Maternal and child e-commerce sales rankings (which are the more famous maternal and child brands)

Under the current environment of consumption upgrading, the outlet of the industry is constantly changing, and the brand of mother and baby is reconstructed and upgraded, which gives unprecedented challenges and opportunities to the practitioners of mother and baby industry. I know that Baobao, a new brand of diapers with temperature, has quickly broken through thousands of similar brands with differentiated brand positioning, fist product strategy and experiential marketing mode, accurately circled China and Ma Bao, and constantly refreshed its industry awareness, becoming a dark horse in the domestic maternal and child industry.

With the rapid development of the maternal and child industry, the atmosphere of innovation and entrepreneurship in China and the complete manufacturing industry chain, I know that Baby has been constantly improving its products, services and channels, and has quickly become a big industry with a sales network covering the whole country and suppliers all over the world from a start-up brand. Up to now, I know that the baby has laid out more than 3,000 offline stores and settled in more than 200 medical channels. Based on the understanding of the traditional manufacturing system, coupled with a good business sense and thinking ability, I understand that Baobei quickly got through the development logic of four thinking systems: product thinking system, channel thinking system, supply chain thinking system and brand thinking system, thus quickly constructing a relatively complete development strategy of modern manufacturing industry.

The first is to build a product system. My understanding is that the baby chooses diapers as the core category, adheres to the product development policy of "scientific and technological innovation+experience care", designs products on the basis of in-depth study of the baby's psychological behavior and parent-child relationship, adheres to safety and purity, and checks the raw materials, technology, production environment and quality control at all levels. Each product has passed the rigorous test of 5,465,438+0 inspection procedures, and successfully developed a lightweight 2.0 "soft" high-end diaper. I understand that Tang Yao, the co-founder of Baby Brand, said, "We will increase investment in scientific research to enhance the user experience, build a million-level applied experimental research center, set up a professional and experienced R&D team, and take the lead in launching the unique ultra-soft and ultra-thin core formula in the industry around the patented ninth-generation core technology independently developed, so as to realize the three-dimensional improvement of product value." The second is to formulate channel strategies. Multi-channel mode helps to reduce channel risks, establish contact and contact with users to the maximum extent, and collect user data and feedback. As a brand that started as a physical store, it currently has more than 3,000 store teams, which are passionate in various terminal markets and form dislocation competition with social e-commerce. The third is the supply chain system. I understand that Baby insists on safety, purity and no additives, and insists on using the best and highest quality raw materials, and forms strategic cooperation with Sumitomo, Sanya, 3M, Han Tai and other top 500 companies in the world and domestic outstanding enterprises to ensure the efficient and controllable supply system. The fourth is brand strategy. I know Baby runs through brand recognition, brand positioning, design, marketing, communication and other latitudes from the early days of the enterprise. Taking I know Baby as the core brand of the enterprise, we will build a China maternal and child brand with temperature recognized by consumers.

In the next three years, I understand that Baby has formulated more specific development strategies and goals. I understand that Kevin Z, co-founder of Baby Brand, said that we will take product innovation as the engine, increase investment in independent brand research, make use of our own development advantages for creative exploration, enhance international competitiveness, and join hands with more partners to make China's maternal and child industry bigger and stronger.

Top ten baby products brands in the world 1. Johnson & Johnson II. Good boy 3. Pigeon 4. Kang Bei Combi5. Curiosity 6. Pampers 7. Angel 8. Beinmei 9. Mommy baby 10. Beibei Jia.

In the current environment of consumption upgrading, the outlet of the industry is constantly changing, and the brand of mother and baby is reconstructed and upgraded, which gives unprecedented challenges and opportunities to the practitioners of mother and baby industry.

I know that Baobao, a new brand of diapers with temperature, has quickly broken through thousands of similar brands with differentiated brand positioning, fist product strategy and experiential marketing mode, accurately circled China and Ma Bao, and constantly refreshed its industry awareness, becoming a dark horse in the domestic maternal and child industry.

With the rapid development of the maternal and child industry, the atmosphere of innovation and entrepreneurship in China and the complete manufacturing industry chain, I know that Baby has been constantly improving its products, services and channels, and has quickly become a big industry with a sales network covering the whole country and suppliers all over the world from a start-up brand.

Up to now, I know that the baby has laid out more than 3,000 offline stores and settled in more than 200 medical channels.

Based on the understanding of the traditional manufacturing system, coupled with a good business sense and thinking ability, I understand that Baobei quickly got through the development logic of four thinking systems: product thinking system, channel thinking system, supply chain thinking system and brand thinking system, thus quickly constructing a relatively complete development strategy of modern manufacturing industry.

The first is to build a product system.

My understanding is that the baby chooses diapers as the core category, adheres to the product development policy of "scientific and technological innovation+experience care", designs products on the basis of in-depth study of the baby's psychological behavior and parent-child relationship, adheres to safety and purity, and checks the raw materials, technology, production environment and quality control at all levels. Each product has passed the rigorous test of 5,465,438+0 inspection procedures, and successfully developed a lightweight 2.0 "soft" high-end diaper.

I understand that Tang Yao, co-founder of Baby Brand, said, "We increased investment in scientific research to enhance the user experience, built a million-level applied experimental research center, set up a professional and experienced R&D team, and took the lead in introducing the unique ultra-soft and ultra-thin core formula in the industry around the patented technology of the ninth generation core independently developed, so as to realize the three-dimensional promotion of product value.

"

The second is to formulate channel strategies.

Multi-channel mode helps to reduce channel risks, establish contact and contact with users to the maximum extent, and collect user data and feedback.

As a brand that started as a physical store, it currently has more than 3,000 store teams, which are passionate in various terminal markets and form dislocation competition with social e-commerce.

The third is the supply chain system.

I understand that Baby insists on safety, purity and no additives, and insists on using the best and highest quality raw materials, and forms strategic cooperation with Sumitomo, Sanya, 3M, Han Tai and other top 500 companies in the world and domestic outstanding enterprises to ensure the efficient and controllable supply system.

The fourth is brand strategy.

I know Baby runs through brand recognition, brand positioning, design, marketing, communication and other latitudes from the early days of the enterprise. Taking I know Baby as the core brand of the enterprise, we will build a China maternal and child brand with temperature recognized by consumers.

In the next three years, I understand that Baby has formulated more specific development strategies and goals. I understand that Kevin Z, co-founder of Baby Brand, said that we will take product innovation as the engine, increase investment in independent brand research, make use of our own development advantages for creative exploration, enhance international competitiveness, and join hands with more partners to make China's maternal and child industry bigger and stronger.

Top ten baby products brands in the world 1. Johnson & Johnson II. Good boy 3. Pigeon 4. Kang Bei Combi5. Curiosity 6. Pampers 7. Angel 8. Beinmei 9. Mommy baby 10. Beibei Jia.

Aiqin, Baby Island, Mengbei Tree, Baby Room and Baby Island are all good brands of maternal and infant stores. Aiqin is a national chain brand of maternal and child products for small and medium-sized investors, which started with 1999.

The company has developed from the original DM catalog direct investment mode to the super 1+N mode integrating "early education, photography, naming, swimming, amusement park, value-added service, postpartum care and one-stop mother-baby shopping chain".

2. Baby-Friendly Island was established in 1998. It is a well-known children's department store chain enterprise, which is committed to providing all kinds of high-quality food/daily necessities/toys/clothing for mothers and babies, and a one-stop shopping center for pregnant women and babies.

Baby Friendly Island children's department store chain was established in 1998, mainly engaged in the retail business of pregnant women and children's products, and is a children's department store chain enterprise.

3. Meng Beishu was founded in 1995, and the company started as a wholesale agent for maternal and child products.

Now it is expanding investment promotion for the whole country, including regional exclusive agent and single store joining.

Six intelligent warehouses and sorting centers with an area of 65,438+000,000 square meters have been built in China to ensure the lowest price and stability of market supply.

More than 2,000 top three pediatricians in China have settled in Mengbeishu parenting platform, which greatly increases the stickiness of members by sharing professional parenting knowledge.

4. Baby-friendly room was established in1May 1997. After 15 years of development, it has become one of the largest sales and service organizations of maternal and child products in China.

Baby-friendly room is a company integrating catalog sales, e-commerce and store sales.

The door of baby-friendly room is a professional company that provides high-quality maternal and child products and services for families of infants from pre-pregnancy to 6 years old. Its products cover dozens of categories such as infant dairy products, diapers, feeding products, toys, baby clothes, toiletries, maternal and child products, books and videos. , and the number of products sold exceeds10,000.

5. Baby Way: Founded in 1999, it is a large-scale maternal and child chain brand in Jiangsu and Zhejiang provinces, a parent-child convenience chain enterprise aged 0-6 years, and a large-scale supplier of maternal and child products.

Baby Way, a local maternal and infant retail brand in Suzhou, was founded in 1999. It is a maternal and child service brand integrating maternal and child chain nationwide joining, independent brand production and sales, online shopping mall, comprehensive parenting service, brand agency and member service. Covers products and services for pregnant women and infants aged 0-6.