Why does Canon sell better than Nikon?

Let's just say that because I have many years' experience in selling SLR and have a certain understanding of consumers' awareness of these two brands, I know why Canon sells better than Nikon.

Canon also has other products that affect brand awareness, such as printers; Nikon only makes optical peripheral products, which entered the China market late and has a low influence, and only has a reputation in the photography circle; Some people even heard that Nikon first thought it was a miscellaneous brand. (Mainland China)

Canon's advertisements are indeed played a lot, almost everywhere, willing to spend money, but also rich, of course, the return is also rich; Nikon also advertises, but much less. Most of Wang Leehom's endorsements are for Wang Leehom. Really, the brand promotion effect is not obvious. Canon, although every company is advertising new products, gives people the impression that it is a brand that promotes the word Canon. All Canon products that are sold invisibly will be stained.

Canon SLR asks Jackie Chan to endorse, which is almost a guarantee of sales in China. An uncle came to buy a SLR and asked him what brand to look at. I don't know. It's a TV commercial for Jackie Chan.

Canon SLR photography portrait color pleasing to the eye (pleasing to the eye is just good-looking, not real), Canon deliberately does not put metering technology on low-end models, which makes people feel more and more smooth and feed on demand; Nikon, on the other hand, is not so business-minded, but only knows how to release and not know how to collect, emphasizing metering. Although the shooting scene is sharp and the light is layered, the skin defects and wrinkles of the portrait are exposed, which is only suitable for real performance and light color. The skin color of East Asian portraits has no idealized effect.

Canon's early small digital camera technology was willing to invest, and it was really good, which undoubtedly cultivated a large number of potential high-end commodity users;

Let's say something funny. Actually, I've heard that Canon is made in China and Nikon is made in Japan, so I buy domestic products because I love my country. (Samsung Group pays New Year greetings to the people of China! ! ! )

Funny 2: Nikon is an American brand, Canon is a China brand, buy Canon;

Classic: I want to buy a Canon D90. These machines are sold so much that they don't even have names. what do you think? Nikon sales manager.

Canon, psychological suggestion, "good performance", if you don't know a product field, it's easy to get on the road.

Conformity psychology, there are many people using Canon, which leads to more and more people buying Canon.