Introduction to the disciplines of Korean Media Studies

The media major in Korean universities is a very popular major for studying abroad. Many media majors regard this as a study abroad destination. The following is a subject summary I made of the Korean Media Studies major from the subject introduction, employment directions and popular colleges and universities. Let’s take a look together.

1. Introduction to the subject

Media is an abstract noun, referring to information dissemination media, communications, digital media, radio, television, film, publishing, advertising, news, Internet, cultural industries, New media, etc. Then the media discipline is an indispensable professional role in the information communication media industry.

The media major of Korea University relies on Korea’s developed news media and entertainment industry. It is not only rich in social resources but also very practical. It cultivates a large number of talents for the media industry every year. With the development and popularity of the Korean Wave, media majors have also become the first choice for Chinese students to study in South Korea.

Professional Directions

The news and media majors in South Korea mainly include the following professional directions. Speech intelligence major, media contents major, and advertising. Next, I will introduce to you the courses learned in these professional directions, so that everyone will have an understanding of the three directions.

Speech Information Major: Digital Media Theory, Media Contents Theory, Introduction to Media Studies, New Media and Society, News Speech, Mass Media Theory, Media Economic Understanding, Internet Media, Broadcasting Speech, Speech Syntax Practice, The reality of speech, international reporting, elementary broadcasting and video production, theory of speech culture, international media theory, intermediate broadcasting and video production, history of speech and thought, theory of online news, elementary report shooting and production, advanced loose influence production, theory of public speech and information, media Industry theory, reporting theory, speech and mass media.

Media contents major: Media contents theory, digital media theory, introduction to media studies, new media and society, news speech, new media contents and culture, media theory, digital contents law and ethics, content production internship elementary , understanding media contents, image media theory, design understanding and utilization, media aesthetics, media and technology, new media psychology, media investigation methodology, media contents planning theory, critical media theory, new media sociology, digital contents industry, mobile media Theory, animation production internship, digital media policy theory, future society and cultural industry.

Advertising major: Introduction to advertising, creative English reading, modern society and economy, introduction to publicity, philosophical understanding of science and technology, etc.

Generally speaking, there is no major subdivision at the undergraduate level. Students study cultural education courses and professional basic public courses during their freshman and sophomore years. During their junior and senior years, students study the majors they prefer. Orientation course selection. However, graduate students will have the above-mentioned major subdivisions. It is best for students to understand the major direction they want to choose in advance and prepare for professional knowledge.

2. Employment direction

Public relations major: you can enter market communication, corporate communication, community contact, fundraising, association and non-profit organization communication, and government information services .

Marketing and Advertising Media Major: You can work in government departments or private companies. Their work includes consumer marketing, sales, brand manager, advertising design, advertising execution, marketing consulting, etc.

Mass media major: The scope is relatively wide and you can become a professional public relations person. Find suitable jobs in enterprises, governments, communities, educational institutions, hotels, medical welfare institutions, cultural exchange organizations and other industries.

Media Studies Major: A theoretical major. The employment direction depends on the fields involved in the research direction. It may also be possible to work in industries that are not completely compatible but have the same overall direction.

News media (traditional news, online news, photojournalism): You can enter major, medium and small newspapers and news publishing houses, you can also engage in news in radio and television media, you can also enter advertising, public relations, Publishing and other fields.

3. Popular Universities

1. Seoul National University

Seoul National University is the best comprehensive university in Korea. Every major is excellent. Seoul University Media The major ranks first among major universities in South Korea. Students majoring in media not only have excellent academic performance in school, but also mostly work in the media industry after graduation. According to the Graduation Job Feedback Survey of Seoul National University, from 1975 to 2018, 24% of the nearly 1,000 media graduates entered the journalism industry. 17% of students enter the field of media studies, and 20% of students engage in other media-related industries. After 2000, with the development of the Internet and communications industries, the probability of working in the media industry has shown an upward trend, and the employment prospects are very good.

2. Korea University

Korea University’s media major aims to become the cradle of future creative talents in the 21st century. The teaching process combines theory with the internship system to allow students to learn media While theoretically mastering practical skills in the media industry, students will conduct practical exercises such as on-site internships in public opinion media, internships in advertising production, and internships in broadcast production.

The professional courses of Korea University’s Department of Communication include: Introduction to Media Studies, Media Writing, Journalism, Media Law, Broadcast Film Theory, Organizational Media, Media Planning, Media Management and more than 20 courses, aiming to cultivate comprehensive development of in-depth and creative students. Media person.

3. Central University

The media major of Central University aims to improve students’ knowledge and practical abilities. In addition to strengthening the teaching of professional courses in media, it also combines learning content from other disciplines, such as sociology, psychology, political science, etc., to deepen students' understanding of media theory. At the same time, we employ doctors with media majors from domestic and foreign universities as professors, and are committed to cultivating professional media talents who can lead and analyze social public opinion. Encourage students to independently organize academic, photography, video, drama and other interest group activities, and actively provide financial support.

4. Kyung Hee University

The media major of Kyung Hee University was established in 1965. More than half a century has passed. It is a major with a long history and tradition at Kyung Hee University. In the long process of development and growth, Qingxi University’s media major has been changing with the times and the media environment, and has provided a large number of talents to the media academic community and media industry. In order to promote the development of media majors, organizations such as media societies and media-related societies on campus are very active. In order to follow the changes in the domestic and world media environment, the school is also constantly researching and making progress along the way.

5. Sungkyunkwan University

Sungkyunkwan University’s media major studies topics and phenomena that occur in society. It takes mass media such as news broadcasting as the research object and pursues theory and The dual value of practice. In the teaching process, in addition to traditional courses such as journalism, film, and publishing, National Cheng Kung University's media major also integrates popular fields into its courses. The goal of National Cheng Kung University's media major is to train students to be comprehensive, continuous self-development and highly practical people who will lead the future of news media. In order to achieve this goal, the school provides students with a variety of professional course guidance and provides students with internship opportunities in multiple fields.