Traditional Culture Encyclopedia - Photography and portraiture - Illustration poster-a dark horse in Nike's main visual poster circle
Illustration poster-a dark horse in Nike's main visual poster circle
The flat design style gives people a sense of simplicity, a sense of design visually, and it is not easy to appear vulgar. The design elements are plane point, line and plane elements, which require high composition, typesetting, color matching and graphic details.
2. Illustration of national style
Guofeng illustration is favored by major brands and illustrators. Its vision is both Chinese style and fashionable and beautiful, which is very suitable for expressing the related design of the Spring Festival.
3.3D style
In recent years, 3D style has become popular in major design industries, and it has also become an important manifestation of poster design for the Spring Festival. Exquisite texture, strong sense of space and volume, and beautiful color matching have broken the traditional two-dimensional design form of Spring Festival posters.
4. Internet punk
Cyberpunk style is a popular style in recent two years, which is biased towards the trend of science and technology. Hong Kong-style tea restaurants like to decorate with this style, and it is also a common means of expression in national costume design, so it is consistent with the Spring Festival in tonality. Its characteristics are mainly characters and simple small figures. The border of characters usually adopts Chinese style, while the luminous effect of neon lights is mainly rose, blue and green with high saturation.
Regarding the style of the New Year poster, the global Ivy Bian Xiao will share it with you for the time being. If you are interested in website design, page layout and image processing, I hope this article will be helpful to your study or work. If you want to know more about the materials and skills of graphic design, you can click on other articles on this site to learn.
"A Dark Horse" in Nike's main visual poster circle. Nike's graphic design is a dark horse in sports.
The main visual poster design is fashionable, personalized and international.
And the design styles are diverse,
Can control different styles of visual tonality.
Main visual design of sorting, sharing and classification
Let's take a look at these brain-opening designs.
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Diffusion emission patterning
This composition has a strong visual impact,
Vision has a sense of movement, which makes vision more focused.
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Combination of words and expressions (advertising language)
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Combine spokespersons (athletes/celebrities) with brand themes.
Organic combination.
For example, the combination of player endorsement photos and advertising language.
That is, it can highlight the role of brand endorsement.
At the same time, the product looks very creative.
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Speaker (James) combined with letters.
The two are well combined into a creative picture.
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Creative poster design combining product and theme language
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Combine fonts with product photos well,
Whether it is creative or aesthetic.
All reflect Nike's brand sense.
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Illustration poster style type
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It is not uncommon for enterprises to use illustrations in brands and products.
Especially in recent years, my love for illustration has been strengthened.
Show products and ideas by illustrations.
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The picture is more flexible, and the illustration will be very artistic.
It also meets the product needs of young people as the core positioning.
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Illustrations are combined with people or products.
Combine photos with illustrations,
have
Popular graffiti art
Similarly, it is full of literary style, while illustrations and pictures are bigger.
Products with different textures will be more layered.
Visual style of 3D effect
3d Winding of Product and Poster Design Creativity
Effect presentation.
Fashion sense and neighborhood sense are strongly combined.
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Contour/Double Visual Effect
Put the role in the role,
The creative form of modeling is novel and interesting.
Will give consumers a strong visual impact,
Very impressive.
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Breakthrough and reconstruction of font poster creativity
Break and rebuild
Break the shackles of the past and establish an explosive vision.
Form of expression. Shocking.
Collage creative poster design
That is, multiple elements are reshaped and combined together,
Preserve the trace effect of collage/tear,
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Font poster design
Font design plays an important role in the main visual poster.
Especially the posters which are mainly written.
The design of characters is more important and distinctive.
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Font typesetting and combination types of pictures
Color matching poster
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Nike's main visual poster design is gorgeous.
Lively, with strong young fashion attributes,
At the same time, it conveys the popular mainstream trend.
Poster design of science and technology sense type
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Because clothing and shoe brands have certain technical barriers,
High-tech materials such as shoes/
Shock absorption/light weight shoes, etc.
It needs to be communicated to consumers when designing posters.
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Chinese poster design
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Traditional elements of China are integrated into the picture,
Design posters with Chinese style,
China ink painting will collide with fashion.
A new vision has emerged.
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Puzhuo brand design Yu creativity bu
Finishing and editing
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