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What is the most fashionable card machine now?

(1) Four most fashionable wide-angle cards DC

1 and Canon IXUS 85IS:

Compared with the original IXUS series products, the 26 version of Canon IXUS series card DC has made too much progress. In addition to the optical anti-shake function, wide-angle shooting function and pixel level exceeding 1 million mentioned above, its * * * progress lies in getting rid of the 2.5-inch 115,-pixel low-quality LCD. Starting from IXUS 6, 65 and 8 IS, all of them are equipped with 2.5-inch 173,-pixel LCD, followed by IXUS 85 IS with 2.5-inch 27,-pixel LCD, and IXUS 9 Ti is even more so.

why does Canon IXUS 85 IS stand out among many new products? Because compared with other performance improvements, the optical anti-shake and 28mm wide-angle shooting functions have the highest gold content. What's more, these two points are also the focus of competition in the field of card DC in 26. As the only Canon IXUS series product that supports optical image stabilization and wide-angle shooting at the same time, IXUS 85 IS can naturally get more attention and welcome. In addition, in the second half of 26, Canon launched a massive publicity campaign for IXUS series products, which also played a great role in enhancing the popularity of Canon IXUS 85 IS.

2. Panasonic FX 1:

In the field of optical anti-shake card DC, Panasonic FX series products have always enjoyed a good reputation. Therefore, on the basis of maintaining the original advantages of optical image stabilization, when Panasonic introduced a creative breakthrough 28mm wide-angle card machine FX1, it will naturally attract great attention in the industry. In addition, the secret of success of Panasonic FX1 lies in excellent price positioning and timely price reduction actions.

First of all, Panasonic FX series wide-angle card DC has a great array. In the whole year of 26, apart from Ricoh's R3, R4 and R5, Panasonic is the only brand that owns three kinds of optical anti-shake wide-angle cards DC, among which FX1 is the cheapest, so it is not surprising to get more attention. Secondly, compared with Panasonic FX7, the disadvantage of FX1 is only that the pixel level is 1 million lower, but its price has been lower than FX7 for a long time by more than 4 yuan, which once again reflects the outstanding cost performance of FX1. Thirdly, Panasonic FX1 is the first 6-megapixel product that has been reduced to 2, yuan in the card DC that supports optical image stabilization and 28mm wide-angle shooting. Although Ricoh R3 is less than 2, yuan, its level of 5 million pixels is low, and its 2.5-inch 153,-pixel LCD is not as good as Panasonic FX1' s 2.5-inch 27,-pixel LCD.

3. Kodak v57:

In the field of card DC, fashionable design has always been the focus of competition. Therefore, Kodak V57' s unique dual-lens design adds a lot of color to it, not only adopting Kodak's patented Retina technology, but also equipped with a famous German factory Schneider lens. Even from the overall workmanship and details, the performance of Kodak V57 is not inferior in all card DC, which is quite popular among petty bourgeoisie.

it is this unique dual-lens design that brings Kodak V57 the biggest advantage in performance-23mm super wide-angle shooting ability. Up to now, Kodak V57' s wide-angle shooting ability is still the strongest among all consumer DC's. Even the high-end flagship products such as Sony R1 and Kodak P88 have a wide-angle shooting ability of only 24 mm..

flexible market action is also a magic weapon for the success of Kodak V57. Although it lacks the optical anti-shake function compared with Panasonic FX1, its 23mm wide angle is stronger than that of Panasonic FX1' s 28mm wide angle, so the price of Kodak V57 has always been very tight with Panasonic FX1, and finally it fell below 2, yuan first, which played a key role in enhancing the market reputation.

4. Ricoh R4:

Ricoh R3 shocked the industry when it was released, because it brought two breakthroughs to Ricoh DC. First, Ricoh DC has the CCD optical anti-shake function since then, and second, the optical zoom ability has broken through the limit of 4.8 times, reaching 7.1 times, which perfectly takes into account the shooting ability of 28mm wide angle and 2mm telephoto, thanks to Ricoh's unique double-retraction lens design. Unfortunately, Ricoh R3 still has two flaws. One is that the level of 5 million shooting pixels is low, and the quality of 2.5-inch LCD with 114, pixels is more general. Therefore, when Ricoh R4, equipped with a 2.5-inch LCD with 153, pixels, appeared, and the effective shooting pixels exceeded 6 million, the two defects of R3 had been dealt with in a targeted manner, so Ricoh R4 was as amazing as a perfect work of art at that time.

Practice has proved that Ricoh R4 is not outdated throughout 26, and the market action is very flexible. Although Ricoh's channel construction in mainland China is slightly worse, its cost-effective advantage is excellent. For example, Panasonic FX1, like Ricoh R4, has a wide angle of 28mm, supports optical image stabilization, and is a 6-megapixel DC. However, the price of Ricoh R4 has never been higher than that of Panasonic FX1, and its optical zoom capability of 7.1 times is almost twice that of Panasonic FX1.

(2) Three most fashionable optical anti-shake cards DC

1. Sony T1:

Although Sony T1 didn't go on the market until the autumn of 26, it was the "best-selling card DC" among all the card DC products in 26. Why? Because it perfectly combines the reputation of T series, excellent performance positioning, low price and rich marketing activities, no product can surpass it.

Sony T9 is the first T-series product that supports optical image stabilization, and T1 is an upgraded product of T9. It can be said that it was famous before it went on the market. More importantly, its listing price was basically the same as the original T9, but the price did not increase under the premise of improving the pixel level, so it was enthusiastically sought after as soon as it was listed.

Since its listing, Sony T9 has launched uninterrupted marketing activities, and the information of price reduction and giving away memory sticks is one after another, which can be said to have maintained an excellent price advantage. Nikon S8, which is also equipped with a 2.5-inch 23,-pixel LCD and supports optical image stabilization, insisted on reducing the price to 24 yuan on December 2, 26. Previously, the actual stand-alone price of Sony T1 had already dropped to 25 yuan, and even once there was an ultra-low price of 1999 yuan.

2. Nikon S7:

Since Nikon S5 and S6, the LCD resolution of Nikon S series card DC has been raised to the top level of 23, pixels, and the LCD size of Nikon S6 has reached 3 inches, and it has fashionable Wi-Fi wireless transmission function, so the performance of this series of products in the market has been greatly improved. When it developed to the generation of Nikon S8 and S7, it added the VR optical anti-shake function, which is very helpful for shooting. At the same time, Nikon S7 is the only S-series optical anti-shake card DC equipped with 3 inches and 23 thousand pixels, so its attention is naturally higher.

in addition to the optical anti-shake function, Nikon S7 is equipped with a low dispersion ED lens, which adds a lot of extra points to it. So far, this is the only 3-inch LCD card DC equipped with a special low-dispersion lens. In the case of unsatisfactory light environment, this lens can effectively reduce dispersion and ensure the accurate reproduction of various colors.

At the same time, on December 2th, 26, Nikon S7 experienced a one-time price reduction in 35 yuan, which was reduced to 2,25 yuan in an instant. At that time, the quotations of Sony T5 and Panasonic FX5 were both above 2,5 yuan. After that, until now, the price of Nikon S7 is the lowest among all optical anti-shake cards DC equipped with 3-inch LCD.

3. Olympus μ75:

As far as all Olympus DCs are concerned, in 26, there were two significant advances. One was the introduction of a new telephoto machine SP-51 with extended optical zoom technology, and the other was the introduction of the first μ 75 supporting CCD optical anti-shake shooting function. Like Sony T series and Panasonic FX series products, Olympus μ series products have always had a good reputation and strong strength in the field of card DC, because they all have fashionable design and unique waterproof function. Therefore, as the only Olympus DC that supports the optical anti-shake shooting function at present, the Olympus μ75 has received continuous and enthusiastic attention as soon as it was released.

in addition to the optical anti-shake shooting function, 5x optical zoom capability is another weapon of Olympus μ75, because the optical zoom capability of other card DC can only reach 3x generally. On Christmas Eve, 26, Olympus μ75 also launched the promotion activities of reducing the price and giving away 512 trillion XD cards in time. The overall preferential price range was close to that of 3 yuan, so it quickly set off a wave of attention in a short time.

(3) Three most fashionable economical cards, DC

1 and Casio EX-Z6:

Looking at the whole market in 26, Casio EX-Z6 retired relatively early. Probably from the eve of the National Day, Casio EX-Z6 has gradually begun to retreat from the market and handed over the battlefield to the new EX-Z7. But even so, it did not affect the market performance of Casio EX-Z6 in the whole year. Because in the first half of 26, the main force in the card DC market was 6 million pixel products, and Casio EX-Z6 and Kodak V63 were the two most active products.

just like the competition between Kodak V57 and Panasonic FX1 in the field of wide-angle card DC, Casio EX-Z6 and Kodak V63 have always been locked in the field of economical card DC, and they are competing with each other on the road of price reduction and promotion. It is in this long-term price war that Casio EX-Z6 has maintained a good degree of exposure and attention, and its 2.7-inch LCD is also larger than the general card DC, not to mention the super battery life that can take 55 pictures. Therefore, even if Casio EX-Z6 is not equipped with brand-name lenses, as long as it has the reputation accumulated by Casio Card DC for many years and its excellent cost performance, it will still become the most popular card DC in 26.

2. Fuji Z3:

In the current active card DC, Fuji Z3 should be the only 5-megapixel product. At present, the 7-megapixel card DC is very popular, and when the 1-megapixel card DC emerges one after another, Fuji Z3 can still rely on 5 million pixels to stick to it, and it seems to be quite moist. There are various reasons for this.

first of all, the appearance design of Fuji Z3 is not the thinnest in all card DC, but the overall volume is undoubtedly the smallest. Secondly, Fuji Z3 has two distinctive functions compared with other card DC. One is that the 2.5-inch 23,-pixel LCD is covered with a super-hard protective glass, which is not afraid of scratching. The other is that it has infrared wireless transmission function. Thirdly, the price advantage of Fuji Z3 has always been excellent. The listing price is only 1999 yuan, which is basically the same as that of the original Fuji Z2. By the end of 26, its lowest quotation has reached 155 yuan. At that time, the actual stand-alone price of Sony W5 was around 1,55 yuan, but its 2.5-inch 115,-pixel LCD was not as good as Fuji Z3' s 2.5-inch 23,-pixel super crystal diamond screen.

3. Samsung NV3:

Being famous and positioning high-end has laid a good foundation for the success of Samsung NV3. The blues NV series is a fashion boutique series launched by Samsung in the autumn of 26. The advertisements made by Zhang Dongjian, a handsome Korean boy, for the Samsung NV series are broadcast in high density in various video multimedia media, which has made great contributions to the rapid popularity of the Samsung NV series. Among the three NV series products that appeared in 26, Samsung NV3 has the strongest promotion. In the standard accessories of NV3 products that went on the market later, an extra 1G memory card and a lithium battery were added, which is equivalent to a discount to 3 yuan in disguise, exceeding its own value by 1%!

of course, Samsung NV3' s own hardware configuration is also very good. The 2.5-inch 23,-pixel high-quality LCD and 7 million-pixel level are in line with the development trend of card DC, and the unique PMP portable multimedia function adds a lot of color to it.