Ruian Guo Chao photography

654381October 9, 2022 Chery Family Banquet was held in Ruian, Wenzhou. Seventy-eight car owners' representatives, media friends, Chery automobile headquarters and regional teams gathered at Putin Hotel in Wenzhou to talk about family ties, taste the Spring Festival and seek common progress. Understand the growth and changes of Chery in the past year, and create a better tomorrow for the 25th anniversary of Chery.

Advanced Up 202 1 is of great significance.

Zhao of Chery Automobile Zhejiang Region said in a speech at the family banquet: "The past year was a year of Chery's' forging ahead'. In 20021year, Chery Group's sales reached a new high, with a cumulative sales of 96 1926 vehicles, up by 3 1.7% year-on-year, ranking first in the export of China brand passenger cars with 19, and winning the "Top 20 Enterprises with the Best Overseas Image" for five consecutive years. By the end of 20021,Chery Group's global car users had exceeded100000, becoming the shining' China business card' loved by car owners all over the world! " On the occasion of its 25th anniversary, Chery is entering a new milestone in the scale of enterprise development.

(Photo of the leader's live speech)

It is Chery's persistence in the dream of building a "world-class brand" and has achieved advanced quality. Focus on customer value and promote quality upgrade. Chery Powertrain won the title of "Top Ten Engines in China" for nine times, and the company ranked 2 1 among the "Top 500 Enterprises in Science and Technology Innovation". The ranking of customer satisfaction industry was greatly improved, and it won the China Quality and Technology Progress Award.

(Photo of website layout)

It is Chery's practice of "big single product" strategy to achieve advanced sales and then upward. The new products of Tiggo 8, Tiggo 7 and Arrizo series have continued throughout the year, and a number of star products have been continuously created. In the monthly ranking of the Association of Automobile Manufacturers, "Chery Speed" ranked first in the sales growth rate of the whole industry for many months in a row, achieving a high-quality development pattern in which domestic and foreign markets promoted each other.

(live photo)

Realizing advanced marketing is Chery's continuous concern for user experience and user scenarios. 202 1, Chery showed the confidence and ambition of Chery as a scientific and technological person with a sentence "Confessions of a scientific and technological person". Interpret a brand-new lifestyle of national tide with the "new trend of domestic products, carnival of 100 million yuan" of the Double Eleven; Adapted from the Divine Comedy "Love Comes Slowly", which triggered the decline of the whole network; With the joint appearance of OMODA 5 and virtual idol Axi, we will build the OMODA metauniverse and show our cutting-edge views on the young market!

In the name of "home"? 2022 user priority

Building a dream is not just a trip. As a year-end party between Chery and all car owners, the family banquet continues the annual car owners' activity mode and is a reunion banquet jointly created by Chery and car owners.

In the family banquet collection activity of Chery Car Owners Club applet, users shared their experiences and highlights of the city and actively participated in signing up as the host of the family banquet. A brand-new user operation system with more vitality, higher level, refined operation and high quality response is being established between Chery and car owners through co-creation activities.

(User interactive photos)

The programs performed by car owners spontaneously pushed the activity atmosphere to a climax again and again, and also made users feel Chery's implementation of "user-centered" from many aspects such as products, marketing and service. Chery will continue to create value for users seriously, and become a "science man" who can really make friends with users in the new era.

Standing on the new starting point of Chery's 25th anniversary, Chery is willing to start again hand in hand with all users, start a new journey and create a better future. I look forward to more strange fans joining the Chery owners' club in the future and starting an intellectual journey!