction of owners is our greatest pursuit. Over the years, the achievements of many excellent projects reflect the responsibility of the construction unit to the people and society, and also increase the reputation of the company and win the market. This year, our company not only pays attention to the construction of engineering quality, but also pays attention to the construction of corporate culture. We have carried out a series of professional responsibility and ethics education, and carried out a series of activities such as "team dedication and post dedication" with the theme of learning from model workers and the advanced deeds of people around them. The company commended the advanced individual activities that love their jobs and learn from model workers, and better guided the employees' learning to be transformed into the innovative force of teams and enterprises.

Due to several years of project progress, there was a shortage of funds in the construction, and all employees were not paid in February, which undoubtedly restricted the enterprise to carry out various activities. The company's trade unions and other organizations actively cooperate with the administration, focus on the central work, highlight corporate culture propaganda, carry forward the entrepreneurial spirit, pay attention to the construction of corporate safety culture, and encourage young people to be versatile by building an example and a healthy atmosphere. The fourth team was rated as the "pioneer of workers" by the county general manager in last year's technological innovation activities. In the completion of the road construction of Sun Island in Yangkou Port, the Seventh Team was praised by the owner as "excellent road and excellent soldiers". The majority of employees have practiced the soul of professional ethics with practical actions.

Three. Existing problems and future plans

Summarizing the publicity and education work in the past year, we still have the following problems:

1, not paying enough attention to the propaganda and reporting work ideologically, and the organization is not perfect;

2. Failure to promote people and things around you in time;

3. It is not enough to train new writers;

4. The incentive mechanism needs to be further improved.

In view of the above problems, we need to further emancipate our minds, update our concepts and strengthen our leadership. Nowadays, the increasingly fierce competition in the transportation market has brought many unfavorable factors to the development and growth of our company. As far as the traffic construction market in our county is concerned, our company is at a disadvantage in bidding, and it is difficult to declare traffic qualification. We are still far behind the self-employed in the declaration of municipal engineering qualification. With courage, XX Company won two second-level general contracting qualifications in declare in advance. In view of the above situation, our company will still be in a passive situation in the bidding market. There are dozens of volunteers in our company in this decade, and they will retire one after another in less than ten years. In such a special transitional period, we will face the wealth groups left by the past administrative management system who have made due contributions to the development of transportation. The crisis of being laid off and the unstable pressure make us feel a sense of responsibility and mission.

In 2020, we will do a good job in publicity and reporting according to the requirements of the times and the reality, provide intellectual support and ideological guarantee for the development of enterprises, and contribute to the construction of harmonious transportation.

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