Traditional Culture Encyclopedia - Photography and portraiture - The story behind the product reveals the eve of OPPO 4G conference.
The story behind the product reveals the eve of OPPO 4G conference.
IT168? In recent years, the evaluation of mobile phone conferences seems to be getting hotter and hotter, with a variety of invitations to various coquettish stage effects, and even spending millions to invite a bunch of stars to sit in the town, all for the sake of getting more attention when new products go on the market. On June 1th, OPPO will release a large wave of 4G mobile phones in Beijing Jingyuan, among which N1 mini will be available for sure. It is reported that this large wave of 4G mobile phones will be available in stock the next day after the conference. Tomorrow is the press conference, so what is the battle situation of the OPPO conference operation office on the eve of the press conference? Is it light or war?
▲ This is the legendary combat office of OPPO 4G conference
▲ There are not many people in the office, and a large part of them have already rushed to the conference site.
Although most of the people who were on duty had already left for Beijing when I arrived at the office, the employees present were still working hard, and the office was very quiet. When I walked in, I didn't seem to feel whether it was day or night, and I had the illusion of isolation.
▲ There were many photos of group activities in the office
▲ The rules and regulations of the company's concept department could be seen almost everywhere
In the public relations department, many group photos were posted on the walls of the office.
▲ This is the lunch area for employees
▲ Most employees have pillows and blankets on their desks and chairs. It seems that overtime work is a common occurrence
▲ Although there are many girls, they are scared away when they see the camera. It is said that they are too haggard to look at the camera after working overtime for a long time.
Although most employees have scattered things, many people put them in order. It seems that the company has clear requirements for desktop placement.
▲ The studio was shooting a new product, and the staff asked me not to tell everyone that they were shooting a metal integrated fuselage
▲ When I went to the rest area, I accidentally caught several OPPO employees taking a lunch break
▲ The handsome guy with glasses who didn't want to show up in the picture told me that he didn't have time to date because of long-term overtime, which led to being single.
The rest area in the OPPO office is relatively simple. Similar to most companies, there are beverage vending machines and some desktop games. It is basically common for three or five buddies to entertain and chat here during lunch break.
▲ I turned around and found soybean sprouts on an employee's desktop! ? It is reported that it is used to make noodles when working overtime and hungry.
▲ Even the corridor is plastered with slogans
▲ Although I really want to go in, it's a pity that the room is unlocked with fingerprints and I can't go in. I don't know when N2 will be listed.
▲ On the other side is the brainstorming room, which is also unlocked by fingerprints. It is said that once you enter the meeting, it will be a protracted war.
From the office area where only a few fingerprints can enter, we can feel that OPPO attaches great importance to the confidentiality before product release, and a project team will be set up to make long preparations for the related marketing plan before each new product release.
▲ When I was about to leave, I was in a mess when I went to the bathroom.
The desks in OPPO's office are relatively spacious. Although they are very spacious, they are still filled with a lot of materials, and many people's desks are basically prepared with many overtime necessities, such as pillows, blankets, instant noodles and so on. On the eve of the conference, a large number of people will go to the conference site to do the layout work. The employees who stick to the camp are not idle. Hundreds of invitations to the conference were made by these employees themselves. Remember the last invitation to Find 7? (For details, click: "The most handsome invitation letter in the world: Find 7 holographic projection invitation letter") At that time, hundreds of invitation letters of Find 7 were hand-made and glued by these working friends overnight. Although it seems to be calm in the office, in fact, many employees are quite nervous. Although they work overtime day and night, they can feel their daily humor from some small details, such as the notice at the back of the bathroom. In fact, what they can feel is that although everyone is suffering, the work of taking pains is still worthwhile, especially when it is released and successfully ended. This time, a big wave of 4G models, colorful N1 mini and mysterious metal models will be the highlights of this conference. Let's wait and see tomorrow's conference.
Click to view: Summary of News before OPPO 4G Product Launch Conference
The OPPO 4G launch conference will be held in Beijing Jingyuan tomorrow. Different from previous conferences, OPPO's conference was very low-key, and there was not much publicity in the early stage. However, judging from the news revealed before, there are still many places worthy of attention:
First, leading 4G
"Leading 4G to the United States" is the theme of this OPPO conference. Although 4G has become the key field of major manufacturers this year, OPPO, which has always been low-key, must have shouted the slogan of "leading 4G" this time.
Press conference KV
II. A shot to the United States
Since last year, OPPO began to differentiate its license plate, from the creative photo shoot of OPPO N1 to the night photo shoot of OPPO R1, which made consumers shine. The OPPO Find 7 released in the first half of this year is recognized as one of the best Android phones to take photos at present. OPPO will surprise us from taking photos at every conference, and what kind of photo feast OPPO will bring us this time is also a place worthy of attention at this conference.
third, new product launch
since it is a 4G product launch conference, the product should be the highlight. Judging from the official news of OPPO, OPPO will release a large wave of new products-the overall appearance of ——OPPO 4G family. As a new product: OPPO N1 mini should be the protagonist of this release. In addition to the iconic rotating camera, OPPO N1 mini will adopt a colorful back shell this time. Colorful has always been a place that is easy to cause spitting. Whether you can give N1 mini extra points depends on OPPO's ability to control colors.
▲N1 mini picture
In addition to the N1 mini that has already been exposed, someone accidentally exposed another OPPO product in the post bar yesterday. From the picture, this new product may be a metal body, and there seems to be the shadow of OPPO star model Finder. This mysterious new opportunity will not be the "killer" left by OPPO at this conference, and the answer will be announced at the conference.
▲ new product exposure map
Every time the conference is held, OPPO will leave a deep impression on us. What surprises will OPPO bring us tomorrow? Let's look forward to it.
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