How to promote the national photo contest?

There are many national photography competitions now, which are not as attractive to photographers as before. In addition to setting the purpose of the competition, the key is how to promote it. I think, first extract the highlights of this competition (the authority of the competition, the scope of the competition, and the role of winning the prize), and then start selective promotion. 1. Hold a press conference at a specific time and place (to enhance the value and significance of the competition). 2. Invite authorities and key figures to attend the press conference (to enhance the influence of the photo contest). 3. News events that create games (causing media