Traditional Culture Encyclopedia - Photography and portraiture - Who can tell me which brands of handbags are available and where they are made?
Who can tell me which brands of handbags are available and where they are made?
Place of registration: Paris, France (19 13)
Designer:
1913-1971year, Gabriellechanel (Gabriel? Chanel)
Since 1983, Karllargerfeld (Karl? Lagerfeld)
Brand series: Chanel Chanel
Category: 19 13 opened a milliner and a fashion shop to make clothes; Various perfumes have been developed since 192 1, such as No.5 perfume and No.22 perfume of 192 1, cuirderussie perfume of 1924, and 1970. In addition, there are all kinds of ornaments, cosmetics, leather goods, watches, jewelry, sunglasses and shoes.
Brand recognition:
On the buttons of Chanel clothes or the buckles of leather goods, you can easily find the logo with double C design of cocochanel, which is a "spiritual symbol" that makes Chanel fans crazy.
Diamond plaid: Since the first generation of Chanel leather goods became more and more popular, its three-dimensional diamond car plaid has gradually become one of Chanel's symbols and has been continuously applied to Chanel's new clothes and leather goods. Later, it was even applied to the design of watches, especially the "matelassee" series, and the metal strap of K gold and stainless steel was even shaped into a three-dimensional "diamond lattice".
Camellia: Chanel has a soft spot for camellia. Now, for the whole world, camellia has become the national flower of Chanel Kingdom. Whether it is spring, summer or autumn and winter, it is not only designed as camellia ornaments of various materials, but also often used in clothing fabric patterns.
Brand name: George? Giorgio Armani
Brand file:
Founder giorgio armani (George? Armani) 1934 was born in Italy, majoring in medicine and photography. He worked as a menswear designer in Cereti, and 1975 founded George. Armani. He has won Naiman-Marcos Award, All-wool Logo Award, Lifetime Achievement Award, American Association of International Designers Award, Couty? Shaq Award and other awards.
George? Armani is now the largest selling European designer brand in the United States. He is famous for using new fabrics and excellent production. As far as design style is concerned, they are neither fashion nor tradition, but a good combination of the two, and their clothes seem to be rarely associated with the word fashion. His main brand George? Giorgio armani is for the rich, while mani, emporio armani and Armani jeans are for ordinary consumers.
Brand name: guess
Brand file:
Guess brand was founded by marciano brothers from the south of France. They integrate romantic and passionate French design and style into their understanding and appreciation of American western culture. Guess born in 198 1. It was founded as a jeans manufacturer, and now it has developed into one of the most recognized and influential brands in the world, with agents and distributors all over five continents. Guess, which specially designs clothes and accessories for families of men, women and children, vividly interprets the exquisite quality of life of the owner.
Brand name: Hermes
Brand introduction:
It is Hermes' consistent aim to make all products perfect. At present, Hermes owns 14 series products, including leather goods, bags, scarves, men's and women's clothing series, perfumes, watches and so on. Most products are made by hand. No wonder some people call Hermes' products works of art with profound thoughts, noble tastes, rich connotations and exquisite craftsmanship. These Hermes boutiques, through more than 200 specialty stores in more than 20 countries and regions around the world, integrate into the fast-paced modern life and bring the world back to the embrace of traditional elegance.
After 160 years of ups and downs, the Hermè s family has made its brand famous through the joint efforts of several generations of Qi Xin. As early as the 20th century, Hermes has become a typical representative of luxury consumer goods in France. In the 1920s, founder Thierry? Emile, the grandson of Hermes, once commented on the Hermes brand: "Leather products have created a tradition of extreme sports and elegance."
Hermes is just a harness shop in Paris that specializes in making all kinds of exquisite decorations for carriages. Hermes won the first prize of this kind of products at the Paris exhibition held in 1885. Since then, Amir, son of Hermes? Charles rebuilt the specialty store, produced and sold saddles and other items, and started the retail business. With the appearance and development of automobiles and other means of transportation, Hermes began to change its mode of production, and applied its exquisite production technology to the production of other products, such as wallets, travel bags, handbags, wristwatch bands, and some sports AIDS, such as golf, polo and hunting. , and also designed and manufactured high-end sportswear. All products of Hermes brand adopt the best advanced materials, pay attention to craft decoration and exquisite details, and have won a good reputation for their excellent quality.
In the history of Hermes, another sensational news time was its zipper golf jacket designed for the Prince of Wales in 1920, which became the earliest successful design of leather clothing in the 20th century. Jean, the fourth heir of Hermes? Galen and Robert? On the basis of its leather products, Ma Di has developed new categories such as perfume and head stickers. By the 1960s, Hermes, a growing company, had a variety of fashion and perfume products.
1970, Hermes was just a family factory with pure handicraft industry, but after 15 years, it has developed into a super multinational company producing high-quality products, and its turnover has expanded five times. Today, the scale of Hermes is still expanding. 1992 turnover reached 2.5 billion francs (about RMB 3,725.25 million) and net profit was 65,438+76 million francs.
Hermes silk scarf is not a smooth piece of silk, but a fine and straight silk fabric. It is woven on the shaft by combing with silk thread, which is characterized by not wrinkling easily. Sometimes, in order to make silk scarves more distinctive, dark flower patterns, such as honey and horses, are added in the weaving process.
According to the designer's logo, the colorist chooses the right pigment. Each color must use a special steel frame, and use the principle of screen printing to evenly sweep the colors on the silk stickers one by one. How many pigments each silk scarf needs to be painted depends on the requirements of the design drawings. Generally, it is 12-36 species, and the highest record is 37 species.
After the color is decided, start printing, and then cut into a 90 cm square silk scarf. Fixing color is also a tedious task, and it must go through bleaching, steaming and drying procedures before it will fade. Finally, the elegant and outstanding silk scarf can only be completed by hand sewing and folding in the process department.
The process of screen printing could have been replaced by a computer, but Hermes insisted on manual coloring. The hemming is done by hand rather than sewing machine. Its theory is that a perfect picture is perfect only if it is fixed by a relative frame. Once the edge of the silk sticker is flattened, the pattern seems to flow and be distorted. It can be seen that Hermes is persistent in details. It was also this detail that won the hearts of the people.
Hermes silk stickers are only 90 square centimeters in size. The weight of each silk scarf is only 75g. From 1937 to now, 900 different square towels have been produced. Hermes has an unwritten rule that two series of silk scarves come out every year, and each series has 12 different design styles, of which six are brand-new designs and the other six are re-matched on the basis of the original designs.
1937, the first Hermes silk scarf inspired by jockey's coat was born.
The production of Hermes scarves brings together countless exquisite craftsmanship, all based in Lyon. From design to production, there are seven rigorous processes: theme concept to pattern shaping → pattern depiction? Color analysis and netting → TINT → printing and coloring → retouching and processing → hand trimming → quality inspection and packaging. In this way, it takes 18 months for each silk scarf to pass through layers of checkpoints. A silk scarf produced by Hermes, like a work of art worthy of collection, is unique and charming.
Among the movie stars born in the heyday of Hollywood in the 1950s, there are many lovers of Hermes, including Grace? Kelly later became Grace of Monaco. She liked Hermes handbags very much. With the permission of Monaco royal family, Hermes officially renamed her handbag "Kelly bag". Hermes handbags originated from saddle bags were available in three models: 28 cm, 32 cm and 35 cm. 1968 "mini Kelly" came out, and 1980 "Kelly bag" series added a new model of 40 cm. Kelly bag is the best-selling handbag by far. It is worth integrating that Hermes' handbag production also inherits its tradition, and it is sewn by one person from beginning to end and numbered. This is not only convenient for customers to repair, but also reflects the craftsman's pride in his craft.
"There is no fixed dressing pattern in this world, only an enlightened personality naturally reveals the true colors of men created by Hermes." Hermè s menswear designer veronique nichanian said.
Hermes has always been adhering to the extraordinary gorgeous design concept, serving those handsome men who are full of self-confidence and firm will. They are strict, insist on enjoying the best things life has to offer, and appreciate high-quality leather, excellent materials and perfectly tailored pants. Comfortable and primitive spirit, not outdated, not deliberately expressing yourself, is the pursuit of Hermes.
Brand name: BCBG Max Azlia
Brand introduction:
Do you believe that California will become a popular empire in the world? Max azria, a BCBG MAX AZRIA designer with multiple identities of founder, designer and president, once made such a prediction! Although at that time, such words made everyone laugh, now we have really seen the changes in Los Angeles, and we have also met the fashion storm in Los Angeles triggered by BCBG· Max Azria in the popular market.
Max azria officially founded the BCBG MAX AZRIA brand on 1989, and named BCBG after the original meaning of "Bonchic, Bongenre" in French-graceful and well-behaved. Max azria, who designed 1 1 year contemporary women's clothing series in Paris, hopes to combine European design style with American lifestyle to meet the desires and needs of modern women. From his design, you can find a variety of clothing styles to meet the different needs of women's lives, so that women who pay attention to fashion, whether at work, dating, going out, or attending a dance, from day to night, BCBG MAX AZRIA definitely provides a variety of occasions to choose from.
In BCBG· Max Azria's clothing empire, it covers evening dresses, jeans, shoes, glasses, swimwear and various accessories, and in recent years, it has expanded to the field of men's wear. BCBG MAX AZRIA produces 4000 styles every year, producing a large number of fine products. Is it reasonable for him to reduce the cost? # 123; The whole price has created a comprehensive brand in life, and this _I model not only makes BCBG MAX AZRIA successfully occupy the consumer market, but also makes California one of the world's hot towns.
Today, BCBG MAX AZRIA has established a BCBG MAX AZRIA store on Robertson Avenue in West Hollywood. In the Americas, Europe, the Middle East, Asia with outlets; In Taiwan Province Province, besides the boutique in Breeze Square, there are six other counters. Max azria just wants fanaticism to infect everyone through his clothes.
2. Brand name: Louis Witt
Brand introduction:
To trace the origin of this French brand with a history of 150 years, the first generation founder Louis Vuitton must talk about it. This19th century technician who specialized in packing travel luggage for the royal family was quite famous in Paris at that time for his skill in making suitcases. Later, the name Louis Vuitton spread all over Europe and became the most exquisite symbol of travel goods. Today, leather goods, scarves, pens, watches and even men's and women's clothing that has been extended since then are all based on the exquisite, quality and comfortable travel concept advocated by Louis Vuitton for many years.
Since 1997, marc jacobs, a fashion designer from new york, became the artistic design director of LV, and the brand has become the first famous French brand promoted by global fashionistas. Without him, marc jacobs not only brought LV, which has never produced clothes, to another new angle, but also retained some characteristics of LV, injecting a sense of simplicity, fashion and modernity. Even if the price is expensive, there are still many fans.
Monogram However, if we want to talk about the products that really make LV famous in the world, the leather series must be well deserved. Since 1896, the first Monogram canvas with LV design, "Flower of LV" has become the brand symbol, which is still in use today. There are plaid Damier, Epi embossing, Opera dermatoglyphics, Taiga dermatoglyphics, and Monogram Venis, which have been very popular with ladies in recent years. In the past autumn and winter of 1999, the red and purple Monogram Venis bag made by marc jacobs became the new favorite of the fashion world and a must-have for fashionistas. In fact, this popular bag, even if it is rich, may not be bought by anyone. As soon as it is returned, it will be swept away by the waiting orders. Ladies are crazy about a handbag of several thousand yuan, which may be absurd, but it is also true.
In addition to the famous handbags, LV's customized leather goods have always been welcomed by its senior guests. This skill attracted many European princes and nobles as early as 100 years ago, and it is also a true symbol of the so-called "LV travel philosophy". In order to meet the exquisite requirements of modern travelers for travel quality, LV has produced wine bags that can store two bottles of fine wine, and even tables and chairs that can be opened, folded and put away at will for reading sketches. Of course, such a unique product is definitely an expensive tailored price.
Louis Vuitton, founder of LV (182 1- 1892)
Marc jacobs joined Louis Vuitton in 1997 as the artistic design director.
The British version of Vogue asked a supermodel audrey marnay to perform this polka-dot beaded evening dress, showing a sexy geometric polka-dot shape.
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