What are the fine arts majors of Beijing Institute of Printing?

Beijing Institute of Printing has a wide choice of fine arts majors. See which major you like and consider what you want to do in the future. Generally speaking, the employment prospects of art majors are very good. The following is "What are the fine arts majors of Beijing Institute of Printing?" Higher vocational enrollment teacher made it up. (Art major) "is for your reference only.

The art majors of Beijing Institute of Printing include visual communication design, digital media art, animation and painting. The following is a detailed list for your reference. As the major setting may change, the latest data published by the school shall prevail when formally filling in.

1. Art majors of Beijing Institute of Printing enroll students from 365 and 438+0 provinces (autonomous regions and municipalities directly under the Central Government). The art degree is undergraduate, with a four-year academic system and a tuition fee of 1 10,000 yuan/academic year. There are both arts and sciences, and the provinces reformed by the new college entrance examination have no requirements for elective subjects.

(a) the enrollment majors, plans and provinces that adopt the school examination results.

Note: 1. Beijing plan includes double training and external training (the specific plan is subject to the announcement of Beijing Education Examinations Institute). Candidates who intend to apply for the double-training program of art in our school must take the art undergraduate professional examination organized by our school together with other candidates. Our school does not arrange separate examinations for candidates of double training and external training programs.

According to the admission principle of our school, we will queue up for admission in different provinces. The specific provincial and professional enrollment plans shall be subject to the announcement of the provincial admissions department.

3. Candidates can apply for the four majors of "Visual Communication Design, Digital Media Art, Painting and Animation", and the results are universal.

(two) the enrollment major, plan and province of the provincial unified examination results.

Professional name

Enrollment plan

Enrollment scope

total

Beijing

Outside Beijing

Art and technology

40

four

36

Beijing, Tianjin, Shanxi, Inner Mongolia, Liaoning, Jilin, Shanghai, Jiangsu, Zhejiang, Fujian, Jiangxi, Hubei, Hunan, Guangxi, Hainan, Chongqing, Guizhou, Yunnan, Tibet, Shaanxi, Gansu, Qinghai, Ningxia and Xinjiang.

product design

40

four

36

Note: The specific enrollment plans of all provinces and majors shall be subject to the announcement of the provincial admissions authorities.

Second, Beijing Institute of Printing introduced the major of visual communication design.

Training objectives: This major trains compound applied talents who master the basic theory and skills of visual communication design, have good creative thinking, international vision and social responsibility, are familiar with related cultural and creative industries such as publishing, packaging, advertising and products, and can engage in the practice and research of visual communication design in publishing, media and other fields.

Main courses: font design, graphic design, layout design, advertising design and application, logo design, book design, packaging design, brand design, etc.

Employment destination: Graduates can engage in book design, packaging design, advertising design, brand design and dynamic information design in cultural creativity, media information, press and publication, printing and packaging, commercial marketing and related enterprises and institutions.

Digital media and art

Including multimedia art design, Internet product design and virtual reality art design.

Training objectives: This major aims to train applied senior professionals who can adapt to the needs of socialist modernization, develop morally, intellectually, physically, aesthetically and laboriously, systematically master the basic theoretical knowledge and skills of digital media art, be familiar with the basic situation of digital publishing, digital media and related cultural and creative industries, have strong digital media art design ability and innovative spirit, and be able to engage in planning research and art design work in digital publishing, digital media and other related fields.

Main courses: sketch, color, art history, visual language, visual expression software foundation, digital media design and expression, digital media software foundation, digital media creative thinking, audio-visual language, design research and information architecture, design psychology, interactive design principles and methods, interface design, multimedia animation technology and application, interactive technology and application, multimedia creative art, operation design, service design, intelligent product design and virtual reality concept design.

Employment destination: graduates can engage in digital media art planning, design and creation in electronic audio-visual publishing houses, internet companies, multimedia application development and production companies, design service and consulting companies, advertising companies, film and television media and other units.

Animation major

Including animation art, game art, photography and film and television art.

Training objectives: The professional training system grasps the basic theoretical knowledge of animation, has the innovative practical ability in animation creation, cartoon creation, film and television creation, game research and development, has a broad international vision, good humanistic cultivation and artistic appreciation ability, and can engage in animation director, animation screenwriter, animation design and production, game design and peripheral research and development, photography and film and television creation in the related fields of digital media and cultural industry.

Main courses: sketch, color, visual expression software foundation, animation introduction, audio-visual language, animation modeling foundation, script creation, role design, scene design, animation creation foundation, game creation foundation, image creation foundation, film and television photography, audio-visual editing and creation course, etc.

Employment destination: Graduates can engage in animation directing, animation scriptwriting, animation production, game design, game research and development, photography and film and television creation in the fields of animation, comics, games, media images and film and television arts.

Professional painting

Training objective: To train talents who meet the urgent needs of "the integration of creative design and arts and crafts" in the construction of "Socialism with Chinese characteristics in the new era". Actively adapt to the national economic and cultural development and Beijing's "four centers" construction, develop in an all-round way in morality, intelligence, physique, beauty and labor, skillfully use digital illustrations, express the creator's design intention quickly and effectively, and better express the visual requirements of the "media+information age"; High-level and distinctive compound applied art talents who can engage in interdisciplinary and multidisciplinary integration in the fields of hand-drawn illustration, network digital media illustration, electronic publication illustration, picture book, printmaking, book design and art education.

Main courses: China traditional modeling foundation and creation, printmaking art, China painting and calligraphy, ceramic art, visual expression software foundation, dynamic illustration techniques and performance, illustration and creative product design, illustration creation, picture book design and production, electronic publication illustration creation, interactive illustration creative thinking, digital painting characters and scenes, and digital creative painting.

Employment destination: Graduates can engage in books and periodicals, illustrations, picture books, cartoon creation and art education in news publishing, film and television media, network companies, primary and secondary schools, art training institutions and other units, and engage in modern painting art creation in cultural and artistic undertakings.

Product design major

Training goal: Through the study of this major, students will have solid product modeling ability, product creation and research and development ability facing the future market, and the ability to solve and investigate practical problems of products. With these abilities, students can engage in specific product design, interactive design, user experience and research, market development and related design activities.

Main courses: comprehensive modeling foundation, model technology, design expression, computer-aided design, product design engineering foundation, ergonomics, product design program, design materials and technology, design psychology and other professional basic courses; Professional courses such as human-computer interaction design, user experience, design and life, cultural and creative product design, service design, etc.

Employment destination: Graduates are mainly employed in education, scientific research, enterprises and other institutions related to high-tech industries or cultural and creative industries, and engaged in various occupations related to creative design, such as product design, cultural and creative design, interactive design and user experience.

Art and science

Training objectives: This major trains students who can systematically master the basic theoretical knowledge and skills of art and technology, conform to the national cultural development strategy, be familiar with the theory and method of exhibition design, the expression means of the integration of art and technology, and master the relevant knowledge of exhibition copywriting planning, space plastic arts, space visual expression, digital media technology application, engineering technology management and so on. To cultivate compound applied talents in the fields of art and science and technology with international vision, interdisciplinary foundation and innovation and creativity.

Main courses: exhibition introduction, ergonomics foundation, exhibition planning, exhibition design, cross-media design, visual image design, museum exhibition design, holographic art design, dynamic interactive design, exhibition application design, etc.

Employment destination: Graduates are mainly employed in education, scientific research and enterprises related to cultural and creative industries, including space and environment design companies, exhibition design companies, brand image design companies, digital entertainment design companies, media and media art institutions.

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