Traditional Culture Encyclopedia - Photography and portraiture - Can you make money by opening a children's photo studio for online sales?
Can you make money by opening a children's photo studio for online sales?
Junge children's photography studio is opening stores in second-tier cities in the mainland, and the profit is very good.
This friend Ge Jun is a photography friend who has known him for decades. He used to do photography in Guangzhou. A few years ago, he returned to the mainland to open a children's photography studio. At the same time, he also takes care of other photography, and he also invited three people. His online marketing is mainly to put advertisements on the public comment network and some local official WeChat accounts, and also to shoot customers to get commissions. The children's photography package he is positioning is basically a package of 1000 to 3,000 yuan. Now the monthly income is about 50-80 thousand. Excluding labor costs and store rental costs, he can earn about 20,000-50,000 yuan a month, and his business will generally be better on holidays.
Huijie's children's photography shop is in a first-tier city, and it is becoming more and more difficult to do it now.
Sister Hui met her because her children's photography shop could not do any more and was ready to transfer it. Her children's photography shop is located in a bustling old city. It's been open for several years, but it was ok in the first few years, and it's getting worse and worse in recent years. She is also doing online marketing. She told me that she can't do it now for several reasons. First, the competition around her is becoming more and more fierce. There are many photography studios in the housing of the community, and the rent is relatively cheap and the price is advantageous. Her photography package can only be reduced, so as to win customers and shoot a set of 500 yuan. Second, because her store rent is street pavement, it has risen from 10 thousand yuan at the beginning to almost 30 thousand yuan now, plus labor costs, it is almost 50 thousand yuan a month. At present, her turnover fluctuates greatly, but on average, it is about 30,000 to 50,000, so she is basically losing money for one year. So I will close the door after the Spring Festival today.
But in any case, the marketing of a children's photo studio relies on the network to attract new passengers, and on the introduction of WeChat word-of-mouth friends. The third is to rely on holidays to promote sales in shopping malls or playgrounds.
According to the assessment, the situation is not very optimistic. Because many people can take pictures now. The equipment is also complete. If you want to make money in this industry, you lose more than you earn. For reference only.
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