How to design a circular logo to have a sense of design? This skill is very important!

Circle, a seemingly simple but wonderful shape, is one of the earliest patterns perceived by human beings. The symbol based on circle has complete, perfect and infinite significance. We found that many big brands have circular logo designs. Of course, it is not easy to design something unconventional and striking. Next, I will share with you how to design an eye-catching circular logo according to your brand.

In order to better understand the circular logo, we can first look at a group of well-known circular logos.

Starbucks is such a well-known brand that at 20 1 1, it gave up the text mark on the trademark. The famous Sai Ren mermaid picture-now with a very slightly asymmetrical face-is still contained in a green circle. Badge design appears on coffee cups, bags, signs, etc.

Nivea released a new logo in 20 13: white text mark in dark blue circle, which reminds people of the brand's classic skin care liquid tank.

The design of the circular logo can be recognized at a glance, which is retro but does not lose its modern charm.

Pinterest begins with a script word label and a combination of "P" letters in the same font.

However, while retaining its famous red badge, its text marks use more modern sans-serif fonts.

If you are considering designing a circular logo, here are a few questions to ask.

1. Why do you want a round logo design?

2. Is your company name suitable for a round container?

3. What elements do you want to incorporate and what ideas do you want to express?

When you know what kind of logo you want, you can start designing.

Your company name should be 1-5 characters. Otherwise, use abbreviations or acronyms in the circle.

Our goal is not to have too much negative space and keep your logo clear when reducing it. Think about what your logo will look like.

When your company name is long and not suitable for small space, cyclic letter combination can be a clever supplement to your text mark.

Click? Pictures, using Xiangyu logo design template.

When your company name is long and not suitable for small space, cyclic letter combination can be a clever supplement to your text mark.

If you decide to include text mark and circle letter combination in your logo, please keep the same font in the text mark and letter combination to enhance brand recognition.

Using the same font in a letter combination can make it easier for others to associate it with your main logo.

Click? Pictures, using the logo design template of Guangcai book.

When designing a circular logo, consider which elements will be part of the logo. People often add random elements to fill the space, but this is a bad and lazy design. You should use space wisely to create a visual level.

Similarly, choose a clear and easy-to-read font to form a contrast when it is reduced to a smaller size; Bold and sans serif fonts work best.

After talking about the above three easy-to-understand logo design skills, how to do it? Skill is always the simplest, but it is not easy to realize, let alone a small white who doesn't understand design. I suggest you use some online design tools, such as Logo, to make artifacts online. The logo cases used in the above skills explanation are all from this artifact.

Just enter the brand name, it can intelligently generate various creative circular logo design schemes, and support personalized editing, and can continue to improve your logo on the basis of its creativity.

The above are some tips and tools about circular logo design, which I hope will be helpful.