Traditional Culture Encyclopedia - Photography and portraiture - Which country's brand is Qigege?

Which country's brand is Qigege?

Qigege is a brand in China. Qigege is a brand of women's clothing with the theme of "fashion, independence and women". After several years of development, it has now become a clothing company with six sub-brands. Qigege has won the love of many girls for its independent design. Since the flagship store of Qigege brand entered Dangdang, it has expanded a lot of sales and opened up a multi-store sales model for it.

Qi Gege's company is located in a cloth industry limited company in Linping Wangxing Industrial City. This cloth company founded by Qi Gege's father has a history of 35 years, with more than 500 employees and annual sales of over 100 million. Before starting his own business, Qi Gege worked in his father's company for more than 4 years, studying operation and management, and once led a team of more than 20 people.

Over the years, Qigege has been aware of the needs of target consumer groups and has made many explorations and attempts in marketing. After investigation, Qi Gege found that their consumer groups are mainly women aged 20-35, and their personalities are flamboyant and unique.

Qigege focuses on the niche market, and through the superposition of several niche brands, it forms a pool of fast fashion brands, leading the fashion trend in China and becoming the industry fashion vane. Qigege started its business in 2006, and its headquarters is located in Hangzhou, the capital of quality and leisure and creative design in China.