Traditional Culture Encyclopedia - Photography and portraiture - What are the poster styles? Those countries have a strong style in poster design.

What are the poster styles? Those countries have a strong style in poster design.

What art schools and designers have a great influence on modern posters (1866- 19 18)? /kloc-The industrialization brought by industrial revolution in europe in the 0/7th century, like Jules of Impressionism, greatly reduced the cost of printing graphic materials and production, and poster advertisements also entered a developed period from the initial stage. Posters, as advertisements for various commodities, have played an unprecedented role in promoting commodities, promoting production, improving the quality of life, popularizing education and scientific and technological knowledge. At the same time, the era when printers have both graphic designer skills and production skills was broken by the division of labor brought by mechanization, and poster design became an independent creative specialty. /kloc-in the 20th and 8th centuries, many new fonts suitable for poster printing came into being, and the proportion, thickness and beauty of the fonts were more perfect, such as Egyptian fonts, Ionian fonts, perspective fonts, clarendon fonts, Rascanti fonts, Dorian fonts, Gothic fonts and Pearl fonts. In addition to fonts, there are hundreds of subject symbol systems, including numbers, astronomy, physics, chemistry, biology, geography, military and other aspects, which have laid the foundation for the emergence of modern poster advertisements in new language forms. /kloc-in the 9th century, with the appearance of cast iron printing machines, steam power printing machines and paper machines, high-speed printing replaced the manual printing form in Gutenberg era, and the paper produced by machines eliminated manual paper, and the printing efficiency of posters increased by about 30%. Then, with the emergence of photography and color-picking lithograph technology, posters became the main media of mass communication, and a large number of outstanding artists began to design poster advertisements. 1866, the Frenchman Jules Cheret (1836- 1932) produced the first color lithographic poster in his own printing plant in Paris, which marked the appearance of modern poster advertisements. From 1866 to 19, * * created more than 1000 poster advertisements with themes ranging from drama to kerosene, movie stars and modern beauty. 1889 won the gold medal in the international poster exhibition, and the French government awarded the medal of honor. After his death, Nice opened the "Sheret Exhibition Hall" to collect his works, which was praised by later generations as "the father of modern posters". 188 1 year, the French government promulgated new laws and regulations to encourage freedom of the press, making the streets of France a sea of posters, which were appreciated as works of art. At that time, as the main figures of French Art Nouveau movement, Sherette, Grassay, Lautrec, Stalin, Macha and others created many influential poster advertisements, and their achievements in poster design also enhanced their popularity as Art Nouveau artists. Lautreck, in particular, whose posters were recognized as world-class works of art at that time. As a poster advertisement created by a painter of the Art Nouveau Movement, there is a drama poster named "Lady in White" created by Walker of England, which once caused a sensation in the whole poster design circle in London. Biazle, another British poster designer of Art Nouveau Movement, has exerted a strong and lasting influence on European and American posters with his exquisite illustrations in the form of line decoration. Rhead and Bradley are the representatives of poster advertising design of Art Nouveau Movement in the United States. The former is influenced by Victorian style, arts and crafts movement style and abstract design style, while the latter is influenced by British design. Which countries have very strong poster design styles? Polish, Cuban and China have been attached great importance to poster design, with strong style and far-reaching influence. 1. Polish poster art has won wide acclaim from people all over the world for its unconstrained creativity, pure and powerful expression and vivid colors, and occupies a very important position in modern poster art in Europe and even the world. World War II caused great trauma to Poland, and social, economic and cultural undertakings were almost at a standstill. After the war, Poland joined the Oriental Group headed by the Soviet Union, and its domestic design also served the national public facilities and cultural industries under the overall management of the government. The Polish government attaches great importance to the important role of design (mainly posters) in national development. From 65438 to 0964, Poland held the first Warsaw International Poster Biennale, which has continued to this day and has become one of the most authoritative design exhibitions in the field of poster design in the world. Every exhibition will choose a global social issue as the creative theme, and excellent works from all over the world will gather here, attracting thousands of visitors. In addition, the Polish government established MuzeumofPlakatu, the world's first poster museum, in 1968, becoming the world's first academic primary and secondary school specializing in displaying and collecting poster art. Poland attaches great importance to poster design. Posters of post-war 10 years also well reflect the Polish people's national desire to oppose war and long for freedom. On the posters in Poland, we can see the shadows of various modern artistic styles that once swept Europe. Designers draw nutrition from artistic styles such as cubism, expressionism and surrealism, and form poster art with national characteristics but different styles. They have great enthusiasm for posters, devoted themselves to poster design with strong national consciousness and moral responsibility, and created a large number of excellent works in various fields of design. Unique creativity, diversified forms and the values behind poster culture have shaped the unique charm of Polish posters. Main designers: Henry Tomaszewski (1914-2005), Trepovski (1915438+0956), Jan Reinikka (2006),/kloc-0. Second, under the leadership of Fidel Castro, Cuba established a revolutionary government in 1959 and embarked on the socialist road. Two years later, Castro published "Words to Intellectuals", which mentioned Cuba's literary principle and position as a socialist country, that is, it must serve proletarian politics and the people and oppose all counter-revolutionary and anti-regime creations; Under the socialist ideology, artists enjoy the maximum freedom of literary and artistic creation. In addition, in terms of the treatment of literary and art workers, the Cuban government implements a civil service system. Designers, as civil servants, receive salaries from the government and materials and tools needed for artistic creation. A stable working environment enables designers to engage in design in a more relaxed state. Under such political impetus, Cuba has produced many talented designers who have created countless high-level works in various forms and languages, making Cuban poster art a wonderful flower in the history of graphic design in the world. Cuban politicians and leaders attach great importance to the role of posters in consolidating political power, establishing the image of the government and opposing American hegemonism. In addition to straightforward political propaganda posters, there are many movie and drama posters with strong revolutionary struggle. Cuban posters did not have any artistic style before, and the need of revolution stimulated its development and dissemination. Designers absorbed modern international visual language, borrowed design concepts such as pop art, opal art, psychedelicism and American "thumbnail school" style, and incorporated into Cuban folk art forms, expressing great concern for freedom and peace and class struggle, and Cuban artists were born. Main design masters: RaulMartinez, FelixBeltran, AlfredoRostgaard and others. Among many images, Ernesto Che Guevara, a Marxist revolutionary and leader of Cuban guerrillas, became the hero symbol of the Third World Revolutionary Movement. There are also many posters based on his image, the most influential of which is "DayoftheHeroicGuernlla" designed by Elena Serrano in 1968. The work is set in the territory of South America, with a portrait of Ernesto Guevara shot by alberto Colda in the middle. In the picture, he is wearing a beret, and his strong and determined face is slightly raised. The composition radiates outward with this red portrait as the center, highlighting the fierceness of the revolutionary struggle and the rapid spread of the revolutionary wave. This image exudes great energy and has become an important visual symbol in student movements and broader political protests, and has been widely circulated around the world. Hutchinson (1925-20 12) was one of the most famous poster artists in China in the last century. His posters intuitively reflect the policies of our party and country in political and economic movements in different periods, and also reflect his painting style and artistic exploration in these periods. Ha Qiongwen's most famous propaganda works include Long Live Chairman Mao, American Imperialism Rolling Out of South Vietnam, and Refined Spirit. He kept pace with the times and created a series of well-known posters. After the founding of New China, a large number of artists specializing in poster creation emerged. Artists extracted materials from the events and movements after the founding of New China, which made the posters of this period present a colorful situation in theme, content, form and style. Among the poster artists at that time, many people specialized in the creation of political posters. They use vivid and intuitive visual images to publicize the thoughts and significance of every policy, principle, measure or political movement of the party and the state to the people of all ethnic groups in the country, guide the people's thoughts and stimulate their revolutionary fighting spirit. Wen Qiong is one of the outstanding representatives. In China Must Be Liberated, Celebrating the National Day and other works, Ha Qiongwen created a resolute image of a soldier with a solid brushwork. The works "Be a Red Seed" and "Learn Daqing Spirit" describe the scene of pursuing high-speed industrial and agricultural production and construction at that time. The poster Long Live Chairman Mao, which was created for the 10th anniversary of the founding of New China, should be the most famous work of Ha Wen Qiong. Once published, it caused a sensation throughout the country and became a household name. It reprinted a edition with more than 2 million copies. Other works include "Remembering Lu Xun and Learning from Lu Xun" and "Singing Reform with Loud Piano, Revitalizing Shanghai and Prospering the Motherland". Posters, as a silent visual art, once spread all over the streets of cities and the roads of rural houses, accompanied hundreds of millions of people in New China to actively devote themselves to those passionate years. A group of China poster masters, represented by Kazakhstan, have created a series of poster works with distinctive themes, deep feelings and profound features, making China posters an indispensable color in the history of world visual design. What types of posters are there? There are many kinds of posters, big and small, which may add up to dozens or hundreds, so I won't explain them one by one today. I will choose a few common poster types to share with you! 1, commercial poster: refers to the commercial advertising poster used to promote goods or commercial services, for example, posting advertisements, leaflets, etc. All fall into this category. 2. Movie poster: refers to a poster form launched before the film is released, which is used to introduce or publicize the film, and it is more of a propaganda function to attract more audiences and attract more attention. 3. Recruitment poster: refers to the recruitment behavior of employers, institutions or individuals in order to expand their own careers and obtain more benefits. The above three types of posters are the most common and commonly used, I hope to help you!