Traditional Culture Encyclopedia - Photography and portraiture - What are the three elements of product album design?

What are the three elements of product album design?

Product album design usually consists of three elements, namely product image, brand name and copy.

1. Brand of the product

The design of product album focuses on the characteristics of the product itself, analyzes the attributes to be expressed by the product, and uses appropriate forms of expression and creativity to reflect the characteristics of the product. This can increase consumers' understanding of products, and then increase the sales of products.

2. Product imitation

The quality of the product itself determines its long life, and the success or failure of its advertisement determines whether people trust it subjectively. Therefore, the originality of album design becomes the key. There are many ways of expression in album design, including direct expression and indirect expression in creative conception; From the means of expression, there are photographic realism and painting abstraction.

3. Product copy introduction

Product album design is a catalog design album that mainly introduces product characteristics, combined with the spirit of corporate image, and reflected through corporate culture and product characteristics. Product album design should also pay attention to the professional shooting and image modification of products.