It is the best flagship after Xiaomi 6, but it is still not worthy of high-end.

Let me ask you a question first. How to treat Xiaomi 12S Ultra (hereinafter referred to as 12SU)? After a few days of experience, I have a good impression on it. It's not hot, the performance is intense, and the photos are strong. Does the high-end of Xiaomi really seem to have become? Don't worry, we will give the answer at the end.

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12SU in our hand is fir green and gray green silicone leather with light gold metal frame, imitating the color scheme of luxury goods. Although this combination is abrupt at first, the more you look at it, the more attractive it becomes. The round lens module is raised from the back and then raised, which relieves the visual thickness to a certain extent and will not cut hands between steps.

Xiaomi's designer gave up the idea that "no design is the best design" this time, and changed the previous style of "putting the lens well before thinking about how to frame it". 12SU looks like a "mobile phone camera", and you can even use it to block the camera. Design must be unconventional. So who do you think is better looking than Xiaomi 1 1U?

Thanks to the material of plain leather, compared with Xiaomi 1 1U, the overall weight of the fuselage is 9g, and the texture of plain leather is not as delicate as that of ceramics, but not as fine as that of1/u. I hope the ceramic version of 12SU can be released later. The whole machine has a full grip after being covered with plastic film, but I believe everyone has made psychological preparations before buying this machine.

screen

Come to the front, my god. The screen ratio of the new millet machine emperor has not increased, but decreased, and the surrounding R angle is particularly conspicuous. As a 6000-yuan machine, the border control is not even as good as some 3000-yuan machines, which I am very dissatisfied with. After all, the front is the side that uses mobile phones the most. And even if the curvature of the side is smaller than the previous millet model, there is still a clear green edge.

On the screen, the display effect is not too picky. Samsung E5, 1 100 million colors, 2K 120hz and other parameters can play well. If you think 120 Hz consumes too much power, you can also customize it to 90Hz in the settings.

Of course, this screen is not perfect. First of all, the sampling rate is only 240hz, which is not as good as the previous generation of 480, so gamers may not be enough. The second is the global low-frequency PWM dimming scheme. Although the low flicker mode can be turned on in the developer's options, the back screen is turned on. Finally, when the interface with white background is displayed, the black characters are obviously blurred. I wonder if it's my case. In a word, the screen is a good screen with great colors. But as a 6000 yuan mobile phone, there should be no such problem.

camera

The upgrade of Xiaomi 12SU focuses on Leica color and 1 inch CMOS. I believe many viewers learned about the image strength of 12SU from other places. You can also skip this section directly. If you want to hear about the shortcomings, we also found some.

Let's talk about the first one, Leica color.

After experiencing the image strength of this machine, the first feeling is that there is specialization in the industry. Leica's Xiaomi 12SU is a punch 1 1U kick 12Pro. The color level is better than the first level, such as the whitening and white balance drift of Xiaomi's ancestors, which is almost invisible to this generation.

In fact, models after Xiaomi 10, especially Xiaomi 1 1U with GN2 outsole, are totally worth wearing Leica color, but Xiaomi may not have enough money. Although smart netizens used the same camera bag for some inexplicable reasons, Xiaomi has started relevant legal procedures. ...

Let's go back to the protagonist Xiaomi 12SU. You can choose Leica Vivid or Leica Classic. These two modes are generally brighter and darker.

What is bright is that Leica is vivid. More inclined to computational photography on mobile phones, it can retain more highlights and dark details, with higher saturation and adapt to rich scenes.

Leica classics prefer the photographic texture of Leica cameras, and imaging depends more on the ability of this one-inch outsole. The hue is cold and the saturation is restrained. There will be some dark corners around to highlight the three-dimensional sense of the central subject, which will be very light and shadow when used in specific scenes.

Since it is Leica, we naturally want to compare it with Huawei. Which color scheme do you prefer? Huawei has a bad point here, the gap between preview frame imaging and real film is too big.

Next is the performance of three shots. The following proofs are all vivid models of Leica.

Let's start with the main camera. The resolution at the center of image quality is very good, but the edge image quality is difficult to control because of the large size of 1 inch CMOS. At night, the outsole is the main shot, and the shooting speed is very fast, and the imaging has not decreased.

The closest focal length of this main lens is about 15cm, so when you get too close to the subject, it will automatically switch to super wide angle. However, the details and colors are not enough when shooting the close-up subject at super wide angle. It would be better if Xiaomi could choose whether to switch automatically for the user in the settings. In addition, the anti-glare ability of this lens is average.

* Master photo

* Super wide angle

For ultra wide angle, the focal lengths of 128 and 12mm are very wide, which are wider than those of Samsung S22U, but Samsung's distortion control is better. Xiaomi also needs to pay attention to his fingers when taking pictures, which is easy to be taken by mistake.

At the telephoto end, IMX586, which changes light by 5 times, is vigorous and powerful. Even if magnified to 10, it is not inferior to the dimming ratio of 10 of Samsung S22U, but the anti-shake of Xiaomi is even worse. There are two problems with this telephoto lens. 1 The probability of shooting is not low. (The default shutter speed of this telephoto lens is not high) 2. There is obvious jumping feeling after manual zooming for five times.

In addition to the commonly used three focal lengths, Xiaomi has also developed three main lenses based on 1 inch CMOS: 35mm black and white, 50mm rotary focus and 90mm soft focus.

Of course, 35mm fixed focus is easy to learn but difficult to work. You must be good at discovering the wonderful moments in life, which is the origin of humanistic photography. Secondly, it is its tone. Because black and white further reduces the proportion of colors, it naturally looks more simple and advanced. If you are not satisfied with how to shoot, you might as well try this shot.

The experience of 50mm zoom is general, fuzzy and floating, not the zoom feeling in the camera. I don't know why it's called this name.

As for the soft focus of 90mm, the picture seems to be covered with a layer of tulle, just like the hue of dream a dream. But unfortunately, because the partner doesn't have a girlfriend, this link can't be shown to you in detail.

In addition, watermark is also the most important thing to improve image strength, just like RGB improves performance. Thanks to the watermark, even a "crazy Thursday" can force Grameen.

Generally speaking, the progress of millet 12SU is remarkable. Although there are some minor faults in each shot, it is really harmless. Xiaomi used to be as fierce as a tiger, but it was amazing. Color science is almost the same as color masters like vivo and Samsung. As for now, they are the same echelon.

As far as performance is concerned, the new Snapdragon+that TSMC "took over" is finally rational. Temperature and continuous performance release, probably the feeling of secret 9000, lasting and powerful. What Snapdragon 888 and 8 Gen 1 directly in cold, TSMC YYDS. For detailed performance test, please refer to geek bay. This question is not specific to performance.

* geek bay

Overall, the experience after a few days felt good. It's not hot, and the photos are good. MIUI 13 didn't encounter a big BUG, and there was no splash screen or jam.

This year's Xiaomi 12SU is more worthy of the title of new species of light and image of Android. Unlike Sharp's castration and anti-shake, and unlike Sony's inability to achieve full lens coverage, it uses a real 1 inch CMOS, which is enough to make a name in the history of mobile phones. I even like to describe it as "the best Xiaomi flagship since Xiaomi 6".

High end?

So, relying on this machine, is Xiaomi successful in high-end?

The answer is obviously no.

Come to think of it, the 12SU sensor is Sony, the color is Leica, and the processor is Qualcomm. This is a good machine, but no one can guarantee whether the next generation of Snapdragon is still hot. Will Leica Color stop cooperating with Huawei and make Xiaomi like that, and everyone can buy it with money? That's not high-end

At present, the situation in the high-end market is that Huawei has fallen and Apple is full. As for OV, it didn't get much benefit.

1, continuously input product strength.

Xiaomi 10 was originally a good start, but with the collapse of MIUI 12, Xiaomi 1 1 failed to carry the banner, and later there were negative effects such as burning WIFI. Xiaomi Bible is a real blow to Xiaomi's brand image. So although 12SU is very good, who can guarantee that the next generation Xiaomi flagship will not be pulled?

Xiaomi also lacks design inheritance. How to impress ordinary consumers with the design styles of 10, 1 1 2?

This idea of changing one place at a time is really not desirable. In addition, the high-end diving is too fast, and the output and price are not reasonably controlled, which is also a big problem.

2. Lack of self-developed chips and systems.

Needless to say, Xiaomi's power chip is indeed self-developed, but it is not the same level as SOC in magnitude.

By the way, there is also an evil USB2.0, which Apple doesn't learn well and learns badly.

You can look at the high-end brands in turn. Apple seconds has a series of chips and moat-level iOS.

Although Samsung has crossed Orion, people have their own CMOS and the best OLED screen, and Samsung has also rebuilt its own system. Even if the mobile phone can't be mixed, Samsung can still make a lot of money from other industrial chains;

Huawei has invested142.7 billion yuan in the research and development of Kirin core, HarmonyOS system and 202 1 optical, with a total of more than 800 billion yuan in ten years. Xiaomi can't carry one in it at present. Without its own core technology and absolute right to speak, what high-end can we talk about?

3, product definition, brand trust, bid farewell to low-level marketing.

The product definition is that Xiaomi can no longer use the previous concept as a mobile phone, but this time Xiaomi 12SU made a good start and continued to go on. I believe that Xiaomi's high-end road is expected.

However, it is not necessary to promote friends who touch porcelain. For example, the phrase "real Leica" can hardly make people think that friends use fake Leica. What are the true and false things that everyone can buy with money?

There are always parameters to promote, consumers are not the level of ten years ago, and it is impossible to talk about parameters every day on the high end. The more you emphasize parameters, the less confident you are. The high-end image of pure hardware is doomed to be unsustainable. Even if you talk to consumers about brands, humanities and stories, I think it is better than talking about parameters.

In addition, there are many reasons for deciding the high-end, such as market announcement, strategic direction, R&D funds, after-sales service, system maintenance and high-end. These are not the results, but an extremely long and patient process. Xiaomi's road is long and heavy.

Some people will say that millet prevents high-end rice noodles, because rice noodles don't want the price of millet to become higher. Some people will say that it has stopped MIUI, and it will never be high-end. Others will say that it is an ecological chain. In fact, there is nothing wrong with these. The market will never cheat. Only when consumers are really willing to use money to build a high-end sales wall of high-end models of Xiaomi can the high-end of Xiaomi be considered successful.

References:

Xiaomi official website, Baidu, geek bay