Why is "companion culture" popular among young people?

Partner culture, also known as collocation culture, refers to the collocation and combination of different items, costumes, cosmetics and props in the fields of fashion, beauty and photography, so as to achieve aesthetic and fashionable effects. In recent years, companion culture has become popular among young people and has become their unique lifestyle. Why is the partner culture popular among young people? The following may be one of the reasons.

I. Cultural and aesthetic pluralism

In today's society, the level of informatization is constantly improving, and culture and aesthetics are increasingly diversified. Young people are exposed to a wider range of information and have a more diversified influence. Therefore, extensive cultural knowledge, diversified aesthetic standards and our understanding of different cultures and aesthetic schools can all promote young people to form diversified partner cultures in concrete practice. They are no longer satisfied with the collocation of online celebrities, but pursue more diversified effects on their partners.

Second, the desire for self-expression and creation.

Young people have a strong desire to express. Partner culture can just meet this demand, because it gives young people a free and creative expression. In the partner culture, everyone can pursue their own unique collocation and aesthetic standards, and this desire for self-expression has become one of the reasons why young people like partner culture.

Third, social needs.

Socialization is very important for young people. They enjoy the process of communicating with others and like to establish more relationships through social interaction. Partner culture has become a social tool for young people. Through partner culture, they can exchange views, learn from each other and establish more social relationships with like-minded people.

Fourth, reduce the pressure of consumption.

Young people's living funds are relatively limited, and partner culture has become one of their ways to satisfy aesthetics and fashion. In the partner culture, young people can create more personalized and fashionable effects through the collocation and combination of existing items. This way can reduce the pressure of their casual consumption, and also allow them to create more possibilities in limited resources to better meet the needs of life and work.

In a word, partner culture is a manifestation of young people's fashion and aesthetics. It provides a free and innovative way for young people to discover new selves, pursue more diversified lifestyles and aesthetics, and establish social relations. Partner culture has gradually become a cultural symbol of young people, and it has also prompted young people to change from passive recipients to active participants in the field of fashion and aesthetics.