TV plays

Along the River During the Qingming Festival

1, title: Riverside Scene at Qingming Festival

2. Number of episodes: 120 episodes.

3. Duration of each episode: 24 minutes.

4. Henan Northland Spring TV Co., Ltd. produced by Henan TV Station

5. Co-organizer: Nanyang Radio and Television Bureau

An Overview of the Story of Riverside Scene at Qingming Festival

Bianliang, the capital of Song Dynasty, is the most prosperous metropolis in the world. Shanghe District was the core window of land and water transportation, commerce, culture and entertainment in Bianliang City at that time. In this youthful and energetic city, people at that time, like people today, pursued their dreams with excitement and happiness. On the one hand, they are eager for spiritual comfort, on the other hand, they are ups and downs in material desires. Everyone is not satisfied with their present situation, everyone is waiting for the adventures and opportunities that fall from the sky at any time, so all kinds of joys and sorrows are possessed.

Bao Li, as an eight-item quality supervisor in Shanghe District, is a local official who has to deal with and face all kinds of things every day. On this day, when Shangshu of the Ministry of Industry introduced Bai Shishi, a beautiful and clever businessman, to stay at home, a series of things happened. ...

Thirteen. Biography of the Riverside Scene at Qingming Festival

Bao: Thirty-five years old, (official name) from Shanghe District, Bianliang City, a farmer. Since he took office, he has followed the example of Qingtian and Kaifeng, and is proud of sharing the same surname. In fact, they have nothing to do. I have a lot of peasant habits and bumpkins, and my life is informal, but I am strict in everything when I am an official. The principle of being a man is: "The official is not the master of the people, so it is better to go home and eat sweet potatoes." Because the rich man's daughter married him, he was quite proud of it on the one hand and "henpecked" on the other. But on the matter of principle, he is not afraid of Lao Zi Wang as soon as his donkey temper comes up.

Bai Shishi: A 20-year-old Suzhou-Hangzhou woman, the boss of "Bianliang International Trading Firm", is young, beautiful and versatile, especially good at the management of market economy, and is a powerful consultant to manage the economy of her own jurisdiction. Cheerful and generous, with extensive communication, the dream love is to run the "world" market with the current prince.

Zhang Hanlin: Ma, who is in his twenties, is a distant cousin of childhood friends, a director of Shanghe Dibao, a knowledgeable scholar and an idealistic "angry youth". This person is cold and humorous, with a legacy of the Tang Dynasty. He often compares himself with various celebrities in ancient and modern times, and sometimes feels sad. A "thinker" who can never understand, a "cultural person" whose nature cannot be changed.

Ma: Mrs. Bao, in her thirties, is very attractive. That year, I won each other's love because I ate sweet potatoes in a sick bag on the way to the exam. People who are straightforward, do things in black and white, and are kind-hearted dare to speak. Enthusiastic people can go crazy, but they are often used. I yearn for a romantic marriage. I have a lot of complaints about neglecting myself in my busy bag, but I admire my husband's fairness and frankness.

Hu Dalang: In his early twenties, he is a martial man in the county government. He is simple and straightforward and likes guns and sticks. He claimed to have studied at Shaolin Temple for three years and seven days and was sent home in violation of regulations. He is timid by nature, not good at martial arts, cute and kind, and cautious about love. Because I like Pan Yinsuo, I often go to Shanghe Hotel to help.

Baby: fourteen-year-old Bao Li girl, young, lovely, smart, fashionable and rebellious. She thinks she is an adult and wants to try everything, believing in "going her own way and letting the people in the capital of song dynasty say it"! A beautiful girl who has just entered adolescence is characterized by stubbornness and always comes with others. No one can persuade her sincerely. If she is convinced, then she must be in love with him.

Niu San: He is in his twenties, stubborn, uneducated and thick-fisted. He is good at stealing chickens and dogs, often making trouble, and is a typical troll. But occasionally, I can take the lead and make amazing moves. A social gangster whose goal in life is to die.

Pan Yinsuo: The female owner of Shanghe Restaurant, in her twenties, was born as a maid in a large family and still charming and romantic. She can discuss anything except love. I have a good impression on Hu Dalang, but I am not satisfied. I've always wanted a better appearance. The restaurant is still booming.

Hook tooth inside: twenties, sissy, son of a famous doctor in a hospital. This person is feminine, cynical, sensitive and neurotic, and loves to get into a dead end, so he often jokes.

Wang Po: The matchmaker thinks that she will marry the men and women who go down the river. She likes to take advantage of petty advantages and gossip. If she is not careful, she will do a good thing.

Introduction of production unit

Northland Spring TV Company is a well-known professional TV company in China, with first-class creative team, advanced technical equipment and its own shooting base. The company invested in the production of 40 TV series "Cao Cao" and a large documentary "Liu Shaoqi". Plan, organize, record and broadcast CCTV's national large-scale parties such as China Grand Stage, Happy Animation City and Cultural Vienna New Year Concert in Henan; Shooted more than 1000 episodes of TV series and advertised on TV; Commended by the Propaganda Department of the Communist Party of China, he was awarded the Special Good News Award by the Henan Provincial Government and the honorary title of Top Ten marketing planning agencies in Henan Province.

At present, Henan Satellite TV has 1 satellite channels and 8 terrestrial channels, among which Henan Satellite TV's market share increased by 80.9% last year, ranking 12 among provincial TV stations, making it one of the most promising TV stations in China. Henan TV Station covers 52 countries and regions such as Europe, Southeast Asia, Central Asia and Australia, and has access to thousands of cable networks in Beijing and other provinces and cities. It is one of the TV stations with the largest number of satellite channels in China. Based on Henan local culture, Henan TV Station takes it as its responsibility to publicize Henan, always pursues a broad realm commensurate with the Central Plains culture, strives to create a magnificent momentum in line with the pulse of the times, pays attention to and truly records Henan's progress, and has increasingly become an important window for Henan to understand the world and the world to understand Henan.

Creative team

1. Director: Ying Ning Jian

Ying Ning: Famous TV director, general manager of Shi Ying Film and Television Company. His works include: I Love My Family, 72 New Tenants, A Family in Northeast China, Sister Ma, an Idle Man, and many other comedies that are popular all over the country. Among them, "I Love My Family" and "A Family in Northeast China" all set domestic viewing records. Won the China TV Flying Award. )

A Jian: Senior Director of Henan TV Station. His main works include Chang Xiangyu, Children of Hongqi Canal and many other TV series. )

2. Star lineup:

, Guo Da, Gong Hanlin,,,,, wuyue, Yin Xiangjie, Jin Ming, Fan Jun

3. Main actors: Cui Wenhua Zang Qin Mengyao Yang Zhou Yingnan

Mr. Zhao Jing Wang Bozhao Cecilia Han Malanje

4. Script Coordination: Ying Ning

5. Screenwriter: the script creation team should be invited.

China Communication University screenwriter studio

6. Art direction:

Zheng wanlong

Famous domestic writer, screenwriter, film and television planner. He once planned and scripted the longing, four generations living under one roof, iron teeth and copper teeth, prime minister Liu, not talking to strangers, the dream of the Forbidden City, being with you, a new dream of red mansions, taking the wrong bus, misty clouds in Beijing, spicy mother-in-law and sweetness. )

Audience analysis

1. According to a CCTV sophomore survey, when watching TV programs, China residents spend about two-thirds of their time watching TV dramas, and the ratings of TV dramas rank first among all kinds of entertainment and talk shows. Tv drama has not only become the benchmark of TV media, but also the most important weapon for TV media to compete for high ratings, and it is also the focus of advertisers.

2. According to the market analysis of major TV festivals and exhibitions this year, "costume drama" will be the biggest highlight of TV screens next year.

The Riverside Scene at Qingming Festival is a large-scale costume series that is in short supply in the TV drama market at present. It contains many elements, such as handsome men and beautiful women, gorgeous scenes, beautiful pictures, humorous language, humorous emotions and so on. It is also very harmonious, humorous but not spoof, antique, rigorous and not rigid. The structure of "Qing" drama is independent, and the audience enters the drama at any time, laughing and cursing, and deduces wonderful jokes that make people laugh. The witty remarks shine with the wisdom sparks of ordinary people. Coupled with the careful selection of actors and the excellent combination of the main creative team, it will surely be a great success in the China TV drama market.

3. The Riverside Scene at Qingming Festival has a strong creative lineup, directed by Ying Ning, the first-class comedy director in the domestic TV drama industry. His director and screenwriter works have already become the golden signboard of China TV comedies, which have been broadcasted by CCTV and national TV stations for many times and won many awards such as Flying Award. Among them, A Family in Northeast China has set a record of playing dozens of times, and Sister Ma, an Idle Man, has been popular for ten years, and the fifth film has been filmed so far.

The Riverside Scene at Qingming Festival has attracted many domestic first-line stars to participate in guest performances, such as comedians Cai Ming, Guo Da, Li Qi, Gong Hanlin, wuyue, the first martial artist in ancient costume, Jin Ming, a new generation of herself star with a child star background, and Fan Jun, the elder brother of Yu.

In addition to stars and celebrities joining the guest appearances, the actors in the main roles of Qing opera stand out from the young actors with great development potential in the province. Their fresh and bright faces will definitely bring a brand-new visual impact to the film and television entertainment circle, and a large number of young actors will quickly become popular through Qing opera.

4. The Riverside Scene at Qingming Festival by Zhang Zeduan in Song Dynasty depicts the prosperity, stability and secular people's feelings of the capital of song dynasty 1000 years ago. The Northern Song Dynasty was one of the few Tomb-Sweeping Day in history, which was benevolent, attached importance to people's livelihood and had a harmonious political life. The Riverside Scene at Qingming Festival will gain good ratings in China, Hong Kong, Macao and Taiwan and overseas markets because of its healthy theme, humorous and optimistic style and unique cultural brand effect.

As a national professional authoritative film and television production organization, we have experienced professional film and television producers and a perfect and effective film and television distribution network.

distribution range

The first round will be broadcast in prime time on at least 15 provincial TV stations and more than 100 TV stations in economically developed cities, covering nearly 300 cities in 3/kloc-0 provinces, covering 85% of the country, covering more than 900 million people and more than 50 million effective viewers every day.

Municipalities directly under the Central Government: Beijing TV Station, Shanghai Oriental TV Station, Tianjin TV Station and Chongqing TV Station.

North China: Henan TV, Hebei TV, Taiyuan TV and Inner Mongolia TV.

East China: Jiangsu Satellite TV, Zhejiang Satellite TV, Shandong Satellite TV, anhui tv Satellite TV, Jiangxi Satellite TV and Fujian Southeast Satellite TV.

Three northeastern provinces: Heilongjiang TV Station, Jilin TV Station and Liaoning TV Station.

Southwest China: sctv, Kunming TV, Guangzhou TV and Tibet Satellite TV.

South China: Hunan TV Station, Wuhan TV Station, Guangxi TV Station and Tourism Channel.

Five northwestern provinces: Shaanxi TV Station, Qinghai TV Station, Ningxia TV Station and Gansu TV Station.

Domestic focus network video media synchronized premiere.

DVD, VCD and other audio-visual products are distributed simultaneously in relevant areas, and are broadcast by major film and television websites in conjunction with play online and mobile TV media.

Hong Kong, Macao and Taiwan and overseas Chinese markets are issued simultaneously. Responsible for distribution: Henan Northland Spring TV Company, responsible person:, Chen.

The Riverside Scene at Qingming Festival is more "funny" than Legend of Wulin.

Zhao Jingchun, deputy director of the Propaganda Department of the Provincial Party Committee and director of the Provincial Radio and Television Bureau, and Li Gengxiang, deputy director of the Propaganda Department of the Provincial Party Committee, came to Zhengzhou yesterday to guide the work when the first large-scale costume comedy series "The Riverside Scene at Qingming Festival" was finished. Zhao Jingchun spoke highly of the innovative consciousness of the crew, and Li Gengxiang praised Henan TV Station for its important contribution to promoting traditional culture.

Watch and fully display the culture of the Song Dynasty.

Grocery stalls, sedan chairs, umbrella stalls, trolleys ... are in the Qingming Riverside Shooting Base, as if they had returned to the capital city of Bianliang more than 1,000 years ago.

It is reported that the large-scale costume comedy The Riverside Scene at Qingming Festival, which is being filmed, is jointly created by Henan TV Station and Henan Beiguo Spring TV Co., Ltd., and is inspired by the Riverside Scene at Qingming Festival by Zhang Zeduan, a poet of the Song Dynasty, and humorously interprets the joys and sorrows of ancient and modern times. "The biggest feature of the play is the culture of the Great Song Dynasty." Director Ying Ning said that in order to ensure the original language, he borrowed the characters' language from Water Margin.

Ying Ning said that four writers of Henan Opera, Zhai Hongwei, Zhao and Han Feng, from the Central Academy of Drama and China Communication University, were specially invited to create the play, and a young screenwriter, San Mao, was hired as the script coordinator, making the play more "funny" than Legend of Wulin.

Actor and star guest appearance.

The play has 10 characters, including 5 men and 5 women. The protagonists are all from Henan, and many stars such as Ying Da, Ying Zhuang, Guo Da, Cai Ming, Gong Hanlin, Kim Jong Il, Xue Cun, Yin, Tian Liang, Guan Ling and Pang Long will also make guest appearances.

Theme Save, Qin Mengyao sings "Harmony is Precious"

It is reported that the investment of the drama is 6.5438+0.2 million yuan, and the first film is planned to shoot 654.38+0.20 episodes. At present, the shooting of the first film is coming to an end.

Director Ying Ning said that the theme song has been officially confirmed, and the title is "Harmony is Precious". Lyrics and songs are written by Xue Cun, besides Xue Cun, there is also Qin Mengyao in our province.

Currently inviting investment, it is expected to be released at the end of the year. I guess I want to double it in the Spring Festival. Looking forward to it!